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©  D.R.
Premier League: law firm Peter Lynn & Partners extends partnership with Swansea City in 2015-16

The law firm Peter Lynn & Partners has extended its partnership with Swansea City AFC (Premier League) for the 2015-16 season, the club announced on 23/09/2015. The amount of the contract is estimated at £90,000 (€122,800). Peter Lynn & Partners have obtained the Gower Suite Sponsorship Lounge, a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 52167
• Published on 24/09/15 at 18:30
©  LaLiga
Spain: LaLiga unveil Capi, new mascot tasked with "disseminating the essential values of football"

LaLiga has unveiled, in partnership with the Italian manufacturer of collectible cards and stickers Panini, its new mascot called "Capi", on 21/09/2015. "The objective of this mascot is to disseminate the five core values of football and LaLiga: effort, fair play, solidarity, respect and rejection…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 52158
• Published on 24/09/15 at 16:50
©  D.R.
Serie A TIM: beer brand Birra Castello partners with Udinese Calcio until 2017-18

The beer brand Birra Castello has become a partner of Udinese Calcio (Serie A TIM) until the end of the 2017-18 season, the club announced on 21/09/2015. The company, based in the province of Udine (Friuli) is entitled to visibility on the LED advertising boards and interview panels at the Stadio…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 52143
• Published on 24/09/15 at 16:00
©  realsociedad.com
Liga BBVA: 3.13 million viewers watch Matchday 4 of the 2015-16 season

At least 3.138 million viewers on average, watch nine out of the 10 matches Matchday 4 of the 2015-16 Liga BBVA seson, held from 18 to 20/09/2015. The viewing figures for the match between UD Las Palmas - Rayo Vallecano de Madrid (0-1), played on Sunday 20/09/2015 (20:30 CET), were not disclosed…
Domain(s): Media
• Category(ies): Agencies, Clubs, Media Audiences, …
• Article # 52138
• Published on 24/09/15 at 14:45
©  D.R.
Serie A TIM: Marco Fassone steps down as general director of Inter Milan

The Italian Marco Fassone has stepped down as general director of FC Internazionale Milano (Serie A TIM), the club announced on 18/09/2015. Fassone has been in the role since June 2012, after having held several positions in the direction of clubs such as SSC Napoli (2010-2012) and Juventus…
Domain(s): Clubs
• Category(ies): Stadiums, Legal
• Article # 52120
• Published on 24/09/15 at 13:31
©  D.R.
72% of transfers in the Top 5 European leagues were made within the Top 5 itself, according to CIES

The 98 clubs in the Top 5 European leagues (Premier League, Liga BBVA, Bundesliga, Serie A TIM and Ligue 1) spent €3.292bn during the 2015 summer transfer market, according to the Big 5 Weekly Post of the CIES Football Observatory, published on 21/09/2015. This amount is 31.8% higher than the…
Domain(s): Clubs
• Category(ies): Finance, Authorities, Transfer Market
• Article # 52097
• Published on 24/09/15 at 12:30
©  D.R.
Liga BBVA: Guarana Energy Drink extends partnership with UD Las Palmas until 2016-17

The beverages brand Guarana Energy Drink, which belongs to the Ahemon group, has extended its partnership with UD Las Palmas (Liga BBVA) until the end of the 2016-17 season, the club announced on 22/09/2015. Ahemon, a company based in the Canary Islands, is involved in the bottling and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 52093
• Published on 24/09/15 at 11:10
©  bvb.de
Bundesliga: the nine fixtures on Matchday 5 drew 3.28 million subscribers to Sky channels

The nine matches on Matchday 5 of the 2015-16 Bundesliga season, played from 18 to 20/09/2015, attracted at least 3.285 million subscribers on average to channels of the the pay-TV group Sky Deutschland, according to the German institutes of audience data measurement AGF and GfK. The best audience…
Domain(s): Media
• Category(ies): Agencies, Clubs, Media Audiences, …
• Article # 52084
• Published on 24/09/15 at 10:15
©  D.R.
Ligue 1: 3 weekday fixtures in 2015-16, less than in England (4) Spain (4) and Italy (5)

Three Ligue 1 Matchdays are scheduled to take place on weekdays in 2015-16, which represents the second lowest total of weekday fixtures out of the Top 5 European leagues. The first of the three Ligue 1 fixtures on a weekday was scheduled from 22 to 24/09/2015 (Matchday 7) and started with the…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Ticketing, Marketing - Communication
• Article # 52063
• Published on 23/09/15 at 19:00
©  D.R.
Bundesliga: Emirates expected to remain jersey sponsor of the Hamburg SV until 2018-19

The airline Emirates is expected to extend its partnership as the shirt sponsor of Hamburger SV (Bundesliga), announced the German daily newspaper Hamburger Abendblatt on 19/09/2015. The current contract expires in June 2015 and would be renewed for three seasons, until 2018-19. "It is true that…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 52046
• Published on 23/09/15 at 17:30