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©  DFB
Germany: Targobank extends as sponsor of the DFB-Pokal for 6 years (2016-2022)

The German bank Targobank extended, for six additional years, as an official partner of the DFB-Pokal, on 28/04/2016. Targobank has been the Official Bank of the German cup since 2012, with the contract until the end of the 2015-16 season. The partnership is now extended until the end of the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Authorities, …
• Article # 68078
• Published on 29/04/16 at 11:20
©  Sporthacktag
Agenda: SportHackTag, event for digital innovation in sport (London, 24 and 25/05/2016)

The first edition of SportHackTag, a B2B event dedicated to digital innovations in sport, will take place at the Emirates Stadium in London (ENG) on 24 and 25/05/2016. The event is organised by two Italian agencies, GEA World and Minimega Pubblicità. SportHackTag includes individual networking…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 67957
• Published on 29/04/16 at 09:02
©  SVD
Bundesliga: SV Darmstadt 98 organise a "Sponsors Rally" to help its partners to network

SV Darmstadt 98 (Bundesliga) have organised the sixth edition of its "Sponsors Rally", on 21/04/2016. Each year, this event invites forty club sponsors, at different levels in the pyramid of partnerships, to reward them for their loyalty and enable them to network. Participants borrowed the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 68031
• Published on 28/04/16 at 17:10
©  scfreiburg.de
Germany: Schwarzwaldmilch (dairy products) becomes shirt sponsor of SC Freiburg for 2016-17

Schwarzwaldmilch, a dairy cooperative based in Freiburg (Baden-Württemberg, GER), has become the shirt sponsor of SC Freiburg (2.Bundesliga) for the 2016-17 season, on 27/04/2016. The club are currently in first place in the German second division after 31 matchdays in 2015-16 (66 points) and is…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 67954
• Published on 28/04/16 at 14:49
©  Bologna FC 1909
Serie A: FAAC (automation) extends its shirt sponsorship of Bologna FC for the 2016-17 season

FAAC (Fabbrica Automatismi Apertura Cancelli), an Italian manufacturer of automatic doors, extended its agreement as the main shirt sponsor of the Bologna FC 1909 (Serie A TIM) for one year, announced club on 13/04/2016. The collaboration, which began in 2015-16, is extended to the 2016-17 fiscal…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 67836
• Published on 27/04/16 at 11:45
©  Premier League
Premier League: Swiss company Tag Heuer is Official Timekeeper and Official Watch (2016-2019)

The Swiss watchmaker Tag Heuer has become the Official Timekeeper and Official Watch of the Premier League, under an agreement which covers three seasons, 2016-17 to 2018-19, announced the brand on 26/04/2016. This agreement was presented in two simultaneous press conferences in Hong Kong and…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Essentials Sponsors & Partners
• Article # 67823
• Published on 26/04/16 at 17:24
©  imago sportfotodienst
Bundesliga: Nike kit supplier of VfL Wolfsburg for nine years (2016-2025) and €8m per year (press)

The American brand Nike could become the kit supplier of VfL Wolfsburg (Bundesliga) from the 2016-17 season, and could present the new kit of the club in early July 2016, according to the local daily Wolfsburger Allgemeine on 23/04/2016. The contract between Nike and VfL Wolfsburg has a term of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Finance, …
• Article # 67802
• Published on 26/04/16 at 16:30
©  Konyaspor
Turkey: Atiker acquires the club naming rights of Konyaspor for three years (2016-2019)

Atiker, a Turkish manufacturer of engines and tanks for liquefied petroleum gas, has acquired the club naming rights to Konyaspor (Spor Toto Süper Lig) for the 2016-2019 period, on 20/04/2016. The Turkish club will be called Atiker Konyaspor from the 2016-17 season. Atiker -- whose headquarters…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 67736
• Published on 26/04/16 at 15:30
©  PSV Media
PSV Eindhoven: Energiedirect.nl becomes the shirt sponsor for the 2016-2019 period (€6m per year)

The Dutch energy supplier Energiedirect.nl has become the shirt sponsor of PSV Eindhoven (Eredivisie) for the 2016-2019 period, on 21/04/2016. The annual amount is €6m, excluding bonuses linked to sporting performance of the Dutch club. Energiedirect.nl is currently the fourth largest actor in the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Merchandising - Licensing, …
• Article # 67711
• Published on 26/04/16 at 12:44
The interviews from News Tank Football

Please find below a selection of some the most recent News Tank Football interviews, including -- among others -- extended conversations with:• Adolfo Bara Negro, the marketing director of LaLiga• Tom Impallomeni of the Virtually Live company, developing virtual reality for sports viewing…
Domain(s): Clubs, Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Clubs, Rights Acquisitions, Authorities
• Article # 50139
• Published on 25/04/16 at 18:34