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©  Adidas
adidas: €62m net loss in 4th quarter of 2014, but the group expects 5% growth in 2015

The German adidas group announced a net loss of €62m in the 4th quarter of 2014, the group announced on 03/05/2015. The net profit of the group was down 37.6% to €490m in 2014. Operating profit decreased 24.9% to €835m for the year. The group expects growth of 5% and an increase of about 7% to 10…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Marketing - Communication
• Article # 36005
• Published on 09/03/15 at 12:58
©  D.R.
England: Budweiser becomes the official beer of the FA Cup from 2015-16 to 2017-18

The American beer brand Budweiser has become the official beer of the FA Cup for three seasons (2015-16 to 2017-18), announced the FA (English Football Association) on 05/03/2015. The brand, which belongs to the Belgian-Brazilian group AB InBev had previously ended its partnership with the…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 35981
• Published on 09/03/15 at 11:51
©  D.R.
MLS: Red Bull (AUT) and Etihad (UAE) only foreign shirt sponsors of the franchises in 2015

The Austrian energy drink brand Red Bull and the Emirati airline Etihad Airways are the only foreign advertisers visible on the shirts of MLS (Major League Soccer, USA-CAN) franchises for the 2015 season, which began over the weekend of 06/03/2015 to 08/03/2015.Two franchises have no shirt sponsor…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 35977
• Published on 09/03/15 at 11:17
©  FIFA Weekly
Women's Day: Joseph Blatter wants Iran to "open the nation’s football stadiums to women"

"Twenty years ago, I said that the future of football is feminine. Nowadays, more than 30 million girls and women play football in all 209 FIFA member associations," said Joseph Blatter, the president of FIFA (Fédération Internationale de Football Association) on 06/03/2015, to mark International…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 35976
• Published on 09/03/15 at 10:40
©  D.R.
Ligue 1: the airline Tunisair becomes the official supplier of Stade de Reims

The airline Tunisair has become the official supplier of Stade de Reims (Ligue 1) until June 2015, the club announced on 06/03/2015. Tunisair will be visible on the back of Reims' shorts and on the advertising boards at the Auguste Delaune stadium (21,600 seats). The company also intends to make…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 35923
• Published on 06/03/15 at 17:00
©  D.R.
Welshman Gareth Bale (Real Madrid CF) becomes an ambassador for Sony Mobile

Gareth Bale, the Welsh midfielder who plays for Real Madrid CF (Liga BBVA) has become an ambassador for Sony Mobile, announced the telecom brand on 05/03/2015. The player's image will be used in the Sony Xperia Z3 smartphone advertising campaign. Gareth Bale, who is under contract with Real Madrid…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 35903
• Published on 06/03/15 at 16:30
©  UEFA
Financial Fair Play: UEFA clears Liverpool FC and Sparta Praha, four other clubs sign settlements

The CFCB (Club Financial Control Body) has found Liverpool FC (Barclays Premier League) and AC Sparta Praha (CZE) to have satisfied the "break-even" requirements of the UEFA (Union of European Football Associations) Financial Fair Play rules, and are no longer under investigation, announced UEFA…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Legal
• Article # 35911
• Published on 06/03/15 at 15:44
©  FC Barcelone
FC Barcelona club museum is the most visited in Catalonia in 2014 (1,530,484 visitors)

The FC Barcelona Museum (Liga BBVA) was the most visited museum in Catalonia in 2014, with 1,530,484 visitors, the club announced. Attendance at the museum increased 1.6% compared to 2013 (1,506,022 visitors). In Catalonia, the FC Barcelona Museum is ahead of two museums dedicated to painting: the…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Marketing - Communication
• Article # 35896
• Published on 06/03/15 at 14:45
©  D.R.
Eurosport: the channel acquires the TV rights in Europe to MLS from 2015 to 2018

The international TV group Eurosport acquired the exclusive TV rights to broadcast MLS (Major League Soccer, USA-CAN) in Europe (except the UK) for the 2015 to 2018 period (4 seasons), the sports TV channel announced on 05/03/2015. The amount of the agreement was not disclosed.The deal includes…
Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Marketing - Communication
• Article # 35875
• Published on 06/03/15 at 14:11
©  AFC
AFC: Salman Bin Ebrahim Al Khalifa is the only candidate for president at 26th Congress, 30/04/2015

Salman Bin Ebrahim Al Khalifa (Bahrain), who has been the president of the AFC (Asian Football Confederation) since 2013, will be the only candidate in the presidential elections at the body's 26th Congress in Manama (Bahrain) on 30/04/2015. Salman Bin Ebrahim Al Khalifa, 49 years old, was elected…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 35854
• Published on 06/03/15 at 13:45