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©  USTA
2025 US Open: 78,000 spectators over 2 days for the new format mixed tournament that has been criticised

78,000 spectators attended the 2025 US Open mixed tournament at the USTA Billie Jean King National Tennis Center in New York (USA) on 19 and 20/09/2025, according to the USTA, organisers of the Grand Slam tournament, on 21/08/2025. Among them, "more than 20,000 fans" were holders of the "Fan…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Authorities, Ticketing, Stadiums
• Article # 408738
• Published on 22/08/25 at 14:20
©  MBC Group
Bundesliga: MBC Group acquires MENA broadcasting rights (2025-2028) with 3 free-to-air games per matchday

Riyadh-based media company MBC Group (majority owned by Saudi Arabia's sovereign wealth fund PIF) has acquired the exclusive full broadcasting rights to the Bundesliga in the MENA region for three years (2025-2028), announced Bundesliga International on 21/08/2025. "Three matches a week will be…
Domain(s): Media
• Category(ies): Clubs, Professional leagues, Media, …
• Article # 408736
• Published on 22/08/25 at 13:40
©  FCB
LALIGA match in Miami (USA): "A lack of information & respect" (AFE, Spanish Footballers' Association)

"Due to the lack of dialogue and information for the players, the initiation of the procedures for a project promoted by LALIGA and approved without any information by the RFEF board of directors (relocation of the Villarreal CF - FC Barcelona game on Matchday 17 of the 2025-26 LALIGA EA Sports…
Domain(s): Public Authorities & Regulations
• Category(ies): Federations, Professional leagues, Social partners, …
• Article # 408734
• Published on 22/08/25 at 13:00
©  Arsenal FC
Deal Tracker: RC Celta, Arsenal, RB Leipzig, AS Roma... the latest sponsorship deals in football

• Spanish consulting firm JP Financial has become a sleeve sponsor of RC Celta (LALIGA EA Sports) for the 2025-26 season. • Five Serie A Enilive clubs have partnered with energy supplier Q8 starting in 2025-26: AS Roma, Atalanta BC, Bologna FC 1909, AC Milan, and ACF Fiorentina. • In the Premier…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 408731
• Published on 22/08/25 at 12:20
©  LOSC Lille
Ligue 1 McDonald's: a record 32,000 season ticket holders for LOSC Lille in 2025-26

LOSC Lille (Ligue 1 McDonald's) have a record 32,000 season ticket holders for their 17 matches in the French top flight in 2025-26 at the Decathlon Arena - Stade Pierre-Mauroy (50,156 capacity) in Villeneuve d'Ascq (FRA), announced the club on 19/08/2025. The French club, whose season ticket…
Domain(s): Clubs
• Category(ies): Clubs, Ticketing, Stadiums, …
• Article # 408729
• Published on 22/08/25 at 11:20
©  Atalanta BC
Sponsorship: major changes for Serie A Enilive clubs for the 2025-26 season

With four clubs under contract, adidas is the most represented equipment supplier among the 20 clubs that comprise the 2025-26 Serie A Eniliv. With 12 brands, as in 2024-25, the Italian top flight has the largest number of equipment suppliers (compared with nine in the Premier League, Ligue 1…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sporting Goods & Brands, …
• Article # 408716
• Published on 22/08/25 at 10:40
©  Toulouse FC
Toulouse FC: partnership with Bigflo & Oli's (hip hop duo) Rose Festival renewed for a second year

Toulouse FC (Ligue 1 McDonald's) has entered into a partnership with the Rose Festival, an event created by local artists Bigflo & Oli in 2022, for the second year running, announced the club on 21/08/2025. The partnership will be rolled out in two stages: • on Sunday 24/08 during the…
Domain(s): Clubs
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 408696
• Published on 22/08/25 at 10:00
©  Juventus FC
Serie A Enilive: Giorgio Armani (fashion house) official tailor of Juventus FC for 2 seasons (2025-2027)

Italian fashion brand Giorgio Armani has become the official tailor of Juventus FC (Serie A Enilive) for two seasons, the 2025-2027 cycle, announced the club on 21/08/2025. As part of the agreement, the brand will provide the Italian club with "a selection of Giorgio Armani suits created to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 408673
• Published on 22/08/25 at 09:20
©  D.R.
Asics: record sales of €671m (+24.2%) in the EMEA market in the first half of 2025

The Asics group generated record sales of ¥113.769bn (€671m) in the EMEA market in the first half of 2025 (from 01/01 to 30/06/2025), up 24.2% (in yen) on the same period in 2024, announced the Japanese equipment manufacturer on 13/05/2025. This figure confirms the EMEA region as the Group's…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Sporting Goods & Brands, Finance, …
• Article # 408660
• Published on 22/08/25 at 08:40
©  LFP
2025-26 Ligue 1 McDonald's: early publication of TV scheduling up to Matchday 20

"From the first part of the 2025-26 season, the schedules (of Ligue 1 McDonald's matches) will be published in advance until Matchday 20 (31/01 - 01/02/2026), i.e. the end of the league phase of European competitions," announced the Ligue de Football Professionnel on 21/08/2025. This decision…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Professional leagues, Media, Media Audiences, …
• Article # 408656
• Published on 21/08/25 at 16:50