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©  Davor Suker
Croatia: Former striker Davor Suker unanimously re-elected president of Federation

The former player Davor Suker was re-elected president of HNF, the Croatian Football Federation, to serve a term until 2018, the Federation announced on 14/04/2014. The 48 representatives of the HNF assembly voted unanimously in favour. The former Croatian striker has headed the Federation since…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Social Responsibility
• Article # 17664
• Published on 15/04/14 at 12:45
Indian Super League: Atlético Madrid acquire franchise in Kolkata, Atlético Madrid Kolkata

Atlético Madrid acquired a franchise in Kolkata, India, which will now become Atlético Madrid Kolkata, the club announced on 13/04/2014. Atlético won one of the eight franchises being auctioned off by the ISL (Indian Super League, the professional Indian football league) in March 2014. The action…
Domain(s): Clubs
• Article # 17641
• Published on 15/04/14 at 11:59
©  LFP
Liga: Atletico Madrid experimenting with Google Glass

German Burgos, assistant manager of Atlético Madrid, experimented with Google Glass in the Getafe-Atlético Madrid match (0-2, 33rd day of Liga) on 13/04/2014. These connected glasses allowed the manager to have statistics in real time during the match.Medicoach, a statistics app developed by the…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 17629
• Published on 15/04/14 at 09:55
©  D.R.
Louis Saha creates AXIS 10 Sports Consulting Group: financial advice for footballers

Louis Saha, the French former Manchester United striker, announced the launch of his firm, Axis 10 Sports Consulting Group, on 10/04/2014.The company aims to offer solutions enabling players to protect themselves from financial risks throughout their careers and to better anticipate their…
Domain(s): Sponsors & Partners
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 17626
• Published on 14/04/14 at 18:31
England: Bitcoin Foundation opens office in London

Bitcoin Foundation will open an office in London "in the coming weeks", said Jon Matonis, CEO of the non-profit organisation, on 08/04/2014. The Bitcoin Foundation was established in 2012 and is based in Washington DC (USA). The London office is intended to promote the brand in Europe and prove…
Domain(s): Sponsors & Partners
• Category(ies): Digital
• Article # 17620
• Published on 14/04/14 at 17:59
©  Hugo Boss
Olivier Giroud becomes ambassador of Hugo Boss' fragrance Boss Bottled

International French striker Olivier Giroud (Arsenal FC) became the ambassador for the Hugo Boss fragrance Boss Bottled on 09/04/2014. Olivier Giroud appears in the print campaign of the German fashion group.The striker for Arsenal and the French team is under contract with the kit supplier Puma…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 17624
• Published on 14/04/14 at 17:45
©  Eurobank
Premier League: Eurobank becomes the credit card partner of Manchester United in Serbia

The Serbian subsidiary of the Greek group EFG, Eurobank Ergasias, is becoming the credit card partner of Manchester United (Premier League) in Serbia, the club announced on 10/04/2014. The four-year contract between the two parties goes to May 2018. The regional level agreement makes Eurobank the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 17617
• Published on 14/04/14 at 17:31
©  D.R.
Brazil 2014: "The legacy of the event begins indeed to take shape" (Jerome Valcke, FIFA)

"Despite the tight race for Brazil to apply the final key operational elements, people can already see this legacy taking shape. (...) All the reports I receive indicate just how fast and hard Brazil is working now to complete preparations, not only for the World Cup, but also for improvements to…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Legal, Marketing - Communication, …
• Article # 17604
• Published on 14/04/14 at 17:05
©  Wilson
Basketball: U.S. equipment manufacturer, Wilson, launches "Smart Ball"

American company Wilson Sporting Goods unveiled the "Smart ball," a connected basketball, on 05/04/2014. This ball is being developed in partnership with SportIQ, a Finnish company specialising in artificial intelligence. There are sensors inside the ball that track its movements. It is connected…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands
• Article # 17530
• Published on 14/04/14 at 16:30
Twitter followers in the 5 major European championships in 2014-15

The social network Twitter is a relationship marketing tool that can increase interactivity far beyond the 90 minutes of a match. It enables the club to communicate at any moment, and promotes proximity with fans, through its tone and content.In the football industry, Real Madrid are the best…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Article # 79813
• Published on 14/04/14 at 16:29