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China: Ma Guoli leaves the presidency of Infront China for the vice-presidency of Le Sports

The Chinese Ma Guoli will leave the presidency of Infront China at the end of March 2016, announced the marketing and media rights agency Infront Sports & Media, on 28/01/2016. He will take up the role of vice-president of Le Sports, the sports branch of LeEco, the Chinese Internet and mobile…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 61319
• Published on 01/02/16 at 13:29
©  M6
Euro 2016: the final will be broadcast on free-TV in France by M6 and not TF1, on Sunday 10/07/2016

The final of Euro 2016, to be played at the Stade de France (Saint-Denis, north of Paris, 80,000 seats), on Sunday 10/07/2016 at 21:00 CET, will be broadcast in France on the private free-TV channel M6, announced the Groupe M6 on 29/01/2016. TF1 has broadcast the final of every World Cup or a…
Domain(s): Media
• Category(ies): Agencies, Digital, Rights Acquisitions, …
• Article # 61305
• Published on 01/02/16 at 12:39
©  D.R.
Netherlands: an Eredivisie video referee is filmed and answers questions from fans during the match

The video referee for the match between Feyenoord Rotterdam - SC Heerenveen (1-2, Eredivisie, Matchday 20) was filmed throughout the entire match by the cameras of the pay-TV channel Fox Sports, which broadcast the match on 28/01/2016. The images of the video referee, who answered live questions…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 61288
• Published on 01/02/16 at 11:49
©  D.R.
FIFA: "Between Champagne and Infantino, personally, I choose Jérôme Champagne" (Philippe Piat)

"I have always said that my preference was for Michel Platini, when he was in position to run for the presidency of FIFA. I recognise that my choice has later been focused on two of the five candidates, Gianni Infantino and Jérôme Champagne. Between these two men, I choose Jérôme ChampagneThe 209…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 61286
• Published on 01/02/16 at 11:14
©  FC Barcelone
FC Barcelona launch a Turkish Twitter account, the language of their new player Arda Turan (TUR)

FC Barcelona (Liga BBVA) have launched a Turkish version of their Twitter account (@FCBarcelona_tr), announced the Catalan club on 29/01/2016. FC Barcelona now have versions of their Twitter account in Catalan, Spanish, English, Portuguese, French, Indonesian, Japanese, Arabic and now Turkish…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 61287
• Published on 01/02/16 at 10:29
©  D.R.
Rio 2016 launches a game application with tickets for the opening ceremony available

The Organising Committee of the 2016 Rio de Janeiro Olympic Games has launched the application "My Rio 2016", providing information and games, on 25/01/2016. The app is available on iOS and Android. The application will offer weekly competitions and quizzes until April 2016. Users who download the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Digital
• Article # 61133
• Published on 01/02/16 at 09:30
adidas: basketball player Damian Lillard in the second campaign video for "Creators Never Follow"

adidas launched the second video for the "Creators Never Follow" marketing campaign, with this one featuring the American basketball player Damian Lillard (Portland Trail Blazers), on 19/01/2016.This video accompanies the launch of the "D Lillard 2", the second edition of the shoes bearing the…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 61237
• Published on 29/01/16 at 17:50
NHL: Associated Bank organises a treasure hunt inside the arean of the Minnesota Wild

The US bank Associated Bank has launched the activation "Puck Drop" with the Minnesota Wild franchise (NHL), offering "money can't buy" prizes, announced the bank on 15/01/2016. Fans must find one of 30 hidden hockey pucks under the seats of the Xcel Energy Center (18,064 seats). The winner must…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 61144
• Published on 29/01/16 at 17:10
Fox Sports (pay-TV) marks the resumption of the Bundesliga by launching a penalty predictor game

The US pay-TV group Fox Sports has launched a penalty kick prediction game on Facebook and Twitter to mark the resumption of the Bundesliga season, using the hashtag #18TOWIN, announced the German league on 22/01/2016. The digital campaign, which lasts two weeks, features one player from each of…
Domain(s): Media
• Category(ies): Digital, Marketing - Communication
• Article # 61230
• Published on 29/01/16 at 15:39
©  D.R.
Sky: James Murdoch is appointed chairman and will take office in April 2016

James Murdoch has been appointed as the chairman of the Sky plc board, announced the British pay-TV group on 29/01/2016. He will officially take office at the end of April 2016. James Murdoch, who is also CEO of 21th Century Fox (which owns 39% of Sky), succeeds Nicholas Ferguson as chairman of…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 61223
• Published on 29/01/16 at 15:11