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©  Haier
Haier (home appliances, CHN): agreements with Paris SG & Liverpool FC, extensions with ATP & LALIGA

Haier, a brand belonging to the Chinese manufacturer Haier Smart Home Group specialisied in home appliances and televisions, has signed sponsorship agreements with Paris Saint-Germain (Ligue 1 McDonald's) and Liverpool FC (Premier League), announced the two clubs on 04/09/2025. The partnership…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 410203
• Published on 04/09/25 at 17:10
©   Seb Lascoux
LFP/Ligue 1 TV rights: "Our dispute is completely legitimate" (Florent Houzot, beIN SPORTS France)

"We validated Matchday 7 of Ligue 1 on 03/09. Over the first seven matchdays, we have three 1st choices and four 2nd choices. We have exercised three 1st choices: Olympique de Marseille - Paris FC (Matchday 2, 23/08), Paris Saint-Germain - RC Lens (Matchday 4, 14/09) and LOSC Lille - Olympique…
Domain(s): Media
• Category(ies): Essentials Media, Authorities, Professional leagues, …
• Article # 410197
• Published on 04/09/25 at 17:00
©  Darwin Laganzon (Pixabay)
Piracy: ACE closes down Streameast an illegal platform with 136 million monthly visits

"In collaboration with Egyptian authorities, the Alliance for Creativity and Entertainment (ACE), the world's leading antipiracy coalition, today announced the shutdown of the notorious piracy network, Streameast. Through its 80 associated domains, the network logged more than 1.6 billion visits…
Domain(s): Media
• Category(ies): International authorities, Media, Rights Acquisitions, …
• Article # 410199
• Published on 04/09/25 at 16:30
©  Women's Super League
Women's Super League Football: agreement with Nike expanded to supply players with equipment

Nike has become an official partner of the Women's Super League Football competitions (Barclays Women's Super League, Barclays Women's Super League 2 and Subway Women's League Cup) as part of a "new multi-year" agreement from the 2025-26 season, announced the commercial company in charge of…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Professional leagues, Sponsors - Partners, …
• Article # 410170
• Published on 04/09/25 at 15:15
©  Chelsea FC
Premier League: Rexona (deodorant, Unilever Group) extends as a partner of Chelsea FC & Chelsea FC Women

Rexona, a deodorant and antiperspirant brand belonging to the Dutch group Unilever, has extended as an official partner (2nd level) of Chelsea FC (Premier League) and Chelsea FC Women (Barclays Women's Super League), announced the club on 02/09/2025. As part of the agreement, "Rexona will be…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 410157
• Published on 04/09/25 at 14:45
©  DFL
Germany/DFL: record cumulative turnover of €5.87bn for the 36 professional clubs

• "Never before have the 36 clubs reported such a high cumulative turnover: €5.87bn (€4,801.9m for the Bundesliga + €1,068.1m for the 2.Bundesliga, see below). • Never before have so many people been employed by the clubs of the Bundesliga and 2.Bundesliga and their subsidiaries: almost 62,000…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, Clubs, Professional leagues, …
• Article # 410099
• Published on 04/09/25 at 11:10
©  Sunderland AFC
Sunderland AFC: Mike Papadimitriou (Bia Sports Group) appointed chief financial officer

Mike Papadimitriou has been appointed chief financial officer of Sunderland AFC (Premier League), announced the English club on 03/092025. This appointment is part of the expansion of the Papadimitriou's duties within Bia Sports Group, the entity created to steer Kyril Louis-Dreyfus (FRA-SUI…
Domain(s): Clubs
• Category(ies): Essentials Clubs, Clubs, Finance, …
• Article # 410087
• Published on 04/09/25 at 10:20
©  Real Madrid CF
LALIGA EA Sports: Afrika Banque regional partner of Real Madrid CF in West Africa from 2025-26

Afrika Banque, a banking services provider belonging to Afrika Financial Group, has become a regional partner of Real Madrid CF (LALIGA EA Sports) in West Africa from the 2025-26 season, announced the club on 01/09/2025. The agreement "represents a new initiative that is part of the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, International development, …
• Article # 410077
• Published on 04/09/25 at 09:25
©  LFFP / Icon Sport / D. Derajinski
France: LFFP creates four complementary labels "to encourage & enhance club initiatives"

• Sports policy & training • Promotion & enhancement • Fan experience • Commitment & territory These are the "key themes" covered by the four complementary labels created by the Ligue Féminine de Football Professionnel from the 2025-26 season as part of the Club Licence, announced the LFFP…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Federations, Professional leagues, …
• Article # 410056
• Published on 04/09/25 at 08:40
©  DFL
Germany/DFL: Hans-Joachim Watzke re-elected as executive committee speaker for another 4 years

Hans-Joachim Watzke (Borussia Dortmund), spokesman for the executive committee of the DFL e.V. (an association of which the trading company DFL GmbH has been a wholly-owned subsidiary since 01/07/2001) and, in accordance with the statutes, chairman of the supervisory board of DFL GmbH, was…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, Professional leagues, Governance, …
• Article # 410005
• Published on 03/09/25 at 16:40