Archives September, 2022 (page 16/27)

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TEAM Marketing: Jake Harkins (ex-IMG Media) appointed as media rights sales lead

Jake Harkins has been appointed media rights sales lead at Swiss agency TEAM Marketing, announced Harkins via his LinkedIn account on 12/09/2022. Jake Harkins has held various roles at the media rights and marketing agency IMG Media, including senior account director for football, from January…

Domain(s): Media
• Category(ies): Media
• Article # 263899
• Published on 14/09/22 at 14:00

Champions League: 897,000 viewers for FC Bayern Munich - FC Barcelona on Movistar

FC Bayern Munich (Bundesliga) - FC Barcelona (LaLiga Santander) in Group C (2-0), on Matchday 2 of the 2022-23 Champions League group stage, drew an average of 897,000 viewers in Spain on the pay-TV package Movistar (Telefonica group), on Tuesday 13/09/2022 (kick-off at 21:00 CET), according to…

Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 263894
• Published on 14/09/22 at 12:30

Eurosport: 173,000 viewers on average for the 2022 edition of the Vuelta (record since 2014)

The 2022 edition of the Vuelta (Tour of Spain cycling race), held from 19/08 to 11/09/2022 and won by Belgian Remco Evenepoel (Quick-Step Alpha Vinyl Team), drew an average of 173,000 viewers in France on the Eurosport pay-TV channels (+31% compared to 2021), according to data from the audience…

Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 263881
• Published on 14/09/22 at 11:40

Licensing: UEFA club competitions to be integrated into the Football Manager video game from 2023

The Champions League, Europa League, Europa Conference League and UEFA Super Cup will be included in Football Manager 2023, the annual iteration of the club management video game published by SEGA Sammy (JPN), which is scheduled for release on 08/11/2022, announced UEFA on 12/09/2022. UEFA club…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, esport - gaming
• Article # 263867
• Published on 14/09/22 at 11:00

Paris 2024: Coca-Cola France (beverages), official sponsor of the "Olympic Torch Relay"

Coca-Cola France, a national subsidiary of the American beverage manufacturer The Coca-Cola Company, has become an official sponsor of the "Olympic Torch Relay" through the Paris 2024 Organising Committee, announced the two parties during a conference held at the French National Institute of…

Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication, …
• Article # 263855
• Published on 14/09/22 at 10:20

AS Monaco FC: Fedcom (raw materials) extends as a "legacy partner" until 2024-25

Fedcom, a Russian company that sells raw materials (sulphur, fertilisers, grain), has extended its status as a "legacy partner" of AS Monaco FC (Ligue 1 Uber Eats) until 2024-25, announced the club on 13/09/2022. "Benefiting from the status of legacy partner since the 2021-22 season as a sign…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 263805
• Published on 14/09/22 at 09:40

2022-23 Champions League: head-to-head Olympique de Marseille - Eintracht Frankfurt, 13/09/2022

With more than 15 million followers on social media (Facebook, Instagram, TikTok and Twitter, as of 01/09/2022), Olympique de Marseille (Ligue 1 Uber Eats) has nearly five times as many as Eintracht Frankfurt (Bundesliga), who total nearly 3.1 million, as the two clubs prepare to face each other…

Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Sporting Goods & Brands, …
• Article # 263797
• Published on 13/09/22 at 17:55

Qatar 2022: Panini launches its official collection of stickers dedicated to the World Cup

With just a few weeks to go before the start of the competition, Panini has launched its official collection of stickers for the 2022 World Cup, announced the Italian manufacturer of collectible cards and stickers, on 09/09/2022. The collection consists of a total of 670 stickers, including 18…

Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication, …
• Article # 263794
• Published on 13/09/22 at 17:35

Real Madrid CF: a turnover of €721.5m (+10.4%) and net profit of €12.9m in 2021-22

Real Madrid CF (LaLiga Santander) have posted a turnover of €721.5m for the financial year 2021-22 (from 01/07/2021 to 30/06/2022), an increase of 10.4% compared to 2020-21 (€653m), announced the club after the meeting of its board of directors on 12/09/2022. These annual accounts, which exclude…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Finance, …
• Article # 263806
• Published on 13/09/22 at 17:00

Ligue 1 Uber Eats: Paris Saint-Germain has over 30 million followers on the social network TikTok

"Paris Saint-Germain (Ligue 1 Uber Eats) has gone past the 30-million follower mark on TikTok, reinforcing its position as the most-followed sports franchise on the platform," announced the French club on 12/09/2022. "In just one year, the club has tripled its community, which underlines its…

Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Social Networks
• Article # 263753
• Published on 13/09/22 at 16:20