Archives July, 2015 (page 12/26)

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©  Premier League

Playing matches abroad: "I envy the NFL and the NBA" (Richard Scudamore, Premier League)

"I do envy the other sports that can, whether it be the NBA or NFL, who come to England and get praised by the same media who completely criticise the Premier League for even thinking about it," stated Richard Scudamore, the executive chairman of the Premier League in Singapore on…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Marketing - Communication
• Article # 47470
• Published on
©  D.R.

Ligue 1: Breizh Cola soft drink brand becomes a shirt chest sponsor of FC Lorient in 2015-16

Breizh Cola, a Phare Ouest company beverages brand, has become a partner of FC Lorient (Ligue 1) for the 2015-16 season, and will appear on the space above the club's logo in the upper chest area of the club's shirt, announced the two parties on 17/07/2015. This informal commitment could involve…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 47452
• Published on
©  FCB

FC Barcelona: Josep Maria Bartomeu elected as the club president for the 2015-2021 period

Josep Maria Bartomeu was elected president of FC Barcelona for the 2015-2021 period, following the ballot organised for the club's socios on 18/07/2015. Bartomeu received 25,823 votes (54.63%). Joan Laporta was second with 15,615 votes (33.03%), Agusti Benedito third (3,386 votes, 7.16%) and Toni…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication
• Article # 47447
• Published on
©  D.R.

Italy: Fox Sports acquires the 2015-2018 TV rights to the Liga BBVA for €15m per season

Fox Sports Italia has extended its broadcasting rights, in Italy, to the Liga BBVA for the 2015-2018 cycle, announced the Italian pay-TV group on 17/07/2015. The rights, acquired from the Spanish audiovisual group Mediapro, cover all distribution platforms.Fox Sports Italia, which was in…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 47450
• Published on
©  D.R.

Twitter launches a service that allows advertisers to manage and analyse their advertising campaigns

The social network Twitter launched a service that allows advertisers to manage their advertising campaign directly on the mobile application on 06/07/2015. This service is an indicator of performance for advertisers who can access the data related to their campaign such as the engagement rate and…
Domain(s): Media
• Category(ies): Digital, Finance, Marketing - Communication
• Article # 47391
• Published on
©  D.R.

Bundesliga: adidas presents "Torfabrik", the official ball of the championship in 2015-16

The German sports equipment manufacturer adidas and the Bundesliga unveiled the "Torfabrik" ('goal machine'), the official ball of the championship in 2015-16, on 10/07/2015. The new ball includes the colours of the German flag and is based on the same technology as the "Brazuca", the official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Merchandising - Licensing
• Article # 47388
• Published on
©  TI

Transparency International: "FIFA has a debt (and) must to change now" (C. de Swardt, director)

"FIFA has been shown the red card many times, yet it has failed to reform. It is a flawed democracy far removed from the fans that support the game. Corruption in sport is not a game. There are victims and there is criminal behaviour. There has to be an independent reform commission and FIFA has…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Finance, Legal, …
• Article # 47408
• Published on
©  NTV-Plus

Russia: NTV-Plus extends its domestic broadcast rights of the national championship until 2018

NTV-Plus, a satellite package of the Russian broadcaster NTV (owned by Gazprom-Media), acquired the domestic broadcast rights to the 2015 to 2018 period of the SOGAZ Russian Football Championship, the Russian first division, on 16/07/2015. The 2015-16 Russian league season starts on 17/07/2015…
Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 47403
• Published on
©  D.R.

Premier League: Betfair (betting) enters partnership with Sunderland for 2015-16

The British betting operator Betfair has become a partner of Sunderland AFC (Barclays Premier League) in the United Kingdom for 2015-16, announced the club on 16/07/2015. Betfair will receive visibility on the LED advertising boards in matches at the Stadium of Light (48,353 seats) and in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 47387
• Published on