Archives April, 2016 (page 8/21)

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Ligue 1: Samsic, main shirt sponsor of Stade Rennais since 2004, extends deal until 2018-19

Samsic, a French multi-service group (HR, cleaning, security, environment) and the main shirt sponsor of Stade Rennais FC (Ligue 1) since 2004, has extended its partnership with the Breton club for an additional three years, announced the club on 19/04/2016. The current contract began in 2013-14…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 67411
• Published on 21/04/16 at 12:25

Turkey: Digiturk acquires rights to broadcast Euro 2016 via sublicense from TRT

Digiturk, a Turkish pay-TV group, has acquired the audiovisual rights for Euro 2016 via sublicense from the public broadcaster TRT (Turkish Radio and Television Corporation), reported local media on 15/04/2016. Digiturk will broadcast all 51 matches of Euro 2016 on its channel Lig TV. TRT acquired…

Domain(s): Media
• Category(ies): Rights Acquisitions
• Article # 67439
• Published on 21/04/16 at 11:30

Bundesliga: Procter & Gamble, official partner of Bayern Munich in Germany, Austria and Switzerland

The German subsidiary of Procter & Gamble, an American group of consumer goods, has become a regional partner of FC Bayern Munich (Bundesliga) in Germany, Austria and Switzerland, beginning on 01/07/2016, reported the club and the company on 20/04/2016. The duration of the partnership was not…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Merchandising - Licensing, …
• Article # 67442
• Published on 21/04/16 at 10:50

Copa America Centenario begins in the United States in 45 days, on 03/06/2016

The special edition of the Copa America, the 2016 Copa America Centenario in the United States, and which places national teams from CONMEBOL and CONCACAF together in one tournament for both hemispheres of the Americas, begins in 45 days, with the opening match between the United States and…

Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Ticketing, Authorities, Marketing - Communication, …
• Article # 67421
• Published on 20/04/16 at 18:44

France: Xavier Giocanti could succeed Vincent Labrune as president of Marseille (club denies report)

The French businessman Xavier Giocanti could replace, "in the coming days or weeks", Vincent Labrune as president of Olympique de Marseille (Ligue 1), announced the French sports daily L'Equipe, on 19/04/2016. Co-founder (in 2005) and chairman of property group Résiliance, specialising in…

Domain(s): Clubs
• Category(ies): Finance, Legal
• Article # 67297
• Published on 20/04/16 at 18:15

DFB-Pokal: Bayern Munich - Werder Bremen draws 9 million viewers on ARD (audience share: 28.7%)

FC Bayern Munich - SV Werder Bremen (2-0), the semi-final of the 2015-16 DFB-Pokal, drew 8.94 million viewers on average in Germany on public TV channel ARD on Tuesday 19/04/2016 (kick-off 20:30 CET). This figure represented an audience share of 28.7%, and was the best performance of the day in…

Domain(s): Media
• Category(ies): Media Audiences
• Article # 67414
• Published on 20/04/16 at 17:45

Coupe de France: 3.3 million viewers for Lorient - PSG on France 2 (audience share: 14.4%)

FC Lorient - Paris Saint-Germain (0-1) the semi-final of the 2015-16 Coupe de France, broadcast live and exclusively in France by the public channel France 2, drew in an average of 3.295 million viewers during the match on Tuesday 19/04/2016 (kick-off at 21:00 CET). This figure represented a 14.4…

Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities
• Article # 67407
• Published on 20/04/16 at 17:14

Serie A: "P Zero" tyre series of Pirelli the brand sponsor for Inter against Napoli on 16/04/2016

The players of FC Internazionale Milano (Serie A TIM) played the home game against SSC Napoli (2-0, Matchday 33 of 2015-16) with a collector edition shirt showcasing the "P Zero" series of tyres from Pirelli, the Italian tyre manufacturer, on 16/04/2016. This initiative celebrates the official…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication, …
• Article # 67397
• Published on 20/04/16 at 16:40

Bundesliga: league uses online video series to learn technical terms of football in German

"Football German: learn German football parlance with the help of the Bundesliga stars!" is the title of the video programme set up by the Bundesliga on its website to allow foreigners to learn football termsl in German. These are one minute one-minute videos in which players from Bundesliga…

Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Marketing - Communication
• Article # 67395
• Published on 20/04/16 at 16:00

Brazil: TV rights agreement between Ponte Preta and Esporte Interativo from 2019

The Brazilian club Associação Atlética Ponte Preta has concluded an agreement with Esporte Interativo, the Brazilian pay-TV channel of the Turner Group (Time Warner), for the redistribution of the club's TV rights to other pay-TV channels for Ponte Preta matches in the Brazilian first division -…

Domain(s): Media
• Category(ies): Clubs, Finance, Rights Acquisitions, …
• Article # 67398
• Published on 20/04/16 at 15:25