Archives June, 2018 (page 5/20)

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©  Rolex/Jon Buckle

Wimbledon: Rolex (watchmaker) celebrates 40 years of partnership at the 2018 edition (1-15 /07/2018)

Rolex will celebrate 40 years of partnership with Wimbledon during the 2018 edition of the third Grand Slam tennis tournament, according to the Swiss watchmaker, on 19/06/2018. "The relationship between Rolex and tennis dates back to 1978, when Rolex became the official watch of Wimbledon," added…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Stadiums
• Article # 123272
• Published on
©  KFC

eSports: KFC Spain, sponsor of the Spanish Team Heretics and of the Call of Duty team

KFC (Kentucky Fried Chicken) Spain, the Spanish subsidiary of the American fast food chain, has become a sponsor of the Spanish eSports team "Team Heretics" on 19/06/2018. This agreement will cover a period of three years according to Spanish media. KFC gains the Team Heretics naming rights…
Domain(s): Sponsors & Partners
• Category(ies): esport - gaming
• Article # 123265
• Published on
©  Sky Sports

Deal Tracker: all the latest media rights agreements for football competitions since 01/01/2018

This info-graphic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Clubs, …
• Article # 122672
• Published on
©  Unibet

Ligue 1: Unibet succeeds PMU as betting partner of Paris Saint-Germain (2018-2020)

Unibet, brand of the Maltese sports betting and online gambling operator Kindred Group, has become the official betting partner of Paris Saint-Germain (Ligue 1 Conforama) for two seasons (2018-2020), on 19/06/2018. The annual value of the partnership is estimated at €1.5m by French media. "A…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 123148
• Published on
©  D.R.

2018 World Cup: France - Peru (1-0) draws 10.7 million viewers on TF1 in France (21/06/2018)

France - Peru (1-0) Group C of the 2018 World Cup at the Ekaterinburg Arena (35,000 capacity, Yekaterinburg, RUS), drew an average of 10.7 million viewers, with a peak audience of 13.7 million, on the free and private TV channel TF1, on Thursday, 21/06/2018 (kick-off at 17:00 CET), according to…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Marketing - Communication
• Article # 123248
• Published on
©  DC United

MLS: DC United launch "Fan Allocation Money" a virtual currency for season ticket holders

DC United (MLS) has launched "Fan Allocation Money (FAM), a virtual currency designed to give season ticket members more value and flexibility with their season tickets," said the Washington, D.C. (United States) club on 16/05/2018. "DC United is the first MLS club to set up this system," added…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Stadiums
• Article # 123176
• Published on

Sky: British government does not oppose takeover bids by 21st Century Fox and Comcast

The British Ministry of Culture, Media and Sports declared, on 19/06/2018, that the bid for the British broadcasting group Sky, by the US media conglomerate 21st Century Fox, "responds to concerns raised by the UK Competition Authority (CMA) with regard to media pluralism". In accordance with UK…
Domain(s): Media
• Category(ies): Agencies, Finance, Authorities, …
• Article # 123149
• Published on
©  ASSE

Saint-Etienne: agreement signed with the city for complete use of Stade Geoffroy-Guichard until 2030

"As of 01/07/2018 and for the next twelve years (until 2030), AS Saint-Etienne will be able to use the Stade Geoffroy-Guichard on non-match days. That is the essence of the convention signed this Friday morning (15/06/2018), by Roland Romeyer, president of AS Saint-Etienne (Ligue 1 Conforama) and…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Authorities, …
• Article # 123046
• Published on