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©  Sportfive
esports: Kappa becomes equipment supplier of Aegis, a team founded by influencers, for the 2023 LFL

Kappa has become the official equipment supplier of Aegis, a French team founded by three Twitch influencers and streamers (Mister MV, Shaunz and DFG), which will compete in the French League of Legends (LFL) in 2023, announced Sportfive, the marketing agency of the esports outfit, on…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, esport - gaming
• Article # 277095
• Published on 18/01/23 at 08:40
©  France Télévisions
Free-to-air sport: "In our interest to grow list of protected sports events" (D. Ernotte, France TV)

"I hope that this year we will pay more attention to the broadcasting of major matches free of charge. More generally, it would be in our interest to increase the list of protected sporting events, which are therefore broadcast free of charge," said Delphine Ernotte, president of the public…
Domain(s): Media
• Category(ies): Marketing - Communication, Media, Essentials Media
• Article # 277083
• Published on 17/01/23 at 16:35
©  LOSC Lille
esports: Team Vitality & LOSC Lille launch a joint team to take part in the 2023 eLigue 1 Uber Eats

LOSC Lille (Ligue 1 Uber Eats) has teamed up with Team Vitality, a French esports organisation, to take part in the 2023 eLigue 1 Uber Eats, an esports competition organised by the LFP and played on the football video game FIFA 23 (EA Sports), announced the club on 17/01/2023. LOSC will be one of…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, esport - gaming
• Article # 277079
• Published on 17/01/23 at 16:00
©  British Icon Index
Premier League: the brand that gives people outside Europe the most positive image of the UK

The Premier League is the brand that gives people the most positive image of the United Kingdom outside Europe (America, Asia, Africa), according to the British Icon Index study, which analyses the international popularity of 14 major institutions and brands in the country, published by the…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Media, Social Networks, …
• Article # 277072
• Published on 17/01/23 at 15:30
©  adidas
Italy/FIGC: adidas unveils its first shirts designed for the Italian national teams

adidas has unveiled its first shirts as official equipment supplier of the Italian Football Federation (FIGC), on 17/01/2023. The two shirts (home and away), common to the men's and women's teams, will also be worn by Italy's youth, futsal, beach soccer and esports teams in 2023. The shirts are…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 277029
• Published on 17/01/23 at 13:40
©  NBA
Basketball: CSR programme launched by the NBA, the Bulls & Pistons around the NBA Paris Game 2023

On the occasion of the NBA Paris Game 2023, which will pit the Chicago Bulls versus the Detroit Pistons at the Accor Arena in Paris (FRA) on Thursday, 19/01/2023, the National Basketball Association and the two franchises are launching "a week-long social programme" in conjunction with the game…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Marketing - Communication, Social Responsibility
• Article # 276977
• Published on 17/01/23 at 13:00
©  FIFA
Australia & New Zealand 2023: +500,000 tickets already sold for the Women's World Cup

"FIFA is delighted to announce that over half-a-million tickets have been sold to fans from more than 120 countries for the ninth edition of the FIFA Women’s World Cup, taking place this July and August (from 20/07 to 20/08/2023) in Australia and Aotearoa New Zealand," announced the international…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Game - pitch, Marketing - Communication, …
• Article # 277024
• Published on 17/01/23 at 11:30
©  Shakhtar Donetsk
Shakhtar Donetsk: club to allocate $25m to support Ukrainian soldiers and their families

Shakhtar Donetsk will allocate $25m (€23m) to support Ukrainian soldiers and their families facing the Russian-led war in Ukraine since 24/02/2022, announced Rinat Akhmetov (UKR), president of the club, on 16/01/2023. This announcement comes a day after the transfer of Shakhtar's attacking…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Stadiums, …
• Article # 276988
• Published on 17/01/23 at 10:40
©  Eintracht Francfort
Eintracht Frankfurt: Moritz Theimann, MD (marketing & communication), named vice-president

On the proposal of president Peter Fischer (GER), Moritz Theimann, managing director in charge of marketing and communication, who has been in charge since 2012, has been unanimously appointed vice-president of Eintracht Frankfurt e.V. (Eintracht Frankfurt Association) by its board of directors…
Domain(s): Clubs
• Category(ies): Finance, Legal, Essentials Clubs
• Article # 276980
• Published on 17/01/23 at 10:00
©  FC Inter Milan
2022-23 Serie A TIM: attendance for Matchday 18 (29,869 spectators on average per game)

Matchday 18 of the 2022-23 Serie A TIM season drew an average of 29,869 spectators per game from Friday 13 to Monday 16/01/2023. The average stadium fill rate was 75.9%. FC Inter Milan - Hellas Verona (1-0) on Saturday 14/01/2023 (kick-off at 20:45 CET) was the match that posted the best…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 276975
• Published on 17/01/23 at 09:20