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©  FC Bayern Munich / X
2025-26 DFB-Pokal: 5.2 million viewers for Union Berlin - Bayern Munich on ZDF in Germany

1. FC Union Berlin (Bundesliga) - FC Bayern Munich (Bundesliga) (2-3), Round of 16 of the 2025-26 DFB-Pokal, drew an average of 5.22 million viewers on the public TV channel ZDF in Germany on Wednesday 03/12/2025 (kick-off at 20:45 CET), according to data from the audience measurement institute…
Domain(s): Media
• Category(ies): Media, Media Audiences, Germany, …
• Article # 422084
• Published on 04/12/25 at 11:00
©  CAF
Africa: CAF signs its first licensing agreement with a game publisher, Konami, for the AFCON (2025-2027)

Konami, a Japanese video games publisher, has become the "official gaming sponsor" of the TotalEnergies AFCON for its two upcoming editions (in Morocco in 2025, co-hosted by Kenya, Uganda and Tanzania in 2027), announced the Confederation of African Football on 03/12/2025. As part of this…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Sponsors - Partners, Marketing - Communication, …
• Article # 422016
• Published on 04/12/25 at 10:00
©  FC Inter Milan
Serie A Enilive: Bud (beer, AB InBev) official partner of FC Inter Milan for 3 seasons (2025-2028)

Bud, an American beer brand of Belgian brewer AB InBev, has become an official partner of FC Inter Milan (Serie A Enilive) for three seasons (2025-2028), announced the club on 03/12/2025. This partnership also covers the club's women's team (Serie A Women Athora). "As part of the agreement, Bud…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 421999
• Published on 04/12/25 at 09:00
©  UEFA
UEFA: Germany chosen to host the Women's Euro 2029

Germany will host the Women's Euro 2029, after being named as the host country by the UEFA Executive Committee reunited in Nyon (Switzerland), on 03/12/2025. The German bid received 15 votes in the first round, over the joint bid submitted by Denmark and Sweden (2 votes). Poland's bid received no…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, Federations, International authorities, …
• Article # 422037
• Published on 03/12/25 at 18:25
©  Real Madrid CF
Real Madrid: collaboration with the Community of Madrid for the creation of Madrid Innovation District

Real Madrid CF (LALIGA EA Sports) and the Community of Madrid (Spain) have signed a collaboration agreement for the construction of the Madrid Innovation District (MID), a new technology hub that should contribute €1.2bn annually to the region's GDP and create 23,000 permanent jobs, announced the…
Domain(s): Clubs
• Category(ies): Clubs, Local authorities, Digital, …
• Article # 421982
• Published on 03/12/25 at 17:00
©  RC Lens
Ligue 1 McDonald's: Veolia (services) extends as premium partner of RC Lens for 3 seasons (2025-2028)

Veolia, a French multinational specialised in public services (water, waste, energy), has extended as premium partner (2nd level) of RC Lens (Ligue 1 McDonald's) for a further three seasons (2025-2028), announced the club on 02/12/2025. The group has been a partner of the French club since…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 421884
• Published on 03/12/25 at 16:00
©  RFEF
Spain/RFEF: projected budget of €403.5m approved for 2026 (+8.4% vs 2025)

The executive committee of the Real Federacion Espanola de Futbol, which met in Madrid (ESP) on 02/12/2025, approved a projected budget of €403.5m for the 2026 financial year (01/01 to 31/12), up 8.4% on 2025 (€372.3m), announced the RFEF the same day. This budget increase is primarily…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Federations, Finance, …
• Article # 421940
• Published on 03/12/25 at 15:00
©  AC Milan
Spain/Telefonica: distribution agreement extended with DAZN for several competitions (NBA, Serie A, etc.)

Telefonica, owner of the Movistar Plus+ pay-TV bouquet, has extended its partnership with DAZN to distribute competitions for which the OTT platform holds the rights in Spain, announced the Spanish telecommunications operator on 02/12/2025. Under the new agreement, Movistar Plus+ subscribers…
Domain(s): Media
• Category(ies): Media, Rights Acquisitions, Digital, …
• Article # 421935
• Published on 03/12/25 at 14:00
©  Lega Serie B
Lega Serie B: "A strategic plan for our channel distributed by Prime Video and OneFootball" (Paolo Bedin)

"We changed the business model for selling the rights, moving from an exclusivity tender to a non-exclusivity tender. We sold the 2024-2027 rights to DAZN because Sky decided not to participate. Then, in November 2024, we created our own channel - not an OTT platform, just a channel - called LaB…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Essentials Public Authorities & Regulations, Essentials Media, Clubs, …
• Article # 421922
• Published on 03/12/25 at 13:00
©  FC Barcelona / X
2025-26 LALIGA EA Sports: 1.52 million viewers for FC Barcelona - Atlético on Movistar LALIGA

FC Barcelona - Club Atlético de Madrid (3-1), on Matchday 19 of the 2025-26 LALIGA EA Sports season, drew an average of 1.52 million viewers on the two Movistar LALIGA pay-TV channels (Telefonica Group) that broadcast the game in Spain (1.047 million and 469,000) on Tuesday 02/12/2025 (kick-off at…
Domain(s): Media
• Category(ies): Media, Media Audiences, Spain
• Article # 421886
• Published on 03/12/25 at 12:00