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©  Infront et Velon
Cycling: second edition of the Hammer Series (Infront and Velon) to take place in Norway in 2018

The second edition of the Hammer Series will take place in Stavanger, Norway, in 2018, according to the Swiss marketing and media rights agency Infront Sports & Media and Velon, the commercial joint venture of the 10 UCI World Tour teams, on 30/05/2017. The agreement comes after the 2017 cycling…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 94922
• Published on 06/06/17 at 16:40

©  htafc.com
Premier League: Huddersfield Town reduce 2017-18 season ticket prices for their most loyal fans

Huddersfield Town AFC (Sky Bet Championship) have reduced the 2017-18 season ticket prices for their most loyal supporters to celebrate their promotion to the Premier League, according to the British daily newspaper Daily Mail on 29/05/2017. Huddersfield Town season ticket holders since 2009 will…

Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 95146
• Published on 06/06/17 at 15:45

©  ATP
Tennis: Nitto Denko Corporation (JPN, chemicals) to become title sponsor of the ATP Finals in London

Nitto Denko Corporation, a Japanese manufacturer of chemical products (tyres, adhesives, etc.) and new technologies, has acquired the naming rights to the ATP Finals until 2020, announced ATP on 25/05/2017. The end of season tournament of the ATP World Tour will be named the "Nitto ATP Finals…

Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Authorities, Marketing - Communication, …
• Article # 95128
• Published on 06/06/17 at 12:20

©  LFP
Ligue 1: Sunday night games broadcast on Canal+ posted an audience share of 23.2% in 2016-17

The weekly Ligue 1 match televised on Sunday evenings (kick-off at 20:45 CET from 14/08 to 18/12/2016, then at 21:00 CET from 15/01 to 07/05/2017) enabled Canal+ to register an average audience share of 23.2% for the 2016-17 season, according to the pay-TV group on 24/05/2017. Canal+ drew an…

Domain(s): Media
• Category(ies): Media Audiences, Clubs, Authorities, …
• Article # 94845
• Published on 06/06/17 at 11:30

©  FCB
China: a Lionel Messi (ARG, FC Barcelona) themed amusement park to open in Nanjing in 2019

Mediapro, in partnership with the Chinese audiovisual group Phoenix Satellite Television and the image management company of Lionel Messi, Leo Messi Management" will be setting up an amusement park in Nanjing (China) on the theme of the Argentine international, announced the Spanish audiovisual…

Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Marketing - Communication, …
• Article # 95057
• Published on 06/06/17 at 10:50

©  New York City FC
Major League Soccer: Facebook and Twitter communities of the franchises (June 2017)

The MLS franchises (including Los Angeles FC, who will begin play in Major League Soccer from 2018) have a cumulative total of 10.5 million fans on the social network Facebook, on 04/06/2017. This represents an average of 457,027 fans for each of the 23 franchises of the North American…

Domain(s): Clubs
• Category(ies): Media Audiences, Clubs, Digital, …
• Article # 95060
• Published on 06/06/17 at 10:20

©  Valencia CF
LaLiga Santander: Blu (smartphones) to become shirt sponsor of Valencia CF for 2017-18

The North American manufacturer and distributor of smartphones, Blu, has become a main partner and main shirt sponsor of Valencia CF (LaLiga Santander), announced the club on 30/05/2017. This partnership, in the first level of the club's sponsorship hierarchy, will extend until the end of the…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 94921
• Published on 06/06/17 at 09:30

©  D.R.
Attendance: 29,318 spectators per game and fill rate of 78% in the Top 5 leagues in 2016-17

The 98 clubs in the European Top 5 leagues for the 2016-17 season recorded an average attendance of 29,318 spectators per game, a decrease of 2% compared to 2015-16 (29,915 spectators per game). However, the average fill rate of these Top 5 clubs was 78% in 2016-17, an increase of 3% compared to…

Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 95153
• Published on 06/06/17 at 08:03

©  adidas
adidas: "Nemeziz", a new range of boots and shoes for synthetic surface

The German sports equipment manufacturer adidas has launched the "Nemeziz" range, which includes eight models of boots and shoes for synthetic surfaces in white and black colours, announced the equipment manufacturer on 29/05/2017. adidas has chosen three of its ambassadors for the release of the…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing, …
• Article # 94843
• Published on 05/06/17 at 17:57

©  Arsenal
Arsenal FC: MBNA (credit cards) activates partnership as three players help a young fan do homework

The British credit card company MBNA has activated its partnership with Arsenal FC (Premier League) by sending three players of the club to help a young boy do his homework, the English club said on 26/05/2017.MBNA, a regional partner of Arsenal in the UK since 2004, has tasked players Olivier…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 94849
• Published on 05/06/17 at 17:55

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