Archives July, 2019 (page 15/26)

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©  D.R.

Bundesliga: effect (energy drinks) extends its partnership with Borussia Dortmund for 2019-20

Effect, a German energy drinks brand, has extended its partnership with Borussia Dortmund (Bundesliga) for the 2019-20 season, according to MBGglobal, the parent company of the drinks brand, on 11/07/2019. As part of the agreement effect has been given the status of premium partner, the third…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 152220
• Published on

2019 Women's World Cup: €33.4m in gross advertising revenue for the French TF1 group (Kantar)

The 25 matches of the 2019 FIFA Women's World Cup broadcast by the French private TV group TF1 (nine on TF1 and 16 on the TMC channel, both free-to-air) generated €33.4m in gross advertising revenue (before discounts and commissions), according to the marketing and communication consultancy Kantar…
Domain(s): Media
• Category(ies): Agencies, Finance, Marketing - Communication
• Article # 152223
• Published on

FIFA: entry into force of the new disciplinary code, "More clear, more concise and more transparent"

72 articles instead of 147 previously, the fight against racism and discrimination completely recast, simplified measures against the manipulation of matches and a transfer ban imposed on any club that does not meet its financial obligations are a few features of the new FIFA Disciplinary Code…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 152207
• Published on
©  FIFA

FIFA: Disciplinary Code, 2019 edition (effective from 15/07/2019)

"This Code describes the infringements of the FIFA regulations, determines the sanctions they impose, governs the organization and functioning of the FIFA Judicial Bodies responsible for judging them and details the procedure to be followed before these bodies," indicates Article 1 of the new FIFA…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 152219
• Published on
©  D.R.

UEFA: Fanatics becomes the official merchandising distributor of the body from 2019-20

Fanatics, the US manufacturer and distributor of licensed sports merchandise, has becomes UEFA's official merchandising distributor from 2019-20 as part of a "long-term" partnership, says the European body on 11/07/2019. "UEFA will be in a position to utilise Fanatics' innovative model, under…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Merchandising - Licensing
• Article # 152192
• Published on
©  Juventus FC

Juventus: 95% of 2018-19 subscribers renewed for 2019-20, club totals 27,700 season tickets (-5.5%)

The Juventus FC (Serie A TIM) season ticket campaign to attend the 19 matches of the 2019-20 Italian top division played at the Allianz Stadium (41,570 places) ended with a 95% renewal rate from 2018-19, announced the Turin club on 11/07/2019. "No new ones (season tickets) will be sold in…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums
• Article # 152188
• Published on
©  D.R.

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 152184
• Published on

Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 152183
• Published on
©  D.R.

Bundesliga: Gigaset (electronics) extends its partnership with Bayern Munich (2019-2022)

Gigaset, a German company specializing in communication technologies and consumer electronics, has extended its partnership with FC Bayern Munich (Bundesliga) for three seasons (2019-2022), announced the brand and the club on 08/07/2019. Gigaset remains FC Bayern Munich's official and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 152166
• Published on
©  D.R.

Italy: Macron becomes supplier of amateur football equipment for two seasons (2019-2021)

Macron has become the equipment supplier of Lega Nazionale Dilettanti (NLD), the Italian National Amateur Football League, for two seasons (2019-2021), announced the brand and the LND on 09/07/2019. The Italian supplier has the status of major partner, the first level in the sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 151976
• Published on