Archives 2020 (page 250/283)

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©  Pro League

Pro League (Belgium): TV rights not awarded due to lack of distribution agreement between clubs

The broadcasting rights for the Jupiler Pro League in Belgium, starting with the 2020-21 season, have not been allocated as of 07/02/2020. "In the absence of an agreement on the distribution model, the general assembly has been postponed until 21/02/2020," announced the Pro League during an…
Domain(s): Media
• Category(ies): Agencies, Authorities
• Article # 174784
• Published on
©  DFL

Bundesliga: Nent Group extends TV rights in Scandinavia and acquires them in Iceland (2021-2025)

The free and pay-TV group Nent Group has acquired the broadcasting rights to the Bundesliga for Norway, Sweden, Finland, Denmark and Iceland for the 2021-2025 cycle on 10/02/2020. The matches will be broadcast on Viaplay, the group's streaming platform, while certain others will also be broadcast…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 174863
• Published on
©  D.R.

Serie A TIM: Kappa extends as an equipment supplier of SSC Napoli for two seasons (2020-2022)

Kappa has extended its contract with Societa Sportiva Calcio Napoli (Serie A TIM) for an additional two seasons (2020-2022), according to the club on 10/02/2020. The Italian brand has been the equipment supplier of SSC Napoli since 2015-16. Kappa replaced another Italian equipment manufacturer…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 174805
• Published on
©  AC Milan

AC Milan: Valerio Rocchetti and Alessandro Zissis join the club's commercial structure

"AC Milan is delighted to announce the appointment of Valerio Rocchetti as retail, licensing and e-commerce director and of Alessandro Zissis as venue director," announced the club in a statement on 06/02/2020. Before joining the Milanese club, Valerio Rocchetti had held the positions of head…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 174801
• Published on
©  D.R.

Bundesliga: Varta AG (batteries) official partner of FC Bayern Munich until the end of 2022-23

Varta AG, a brand of batteries belonging to the American group Spectrum Brands, has become an official partner of FC Bayern Munich (Bundesliga) "until the end of the 2022-23 season," announced the club on 08/02/2020. The deal is a fourth-level partnership in the German club's sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 174804
• Published on
©  FC Internazionale Milano

Serie A TIM: Inter Milan wear a "special patch" for Milan derby after Coronavirus outbreak in China

FC Internazionale Milano (Serie A TIM) wore a "special patch" on their shirt sleeves during the Milan derby versus AC Milan (4-2, Matchday 23 on 09/02/2020, kick-off at 20:45 CET) at the Stadio Giuseppe Meazza (78,326 capacity), to show their support for the city of Wuhan (CHN), the epicenter of…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing
• Article # 174821
• Published on
©  FCB

FC Barcelona: a new digital strategy better suited to fans and the launch of the club's OTT platform

FC Barcelona (LaLiga Santander) has presented its new digital strategy aimed at creating a "new relationship with fans in order to adapt to changing consumer habits," announced the club on 03/02/2020. The new strategy (see document available to download) consists of addressing the club's fans…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Merchandising - Licensing, …
• Article # 174765
• Published on
©  NTF

Think 2020: "$20 per point for Togo with tennis player F. Auger-Aliassime" (V-B Closon, BNP Paribas)

"For each point earned, the young Canadian tennis player Félix Auger-Aliassime (born on 08/08/2000) will donate a sum ($5) matched by BNP Paribas (to reach $20 per point). The money raised will be used to support a cause in Togo, which we chose together and which we created with the NGO Care…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Marketing - Communication, Social Responsibility
• Article # 174797
• Published on
©  GSW

Global Sports Week 2020: "Don't be afraid of change, that's the thing to remember" (L. Boyer)

"We wanted this event to be different, creative, conducive to the emergence of ideas, but in a fairly clear sense: we think that things must change. Change does not mean an inevitably negative upheaval, it can be very positive! This is the most important thing. If there is one thing that I would…
Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Authorities, …
• Article # 174782
• Published on