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©  F1 Experiences
Formula One Group launches new ticketing and hospitality programme "F1 Experiences" with QuintEvents

Formula One Group, the Amrican company that holds all official rights to Formula 1, has launched its new ticketing and hospitality programme called "F1 Experiences" on 22/03/2017. This new offer, managed by the sports events travel agency QuintEvents, will be accessible via the website…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Authorities, Marketing - Communication
• Article # 94220
• Published on 26/05/17 at 10:34
©  CSL
Chinese Super League: title sponsor Ping An (insurance) extends until 2022 for €130m (€25.8m/year)

The Chinese company Ping An (bank and insurance) has extended as the title sponsor of the CSL for five additional seasons, announced the Chinese professional football league on 22/05/2017. This partnership, which is in the first level in the sponsorship hierarchy of the league, covers the 2018 to…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 94195
• Published on 26/05/17 at 09:40
©  D.R.
NFL: Perform Group acquires TV rights outside the United States and Europe in a multi-year deal

Perform Group has acquired the audiovisual rights to the NFL "in various global territories and the premium digital subscription product NFL Game Pass outside the United States and Europe," in a multi-year deal, said the British group specialising in the production of sports content on digital…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Digital
• Article # 94319
• Published on 26/05/17 at 09:20
©  Manchester City
Manchester City: Carlsberg (beer brand) becomes a regional partner in the United States until 2018

The Danish beer brand Carlsberg, via St Killian Importing, the importer of the Danish beer in the United States, has become a regional partner of Manchester City FC (Premier League) in the United States, on 19/05/2017. This partnership, in the second level of the club's sponsorship hierarchy, will…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 94194
• Published on 24/05/17 at 18:27
©  FC Barcelona
LaLiga Santander: Nef (real estate) to become regional partner of Barcelona in Turkey, until 2018-19

The Turkish real estate company Nef has become a regional partner of FC Barcelona (LaLiga Santander) in Turkey, on 18/05/2017. This partnership, in the fourth level of the club's sponsorship hierarchy, will run until the end of the 2018-19 season, "with an option to extend the contract by one…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 94193
• Published on 24/05/17 at 18:26
©  AC Milan
Serie A TIM: Lorenzo Giorgetti to succeed Jaap Kalma as chief commercial officer of AC Milan

Lorenzo Giorgetti will succeed Jaap Kalma and become the new commercial director of AC Milan (Serie A TIM), announced the club on 20/05/2017. "Lorenzo Giorgetti will be responsible for commercial matters (...), who will report directly to the club's CEO Marco Fassone," said the club. "Lorenzo…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 94087
• Published on 24/05/17 at 18:13
©  UEFA
Europa League: Manchester United 6.5 times stronger than AFC Ajax on the economic front

With €613.2m in 2015-16, Manchester United (Premier League) posted a turnover 6.5 times higher than AFC Ajax (Eredivisie), which generated €93.39m, ahead of the 2016-17 Europa League final between the two clubs at the Friends Arena in Stockholm (Sweden), on Wednesday, 24/05/2017 (kick-off at 20:45…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 94268
• Published on 24/05/17 at 17:59
©  Pro League
Belgium: King Power Group acquires the club OH Leuven (Proximus League, 2nd Division)

The general meeting of Oud-Heverlee Leuven (Proximus League) unanimously approved the acquisition of the club by Thai investment group King Power, on 16/05/2017. King Power Group already owns the English club Leicester City FC (Premier League)."OHL chose the project that offered the most…
Domain(s): Clubs
• Category(ies): Finance, Legal
• Article # 94280
• Published on 24/05/17 at 16:24
©  UEFA
Europa League: final broadcast on free-TV in France, England, Germany, and Italy, but not in Spain

The 2016-17 Europa League final, AFC Ajax (Eredivisie) - Manchester United FC (Premier League), at the Friends Arena (50,000 capacity) in Stockholm (SWE) on Wednesday, 24/05/2017 (kick-off at 20:45 CET), will not be broadcast on free-TV in Spain, unlike the other four Top 5 European countries (see…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities, …
• Article # 94270
• Published on 24/05/17 at 15:15
©  BT Sport
United Kingdom: both finals of European cups to be broadcast free-to-air on BT Sport platforms

The British telecom group BT (British Telecom) will broadcast the 2016-17 Europa League and Champions League finals on free-to-air in the UK on its free-TV channel BT Sport Showcase, the BT.com website, and the BT Sport YouTube channel (youtube.com/btsportofficial), announced the group on…
Domain(s): Media
• Category(ies): Clubs, Digital, Authorities, …
• Article # 94218
• Published on 24/05/17 at 14:25