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©  NTF
Sunderland AFC (Premier League) and D.C. United (MLS) partner to promote their brands

Sunderland AFC (Premier League) and D.C. United (MLS, Major League Soccer, North American professional football league) signed a sports and commercial sponsorship, the two clubs announced on 08/08/2014.“Through the global reach of the Barclays Premier League, Sunderland AFC will help to promote…
Domain(s): Clubs
• Category(ies): Stadiums, Marketing - Communication, Sponsors - Partners
• Article # 23777
• Published on 18/08/14 at 18:35
©  D.R.
Radio: talkSPORT extends international partnership with Premier League through 2018-19

The radio station talkSPORT UK has extended its three-year international partnership with the English Premier League, announced UTV Media, the broadcaster that owns Talksport, on 14/08/2014. The agreement, first made in April 2012, was set to expire at the end of the 2015-16 season. It will now…
Domain(s): Media
• Category(ies): Agencies, Digital, Marketing - Communication, …
• Article # 23771
• Published on 18/08/14 at 18:19
Manchester United: tablets and laptops banned from Old Trafford "for security reasons"

Manchester United (Premier League) banned tablets and laptops from the stands of Old Trafford (capacity 75,731) for "security reasons", said the club on 13/08/2014. Smartphones, cameras and other electronic devices are still authorised in the stadium as long as their dimensions do not exceed 15cm…
Domain(s): Clubs
• Category(ies): Digital, Stadiums, Authorities, …
• Article # 23766
• Published on 18/08/14 at 17:59
©  D.R.
Ligue 1: Fedcom (sale of raw materials) extends as shirt sponsor of AS Monaco in 2014-15

Fedcom, Russian company that sells raw materials (sulphur, fertilisers, cereals), extends its partnership as shirt sponsor of AS Monaco (Ligue 1) for the 2014-15 season, the club announced on 08/08/2014.The company has sponsored the club since 1999. Fedcom will be displayed on LED advertising…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23764
• Published on 18/08/14 at 17:33
©  Everton
Premier League: Coral becomes official betting operator of Everton in Europe through 2015-16

The British betting operator Coral has become the official partner of Everton (Premier League) in Europe through the end of the 2015-16 season, the club announced on 15/08/2014. The betting operator will have stadium LED advertising and image rights of the club and its players for its marketing…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23759
• Published on 18/08/14 at 15:50
©  D.R.
Premier League: Indesit (household appliances) extends with Arsenal through 2016-17

Indesit, Italian manufacturer of household appliances, extended its partnership with Arsenal (Premier League) through 2016-17, the club announced on 13/08/2014.The company, a club partner since 2011, will continue to be displayed on LED advertising in the Emirates Stadium (capacity 60,000). It…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23734
• Published on 18/08/14 at 15:35
Premier League: Clubs will use data from Football Manager video game to recruit

Sports Interactive, creator of the video game series Football Manager, signed a partnership on 11/08/2014 with Prozone Sports, a media analysis platform used by football clubs for biographical data on players from Premier League clubs. The biographies, contracts and positions on the pitch that…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Finance, …
• Article # 23719
• Published on 18/08/14 at 12:30
©  D.R.
Bundesliga: EA Sports acquires rights of German league through 2017-18

The video game producer EA Sports extended its partnership with DFL Sports Enterprises, commercial subsidiary of the Bundesliga, to use the rights of the German league in the FIFA franchise through 2017-18, on 11/08/2014.The company, headquartered in Vancouver (Canada), holds the exclusive rights…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 23720
• Published on 18/08/14 at 11:31
©  DFB
DFB: Infront extends its role as distributor of international TV rights for German federation

The media and marketing rights agency Infront has sold the TV rights for the 2014-15 DFB-Pokal -- the DFB Cup -- in 200 countries and territories around the world, the company announced on 14/08/2014. The first round will take place from 15 to 18/08/2014. In 2012-13 Infront sold rights to DFB…
Domain(s): Media
• Category(ies): Agencies, Authorities, Marketing - Communication, …
• Article # 23721
• Published on 18/08/14 at 11:14
©  D.R.
Eintracht Frankfurt project €6m loss in 2014-15 compared to €9m profits in 2013-14

Eintracht Frankfurt has projected a €6m loss in 2014-15, announced Axel Hellmann, vice-president and CFO of the German club, on 13/08/2014. In 2013-14, Frankfurt made a record profit of €9m, which enabled the club to consolidate its equity from €3m to €12m on 30/06/2014. Axel Hellmann projected…
Domain(s): Clubs
• Category(ies): Finance
• Article # 23697
• Published on 14/08/14 at 20:07