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©  ATP Next Gen
Tennis: Tag Heuer becomes the "official watch and timekeeper" of the Next Gen ATP Finals 2018

The Swiss watchmaker TAG Heuer has become, with the Italian Tennis Federation (FIT), the "official watch and timekeeper" of the Next Gen ATP Finals 2018, on 19/10/2018. As part of the deal, for the end-of-season tournament involving the seven top-ranked players in the ATP rankings, plus a…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 131707
• Published on 22/10/18 at 12:50
©  Premier League
Premier League: adidas, the most represented equipment supplier in 2018-19 (six clubs)

With six of the 20 clubs under contract (30%), the German brand adidas is the most represented equipment supplier in the Premier League in 2018-19. adidas reclaims its title as the most represented equipment supplier of the Premier League which it held from 2014-15 to 2016-17, until it was…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 131673
• Published on 22/10/18 at 12:10
©  UEFA
UEFA: a 50% increase in funds dedicated to the development of women's football in Europe from 2020

"UEFA is increasing funding in its Women's Football Development Programme by 50% in order to show the organisation's commitment to supporting the women's game," announced the European confederation on 12/10/2018. As part of the UEFA HatTrick development programme, UEFA's Women's Football…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal
• Article # 131671
• Published on 22/10/18 at 11:20
©  FIFA
FIFA: second Compliance Summit to "strengthen good governance and promote ethical conduct"

"As part of its ongoing efforts to strengthen good governance and promote ethical conduct across the international football community, FIFA held its second Compliance Summit at the Home of FIFA in Zurich (SUI) on 17/10 and 18/10/2018. The two-day gathering saw professionals from all around the…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 131672
• Published on 22/10/18 at 10:40
©  Lega Pro
Italy: Gabriele Gravina, the sole candidate for the presidency of the FIGC, in Rome on 22/10/2018

"The FIGC Elective Assembly is scheduled today (Monday 22/10/2018, at 11:00 CET) at the Hilton Rome Airport hotel in Fiumicino (ITA), with the election of the president of the Federation for the remainder of the 2016-2020 four-year period. Gabriele Gravina (65), resigning president of the Lega Pro…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 131674
• Published on 22/10/18 at 10:00
Deal Tracker: all the latest media rights agreements for football competitions since 01/01/2018

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Clubs, …
• Article # 131722
• Published on 22/10/18 at 09:29
Emirates FA Cup: DAZN acquires broadcasting rights in Germany for the 2018-2024 cycle

The OTT platform DAZN has acquired, for Germany, the exclusive broadcasting rights to the Emirates FA Cup from the marketing agency Pitch International, for the 2018-2024 cycle, on 18/10/2018. These rights are also valid in Austria, Switzerland (non-exclusive rights), Luxembourg…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 131632
• Published on 19/10/18 at 17:30
©  Leaders
Leaders: "We experience a direct relationship with consumers through LaLiga TV" (J. Evers, LaLiga)

"The LaLiga TV app (OTT platform) offers consumers streaming of LaLiga 1|2|3, futsal, handball, etc. We experience a direct relationship with the consumer through it, we learn more about people than through a traditional broadcaster," said Joris Evers, chief communications officer at LaLiga, at…
Domain(s): Media
• Category(ies): Agencies, Legal
• Article # 131587
• Published on 19/10/18 at 16:50
©  FIFA
FIFA: the global strategy for women's football will "advocate against gender discrimination"

"Although women's football has grown exponentially at all levels in recent times, the passion for and potential of the sport offers vast untapped opportunities. The launch of the FIFA Women's Football Strategy (document available to download) charts the course for how FIFA will work with all…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 131583
• Published on 19/10/18 at 15:50
©  D.R.
NBA: Chicago Bulls and Houston Rockets become the 26th and 27th franchises to get a jersey sponsor

Zenni Optical, an American online eyewear retailer, and ROKiT Phones, a subsidiary of the US telecommunications company ROKiT, have become the respective jersey sponsors of the Chicago Bulls and Houston Rockets (NBA) "beginning with the current, 2018-2019 season," according to the National…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 131601
• Published on 19/10/18 at 15:10