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Premier League: clubs meet to develop strategies against counterfeit merchandising

Premier League clubs held a conference at Arsenal’s Emirates Stadium in north London (ENG) on 01/09/2015 aimed at developing countermeasures to the revenue threat posed by fake merchandising. During the 2013-14 season, Premier League enforcement officials seized more than 500,000 counterfeit items…
Domain(s): Public Authorities & Regulations
• Category(ies): Sporting Goods & Brands, Finance, Legal, …
• Article # 50534
• Published on 04/09/15 at 15:40
©  Ajax Louis van de Vuurst
Eredivisie: bike tyre manufacturer CST extends partnership with Ajax until 2017-18

The Chinese bicycle tyre manufacturer CST (Cheng Shin Tire) has extended its partnership with AFC Ajax Amsterdam (Eredivisie) until the end of the 2017-18 season, the club announced on 12/08/2015. The partnership began in August 2013. The agreement will enable the tyre manufacturer to use the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50528
• Published on 04/09/15 at 15:14
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Euro 2016: Italy - Malta qualifying match draws 6.34 million viewers in Italy on Rai1

Italy - Malta (1-0), Matchday 7 of qualifying for Euro 2016 (Group H), broadcast live and exclusively in Italy by Rai1, allowed the Italian public TV channel to draw 6.34 million viewers on average during the match, held at the Stadio Artemio Franchi (47,300 seats) in Florence (ITA) on Thursday…
Domain(s): Media
• Category(ies): Agencies, Digital, Media Audiences, …
• Article # 50526
• Published on 04/09/15 at 14:39
©  D.R.
Bundesliga: Germania (airline) becomes a regional partner of Werder Bremen in 2015-16

The airline Germania has become a regional partner of SV Werder Bremen (Bundesliga) for the 2015-16 season, the club announced on 31/08/2015. Germania, based in Berlin, will have visibility on the LED advertising boards at the Weser Stadion (42,500 seats) and a presence in a dedicated fanzone in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50521
• Published on 04/09/15 at 14:10
France: V. Bolloré named chairman of the Canal+ board, J-C Thiery replaces Bertrand Meheut as chief

Vincent Bolloré, the chairman of the supervisory board of the French media and telecommunications group Vivendi, has taken over the chairmanship of the supervisory board of the Groupe Canal+ (which Vivendi owns), replacing Arnaud de Puyfontaine, the CEO of Vivendi, at a meeting of the French…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 50522
• Published on 04/09/15 at 13:35
©  D.R.
Liga BBVA: Reale Seguros (insurance) extends partnership with Real Sociedad until 2016-17

The insurance company Reale Seguros has extended its partnership with Real Sociedad de Fútbol (Liga BBVA) until the end of the 2016-17 season, the club announced on 02/09/2015. The partnership began in 2012. The new contract "increases the visibility of the insurer in order to further strengthen…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50517
• Published on 04/09/15 at 12:55
©  D.R.
Attendance: Premier League and Bundesliga top 13 million total fans, but NFL and MLB lead all sports

The Premier League (13.75 million) and the Bundesliga (13.33 million) both topped 13 million total spectators in terms of stadium attendance during the 2014-15 season, according to data compiled by News Tank Football on 04/09/2015. With 380 total games played, the Premier League averaged 36,176…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 50495
• Published on 04/09/15 at 12:15
©  D.R.
Premier League: Indian group HCL (IT) becomes a global partner of Manchester United

HCL, the Indian information technology group, has become a global partner of Manchester United FC (Premier League) in 2015-16, the club announced on 02/09/2015. HCL and Manchester United will work together to unveil a number of digital initiatives to transform the experience of fans worldwide. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50505
• Published on 04/09/15 at 11:35
©  AFP
FIFA: "Important steps towards delivering meaningful and lasting reform" (François Carrard)

"The 2016 FIFA Reform Committee has enjoyed intense and fruitful discussions over the last two days. Overall, we have made important steps towards delivering meaningful and lasting reform. During the meeting we also heard from Domenico Scala, the chairman of the FIFA Audit and Compliance…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 50490
• Published on 04/09/15 at 11:00
Serie A: Panealba (baked goods) extends agreement with Torino FC in 2015-16

Panealba, the biscuits and bakery products brand, has extended its partnership with Torino FC (Serie A TIM) for the 2015-16 season, the club announced on 28/08/2015. The Piedmont company expanded its partnership by becoming a Top Sponsor, the second category in the club's sponsorship portfolio…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50483
• Published on 04/09/15 at 10:24