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©  RCSA
RC Strasbourg Alsace: season ticket holders contacted by phone to "maintain the link with the club"

"At the beginning of 2021, Racing is taking the initiative to call all of its 17,000 season ticket holders in order to maintain the local link that is dear to the club," said RC Strasbourg Alsace (Ligue 1 Uber Eats) on 02/02/2021. Started in January, this operation will continue during the month…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 207411
• Published on 04/02/21 at 16:29
©  ACF Fiorentina
Serie A TIM: ACF Fiorentina opens an official account on the Chinese social network Sina Weibo

"ACF Fiorentina (Serie A TIM) are delighted to announce the launch of the club's official channel on Sina Weibo, the most popular social network in China," announced the Italian club on 28/01/2021. An account dedicated to Fiorentina did in fact already exist on Weibo, however, it had not been…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 207382
• Published on 04/02/21 at 13:56
©  KMPG
Covid-19: a drop in revenues of €1.2bn (-13%) in 2019-20 for 43 European clubs studied (KPMG)

"While recent pre-Covid-19 seasons demonstrated a stable growth path of the football industry's elite, the past season was distressing for most clubs, albeit to various extents. Indeed, financial performance data for all 43 clubs in 10 top division European leagues whose financial results for the…
Domain(s): Clubs
• Category(ies): Stadiums, Sponsors - Partners, Agencies, …
• Article # 207356
• Published on 04/02/21 at 10:48
©  FC Bayern
Bundesliga: Facebook, Twitter and Instagram accounts of the 18 clubs (February 2021)

The 18 clubs competing in the 2020-21 Bundesliga season have nearly 140 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/02/2021. The Bundesliga is the fourth most popular Top 5 league on these three social networks combined, behind the…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 207293
• Published on 04/02/21 at 09:50
©  Paris SG
Ligue 1 Uber Eats: Facebook, Twitter and Instagram accounts of the 20 clubs (February 2021)

The 20 clubs competing in the 2020-21 Ligue 1 Uber Eats season total more than 130 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/02/2021. The French championship is the least popular European Top 5 championship on these three social…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 207281
• Published on 03/02/21 at 17:39
©  FC Inter Milan
FC Inter Milan: video campaign, capsule collection and collectible shirt for Chinese New Year

FC Inter Milan (Serie A TIM) has launched several initiatives, including a video campaign involving its striker Lautaro Martinez (ARG), as part of the celebration of Chinese New Year (entry into the Year of the Ox, 12/02/2021), announced the Italian club on 01/02/2021. "The hero video of the…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 207209
• Published on 03/02/21 at 15:00
©  Fulham FC
Fulham FC: club gives 4-12 year olds the opportunity to become "virtual mascots" for home games

Fulham FC (Premier League) has launched the "Virtual Fulham FC Mascot" programme, which will see three of the club's young fans designated as 'virtual mascots' for every game played at Craven Cottage (25,700 capacity) until the end of the 2020-21 Premier League season, announced the club on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Stadiums
• Article # 207210
• Published on 03/02/21 at 14:20
©  AS Roma
AS Roma: launch of the "One Goal" campaign for young people with Down's Syndrome

AS Roma (Serie A TIM), through its foundation Roma Cares, is partnering with the Italian Association for people with Down's syndrome (AIPD) via the One Goal campaign. "The aim of the campaign is to help raise awareness and assistance for the social and workplace integration of young people with…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Social Responsibility
• Article # 207083
• Published on 02/02/21 at 12:25
©  GSW
Global Sports Week 2021: "multi-country" edition with central hub at the Eiffel Tower 01-05/02/2021

"Global Sports Week is where global sports leaders, cultural influencers, change-makers, athletes and activists gather to shake, shape and share the future of sport across the boundaries of geography, society and business," said the organisers of the event, whose second edition is taking place…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Agencies, Media Audiences, Ticketing, …
• Article # 206975
• Published on 01/02/21 at 16:34
©  OM
O. de Marseille: "Surge of violence leads me to reaffirm my commitment to the club" (F. McCourt)

"With president Jacques-Henri Eyraud (FRA), we are leading a policy of cleaning up and rehabilitating the club. This surge of violence leads me more than ever to reaffirm my will and my commitment to OM and the Marseillais. These dark forces wish to reduce to nothing the work accomplished, but…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 206918
• Published on 01/02/21 at 13:14