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©  D.R.
Spain: Orient Hontai (CHN) buys 54% of Imagina Group (Mediapro) and rights of LaLiga

The Chinese investment fund Orient Hontai Capital has agreed to buy a 54% stake in Imagina Group, the parent group of Mediapro. "The deal has been made. We hope to close it during the first quarter of 2018. The deal was made at a multiple of 10 times 2016 core profit (EBITDA) and values the…
Domain(s): Media
• Category(ies): Finance
• Article # 105945
• Published on 09/11/17 at 18:09
©  D.R.
Serie A: the Lega plans to create its own channel for broadcasting (Discovery would produce)

The Lega Serie A plans to create three platforms for the broadcasting of a channel for the Serie A TIM (2018-2021 cycle). The channel project was presented by the firm Deloitte to the Italian League on Friday 03/11/2017, reported the Italian daily La Repubblica on 05/11/2017. The American…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Agencies, Finance, …
• Article # 105928
• Published on 09/11/17 at 17:20
©  D.R.
UEFA: "UEFA Assist" support programme aims to provide practical assistance to other confederations

"UEFA today announced the launch of a brand new support programme, 'UEFA ASSIST', a new UEFA initiative aimed at providing practical assistance to other confederations (CAF, AFC, CONMEBOL, CONCACAF, and OFC) and their member associations in order to develop and strengthen football across the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication, …
• Article # 105930
• Published on 09/11/17 at 16:49
©  birmingham city
Championship: Birmingham City team up with EU Cornella (Segunda Division B, Spain) for training

Birmingham City FC (Sky Bet Championship) have teamed up with EU Cornella (Segunda Division B, Spanish third division) for the training and development of its players and coaches, announced the English club on 23/10/2017. "We initially launched an idea about giving players some exposure in a…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums
• Article # 105912
• Published on 09/11/17 at 15:24
©  UEFA
European cups: UEFA launches tender for broadcasting rights in Greece for the 2018-2021 period

UEFA has launched the tender, in Greece, for the broadcasting rights to the Champions League and Europa League for the 2018-2021 period, announced the European body on 07/11/2017. Applicants must submit their offers by 06/12/2017 at the latest. The public group NERIT ("New Hellenic…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Clubs, …
• Article # 105866
• Published on 09/11/17 at 13:29
©  Eintracht
Bundesliga: Deutsche Bank becomes premium partner of Eintracht Frankfurt for 3 seasons (2017-2020)

The German bank, Deutsche Bank has become a premium partner of Eintracht Frankfurt (Bundesliga) for three seasons (2017-2020) on 03/11/2017. This is a third level partnership in the sponsorship hierarchy of the German club, estimated at €1m per season by German media. The partnership gives…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 105748
• Published on 09/11/17 at 12:10
©  ESL
PyeongChang: partner Intel organises two eSports tournaments ahead of the 2018 Winter Olympics

The Intel Corporation will offer two eSports experiences as a prelude to the PyeongChang 2018 Winter Olympic Games (KOR), announced the US company specialising in IT and electronics, on 03/11/2017. Intel Corporation is a TOP Global Partner (first level) of the IOC from 21/06/2017 until 2024. "The…
Domain(s): Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 105742
• Published on 08/11/17 at 17:59
©  LaLiga_Yutang Sports
China: LaLiga reaches media partnership with Yutang Sports (sports marketing) for 2017-2019

"LaLiga and Yutang Sports (Chinese sports marketing) have jointly announced today that they have reached a media partnership for the next two years, with Yutang Sports becoming the official sports business media partner of LaLiga in China. Under this partnership, Yutang Sports will deliver the…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 105722
• Published on 08/11/17 at 17:36
©  Manchester City
Premier League: Gatorade (sports drinks) becomes official partner of Manchester City

Gatorade, a sports drinks brand of the US group PepsiCo, has become the official "sports nutrition" partner of Manchester City FC (Premier League) on 06/11/2017. The agreement, the official duration of which has not been disclosed, covers several seasons. It is a global, top-level partnership in…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 105647
• Published on 08/11/17 at 17:34
©  FCB
FC Barcelona: approves the creation of a football academy in Long Island, New York (USA)

"FC Barcelona (LaLiga Santander) has approved the creation of a football academy in Long Island, New York (USA)," said the club on 21/10/2017. "The Academy will be situated in the Tri-State Area, a region which is at the juncture of the three states of New York, New Jersey, and Connecticut. The…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 105427
• Published on 08/11/17 at 16:14