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©  FCBM
Stadiums: 32 of the 98 European Top 5 clubs have a stadium naming rights contract (32.6%)

32 of the 98 clubs participating in the European Top 5 leagues (Bundesliga, Serie A TIM, LaLiga Santander, Ligue 1 Conforama and Premier League) during the 2019-20 season have a stadium under a naming rights contract (32.6%): • 14 of the 18 Bundesliga clubs (77%) • 5 of the 20 Premier League…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums, Essentials Sponsors & Partners
• Article # 154800
• Published on 30/08/19 at 10:07
©  DAZN_Fastweb
Italy: DAZN signs distribution agreement with the telecommunications operator Fastweb

Fastweb has signed an agreement with DAZN in Italy to market "Fastweb Casa e DAZN", a triple play offer combined with access to the content of Perform's OTT sports platform, according to the Italian telecommunications operator on 23/08/2019, the eve of the start of the 2019-20 Serie A TIM season…
Domain(s): Media
• Category(ies): Agencies
• Article # 154825
• Published on 29/08/19 at 16:44
©  D.R.
OGC Nice: Jean-Pierre Rivère becomes president again, Julien Fournier appointed director of football

"At the end of the supervisory board meeting held this Thursday morning, Jean-Pierre Rivère has been appointed president of the OGC Nice (Ligue 1 Conforama) and Julien Fournier, who has played the role of adviser to Ineos on transfers, has been appointed director of football at OGC Nice,…
Domain(s): Clubs
• Category(ies): Legal
• Article # 154828
• Published on 29/08/19 at 15:30
©  Borussia Mönchengladbach
Bundesliga: Borussia Mönchengladbach named Germany's most family-friendly club in 2019

Borussia Mönchengladbach (Bundesliga) has been named Germany's most family-friendly club for the seventh consecutive year in 2019, announced the club on 27/08/2019. Since 2013, Service Value, a German customer relationship consulting firm, has been publishing an annual national study in…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums
• Article # 154798
• Published on 29/08/19 at 14:35
©  LaLiga
LaLiga: the #HolaLaLigaSantander challenge generates more than 50 million views on TikTok

The #HolaLaLigaSantander challenge launched by the LaLiga to celebrate the start of the 2019-20 season (16/08/2019), has generated 220,000 creations and over 50 million views in more than 40 countries on the Chinese social network TikTok, according to LaLiga on 27/08/2019. "The challenge for…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Marketing - Communication
• Article # 154799
• Published on 29/08/19 at 13:44
©  D.R.
Serie A TIM: Estra and Prima.it, shirt sponsors (sleeve and back) of ACF Fiorentina for 2019-20

Estra, a company specialised in the gas and energy sector, and Prima Assicurazioni, a vehicle insurance company, have become partners and a sleeve sponsor and back shirt sponsor respectively of ACF Fiorentina (Serie A TIM) from the 2019-20 season, according to the club on 23/08/2019. While the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 154796
• Published on 29/08/19 at 12:55
©  FC Bayern
Bundesliga: HRG Germany will continue to operate "FC Bayern Tours" until 2022

HRG Germany, the German subsidiary of the travel operator HRG, will remain associated with FC Bayern Munich (Bundesliga) as part of the joint venture "FC Bayern Tours" which will be responsible for organising all of the Munich club's trips for three additional seasons (2019-2022), according to the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 154797
• Published on 29/08/19 at 12:04
©  Juventus FC
Juventus FC: installation of new video surveillance technologies at the Allianz Stadium

"New video surveillance technologies have been installed that allow total coverage of the basin (at the Allianz Stadium, 41,570 capacity) and that can identify those responsible for any event with high accuracy," announced Juventus FC (Serie A TIM) on 27/08/2019. During the 2019 off-season…
Domain(s): Clubs
• Category(ies): Stadiums
• Article # 154752
• Published on 29/08/19 at 11:29
©  Paris SG
2019-20 Ligue 1 Conforama: attendance for Matchday 3 (21,387 spectators on average per game)

Matchday 3 of the 2019-20 Ligue 1 Conforama season drew an average of 21,387 spectators per game, from Friday 23/08 to Wednesday 28/08/2019. The average fill rate was 84%. Paris Saint-Germain - Toulouse FC (4-0), on Sunday 25/08/2019 (kick-off at 21:00 CET), was the game that posted the best…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 154793
• Published on 29/08/19 at 10:49
©  LaLiga
LaLiga: "Matches involving Espanyol attract bigger audiences in China than Real or Barça" (J. Tebas)

"It's evident that China wants to have players that compete in football's elite and it's very interesting for us because Chinese players, like Wu Lei (Chinese striker who joined RCD Espanyol, LaLiga Santander, in January 2019), are a big part of this strategy. Statistically, matches involving…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 154750
• Published on 29/08/19 at 10:20