Bayern Munich partner with Goal.com to promote the club in North America and Asia

FC Bayern Munich (Bundesliga) and the website Goal.com (owned by the Perform Group) have formed a partnership to exchange content and promote the "FC Bayern Munich" brand, mainly in North America and Asia, the two groups announced on 01/09/2015. Goal.com will provide Bayern with content (text and…

German Cup: the DFB launch the tender for domestic TV rights in 2016-2019

The DFB launched the tender procedure for domestic audiovisual rights to the DFB-Pokal for the 2016-2019 cycle on 01/09/2015. This tender also covers the domestic broadcasting rights for the final of the Women's German Cup. The tender is managed by the Swiss marketing and media rights agency…

Italy: Sky group acquires the 2015-16 TV rights to the new club Parma Calcio 1913 (fourth division)

The pay-TV group Sky Italia has acquired the broadcasting rights, for 2015-16, in Italy, for the home and away matches of Parma Calcio 1913 in the Serie D (the Italian fourth division, the highest non-professional level), on 01/09/2015. No financial details were disclosed of the agreement between…

Serie A: 5.95 million subscribers of Sky and Mediaset Premium watch Matchday 2 of 2015-16

The 10 matches of Matchday 2 of the 2015-16 Serie A TIM, played on Saturday 29 and Sunday 30/08/2015, drew an average of 5,947,059 total subscribers on the channels of the Italian pay-TV groups Sky Italia and Mediaset Premium, according to data from the audience measurement institutes AGB (Nielsen…

Liga BBVA: at least 2.28 million TV viewers for Matchday 2 of 2015-16

At least 2.28 million viewers on average watched nine of the 10 matches of Matchday 2 of the 2015-16 Liga BBVA season, from 28 to 30/08/2015. The figures of the match between UD Las Palmas - Levante UD (0-0), which took place on Sunday, 30/08/2015 at 22:30 CET, were not disclosed. The best…

Attendance of sports leagues around the world in 2013-14 and 2014-15

Bundesliga: the nine games of Matchday 3 draw 3.59 million subscribers on Sky channels

All nine games of Matchday 3 of the 2015-16 Bundesliga, played from 28 to 30/08/2015, cumulatively drew at least 3.59 million subscribers on average on the German pay-TV group Sky Deutschland, according to data from two German institutes of audience measurement, AGF and GfK.The best audience of…

Eurosport: "Broadcasters need to make the content a more interactive experience" (Peter Hutton, CEO)

"As a pay-TV viewer, you should be given a really immersive experience, and not just watching one channel on your TV, but being able to see multiple camera options or different feeds. Broadcasters need to make the content a far more interactive experience then just sitting there and passively…

Champions League: Leverkusen - Lazio (3-0) draws 6.39 million viewers in Germany (ZDF and Sky)

Bayer or Leverkusen - SS Lazio (3-0), the 2015-16 Champions League second leg play-off round match (Leverkusen advanced 3-1 on aggregate), was broadcast live in Germany by ZDF, which drew 6.13 million viewers on average for the German public channel during the match held at the BayArena (30,000…

Serie A: 6.1 million Sky and Mediaset Premium TV subscribers watch Matchday 1 of 2015-16

The 10 games of Matchday of the 2015-16 Serie A TIM, played on Saturday 22 and Sunday 23/08/2015, drew an average audience of 6,142,237 total subscribers to the channels of the Italian pay-TV groups and Sky Italia and Mediaset Premium, according to data from the audience measurement institutes AGB…