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©  RCDE
RCD Espanyol: club hosts a meet and greet with Borja Iglesias followed by a special stadium visit

Reial Club Deportiu Espanyol de Barcelona hosted "An evening with... Borja Iglesias", which allowed the club's fans to meet the Spanish striker for a question-and-answer session (from 19:00) in an auditorium at the RCDE Stadium, followed by a special visit to the club's grounds on 20/02/2019…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 140792
• Published on 22/02/19 at 17:49
©  AC Milan
eSports: Puma and Konami activate their partnerships with AC Milan via a PES 2019 tournament

AC Milan (Serie A TIM) and the German sports equipment manufacturer Puma, "with the support of PG eSports (eSports tournament organiser), have announced the first Pro Evolution Soccer 2019 tournament (on the video game published by Konami) organised in collaboration with a football team," said the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, esport - gaming
• Article # 140786
• Published on 22/02/19 at 17:24
©  Premier Sports_LaLiga
UK: Premier Sports and Eleven Sports the TV rights holders to LaLiga Santander

Premier Sports acquired the LaLiga Santander broadcasting rights for the UK and Ireland, starting with Matchday 25 of the 2018-19 season, which begins on 22/02/2019, stated the UK pay-TV group 21/02/2019. "The broadcaster will air four games per round across Premier Sports 1 and 2 via Sky…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 140800
• Published on 22/02/19 at 16:56
©  Canadian Soccer Business_Mediapro
Canada: Mediapro acquires rights to Canada Soccer (Association) and the Canadian Premier League

The Chinese-Spanish audiovisual group Mediapro has acquired the media rights to Canadian Soccer Business (CSB), the company that owns the media and commercial assets of Canada Soccer, "for the next ten years," said the Canadian Soccer Association on 20/02/2019. These rights were acquired via…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 140763
• Published on 22/02/19 at 15:24
©  D.R.
LaLiga: the Spanish league to manage the accounts of 12 clubs on the Chinese social network Weibo

"For the first time, LaLiga will generate content and directly manage the Sina Weibo accounts of twelve clubs. It will also provide content strategy and community management to all clubs seeking to broaden their presence in the Asian market," said the Spanish league, on 19/02/2019. This…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 140764
• Published on 22/02/19 at 14:45
©  Manchester United FC
Premier League: Marriott International (hotels) becomes a global partner of Manchester United FC

Marriott International, an American hotel group specialised in luxury hotels, has become a global partner of Manchester United FC (Premier League) as part of a "multi-year" agreement through its "Marriott Bonvoy Moments" programme, announced the club on 20/02/2019. Marriott International, has…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Merchandising - Licensing
• Article # 140753
• Published on 22/02/19 at 14:10
©  Paris Saint-Germain
Deal Tracker: all the latest sponsorship / partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 140761
• Published on 22/02/19 at 13:40
©  Serie A TIM_Ligue 1
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Clubs, …
• Article # 140759
• Published on 22/02/19 at 12:59
Under Armour: a record turnover ($5.19bn) but an operating loss ($25m) and net loss ($46.3m) in 2018

Under Armour posted a turnover of €5.193bn (€4.536bn on 31/12/2018) in the financial year 2018, up 4.1% compared to 2017 ($4.97bn/€4.14bn on 31/12/2017), announced the American equipment manufacturer on 12/02/2019. This is a record turnover figure for Under Armour, a company which was founded in…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 140005
• Published on 22/02/19 at 11:59
©  Paris Saint-Germain
Ligue 1 Conforama: MSC Cruises (travel) official partner of Paris Saint-Germain until 2020-21

MSC Cruises, the cruise company of the MSC group (maritime transport) based in Geneva (SUI), has partnered with the men's and women's teams of Paris Saint-Germain (Ligue 1 Conforama) for two and a half seasons, until the end of 2020-21, announced the club on 20/02/2019. MSC Croisières has the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 140684
• Published on 22/02/19 at 11:34