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©  Riot Games
esports/Worlds 2022: six different equipment manufacturers supply 13 of the 24 participating teams

13 of the 24 teams competing in the 2022 League of Legends World Championships (Worlds 2022), hosted by Riot Games from 29/09 to 05/11/2022, have an equipment supplier, as of 30/09/2022. Of the 12 teams that have already qualified for the main draw (out of 16 in total), nine have an equipment…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, esport - gaming
• Article # 265826
• Published on 30/09/22 at 16:50
©  FC Bayern
FC Bayern Munich: M. Diederich to succeed J-C. Dreesen as CFO & executive vice chairman in July 2023

Michael Diederich will be the new chief financial officer and executive vice chairman of FC Bayern München AG, the commercial structure of FC Bayern Munich (Bundesliga), from 01/07/2023, announced the German club on 29/09/2022. The current spokesman of the board at the German bank…
Domain(s): Clubs
• Category(ies): Finance, Legal, Essentials Clubs
• Article # 265886
• Published on 30/09/22 at 16:30
©  Arsenal FC
Premier League: adidas extends as equipment supplier of Arsenal FC for 5 seasons (2025-2030)

adidas has extended as the equipment supplier of Arsenal FC (Premier League) for an additional five seasons (2025-2030), announced the London club on 30/09/2022. This partnership covers all Arsenal teams (men, women and youth). The value of the partnership renewal has not been disclosed. The…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 265875
• Published on 30/09/22 at 16:00
©  JS
FIFA: Clearing House established in Paris (FRA) receives approval from French banking authority

"On Friday, 23/09/2022, the French Prudential Supervision and Resolution Authority (Autorité de contrôle prudentiel et de résolution, ACPR) granted the FIFA Clearing House (FCH) a licence to operate as a payment institution," announced the international federation on 29/09/2022. In January…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Transfer Market, Finance, …
• Article # 265869
• Published on 30/09/22 at 15:20
©  Globant
LaLiga: joint venture with Globant (digital transformation) to create a global digital offer

LaLiga and Globant, a global company specialised in digital transformation consulting and listed on the New York Stock Exchange, have entered into an agreement to "create a technology company that will reinvent the sports and entertainment industry," announced the two parties on 28/09/2022. The…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 265833
• Published on 30/09/22 at 14:40
©  CIO
IOC: a new visual identity highlighting the "core values" of the Olympic brand

The International Olympic Committee (IOC) has presented its new visual identity "which aims to bring the Olympic brand and its core values to life," annnounced the body on 28/09/2022. "Anchored by the Olympic rings - the famed symbol designed by Pierre de Coubertin in 1913 - the Olympic Games…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 265825
• Published on 30/09/22 at 14:00
©  ITF
Tennis: Gainbridge (insurance) succeeds BNP Paribas as title sponsor of the Billie Jean King Cup

Gainbridge Insurance Agency, an American company owned by Group1001 (financial services) that offers online insurance, will become the title sponsor of the Billie Jean King Cup from 2022 for six seasons (2022-2027), announced the International Tennis Federation, which organises the international…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 265753
• Published on 30/09/22 at 12:30
©  AS Roma
AS Roma: a tour of Japan during the World Cup as part of the EuroJapan Cup

AS Roma (Serie A TIM) has announced its participation in the EuroJapan Cup from 22 to 29/11/2022, during the 2022 World Cup, on 29/09/2022. The Italian team will play two matches in Japan in the second edition of this off-season competition. The first match, versus Nagoya Grampus (J.League)…
Domain(s): Clubs
• Category(ies): Game - pitch, Marketing - Communication
• Article # 265807
• Published on 30/09/22 at 11:40
©  Eintracht Frankfurt
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 265782
• Published on 30/09/22 at 11:00
©  Canal+
Formula 1: China Telecom acquires streaming rights in China for the end of the 2022 season

The telecommunications operator China Telecom has acquired the streaming rights in China to Formula One for the end of the 2022 season, announced Formula One Group on 29/09/2022. "In addition to the existing F1 broadcast offering in China, fans will have a new way to watch a Grand Prix weekend…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Marketing - Communication, …
• Article # 265740
• Published on 30/09/22 at 10:20