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©  OM
Olympique de Marseille: Boulanger (distribution) extends as back shirt sponsor (2020-2022)

Boulanger, a French distributor specialised in leisure, multimedia and household appliances, has extended its partnership as a partner and back shirt sponsor of Olympique de Marseille (Ligue 1 Uber Eats) for an additional two seasons (2020-2022), announced the club on 20/07/2020. Boulanger…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 188931
• Published on 21/07/20 at 12:30
©  FC Internazionale Milano
FC Inter Milan: virtual meetings between club legends and kids from its academies around the world

FC Internazionale Milano (Serie A TIM) has launched "Inter Calling Kids", a series of virtual meetings between former players of the club and young members of Inter's academies or campuses around the world, announced the Italian club on 17/07/2020. "The aim of Inter Calling Kids is to maintain…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Stadiums
• Article # 188879
• Published on 21/07/20 at 12:00
©  Liverpool FC
Liverpool FC: global partnership with the Mauritius Tourism Promotion Authority for 2020-2023

The Mauritius Tourism Promotion Authority has become a global partner of Liverpool FC (Premier League) for three seasons (2020-2023), announced the English club on 20/07/2020. The body thus becomes the "official tourism and economic development partner" of the club. "The three-year partnership…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication
• Article # 188970
• Published on 21/07/20 at 11:20
©  FC Barcelone
Ballon d'Or: no winner in 2020 to protect the "credibility and legitimacy" of the award

"As the organiser of the Ballon d'Or, the Group L'Équipe, to which France Football belongs, decided not to award the most prestigious individual trophy there is in 2020," announced the French sports media (press, internet, television) group on 20/07/2020. "For the first time since 1956, the…
Domain(s): Media
• Category(ies): Agencies, Clubs, Authorities, …
• Article # 188936
• Published on 21/07/20 at 10:49
©  D.R.
2019-20 LaLiga Santander (Matchday 38): cumulative audience of 1.5 million viewers in Spain

5 of the 10 games of the 38th and final matchday of the 2019-20 LaLiga Santander, played behind closed doors on 19/07/2020, drew a cumulative average TV audience of 1.506 million viewers in Spain (1.055 million on the pay-TV channels of Movistar LaLiga and 451,000 on the private, free-TV channel…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 188969
• Published on 21/07/20 at 10:10
©  Washington Redskins
NFL: Washington Redskins confirm they will change their nickname and logo

The Washington Redskins (NFL) franchise has confirmed that it will change their nickname and logo, on 13/07/2020. This announcement follows repeated statements from the sponsors of the franchise (Nike, Pepsi or Fedex), in particular in the context of the "Black Lives Matter" movement, to change…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 188844
• Published on 21/07/20 at 09:30
©  D.R.
Ligue 1 Uber Eats: Aésio (insurance) extends its partnership with RC Lens for 2020-2023

Groupe Aésio, a French insurance group specialised in social protection for individuals, has extended its partnership with RC Lens and become the club's official partner for an additional three seasons (2020-2023), according to the newly promoted Ligue 1 Uber Eats club on 17/07/2020. Aésio now…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 188795
• Published on 20/07/20 at 17:59
©  D.R.
LaLiga Santander: Verleal (frozen food), CA Osasuna main shirt sponsor for 2020-2022

Verleal, the frozen food brand of the Spanish group Congelados de Navarra, has become a partner and main shirt sponsor of Club Atletico Osasuna (LaLiga Santander) for two seasons (2020-2022), announced the Pamplona (Navarra, ESP) club on 17/07/2020. The agreement contains an option for an…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Betting
• Article # 188878
• Published on 20/07/20 at 17:24
©  D.R.
Eleven Sports: distribution agreement with Proximus in Belgium including the Pro League

The British audiovisual group Eleven Sports has signed a distribution agreement, which includes its three future Pro League channels in Belgium, with the Belgian public telecommunications operator Proximus for a period of five years, on 17/07/2020. This is the second distribution agreement…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 188904
• Published on 20/07/20 at 16:44
©  D.R.
Toulouse FC: American fund RedBird Capital Partners acquires 85% of the club, D. Comolli president

"Toulouse Football Club (relegated to Ligue 2 BKT) and club owner Olivier Sadran (FRA) have entered into a definitive agreement with RedBird Capital Partners (investment fund based in New York, USA) to sell a 85% majority stake in the club," announced the Toulouse club on 20/07/2020. The two sides…
Domain(s): Clubs
• Category(ies): Finance, Legal, Essentials Clubs
• Article # 188906
• Published on 20/07/20 at 16:00