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©  D.R.
NFL: New York Jets reward loyalty of season ticket holders with points system

The New York Jets, an American football franchise of the NFL (National Football League), have launched a loyalty plan for their season ticket holders starting 2014-15, the club announced on 22/07/2014.Season ticket holders, via their smart cards, will accumulate points for their attendance at…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Marketing - Communication
• Article # 23042
• Published on 25/07/14 at 15:08
©  Inter Milan
Serie A: Claire Lewis (UK) appointed marketing director of Inter; previously worked at Apple

Claire Lewis (UK) has been appointed marketing director of Inter Milan (Serie A), the club announced on 24/07/2014. She will be tasked with "increasing the already large number of Nerazzurri fans across the globe, and will lead FC Internazionale's efforts to expand its presence in markets around…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 23058
• Published on 25/07/14 at 14:42
©  SD Eibar
Liga: SD Eibar promoted after fans inject capital through internet campaign

SD Eibar, the 2013-14 champion of the Liga Adelante (second Spanish division), were officially promoted for the first time to Liga BBVA on 15/07/2014 for the 2014-15 season after increasing their dedicated capital by €1.7m to €2,146,525, the minimum required for an SAD (sociedad anonima deportiva…
Domain(s): Clubs
• Category(ies): Digital, Finance, Authorities, …
• Article # 22955
• Published on 24/07/14 at 17:18
©  D.R.
Liga: FC Barcelona's membership down 9.37% , but includes record number of women (39,477, or 26%)

FC Barcelona (Liga BBVA) have 153,458 "socios" or paying member-fans, announced Jordi Cardoner (Catalonia), the club's vice-president for the social area, on 17/07/2014. This is 9.37% less than for the 2013-14 season; the club then had 169,318 members. 39,477 (26%) of FC Barcelona's members are…
Domain(s): Clubs
• Category(ies): Finance, Marketing - Communication
• Article # 22957
• Published on 24/07/14 at 16:51
©  Bayern Munich
Bundesliga: Bayern Munich launch American version of website

FC Bayern Munich (Bundesliga) launched fcbayernmunich.com, a website for their American fans, on 17/07/2014. It features content in English from fcbayern.de as well as an English version of FCB.tv, the internet television portal of the 2013-14 champions of Germany.The new website also offers…
Domain(s): Clubs
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 22917
• Published on 24/07/14 at 10:02
©  Arema
Marseille: "Arema is preparing the Stade Vélodrome for 17/08/2014 as agreed in our contract" (Arema)

"Arema is preparing the Stade Vélodrome for 17/08/2014 at 14:00 [time of the Olympique de Marseille-Montpellier HSC fixture, second Ligue 1 matchday] as agreed in our contract with Olympique de Marseille," Arema told New Tank on 22/07/2014. Arema, a subsidiary of Bouygues, and is tasked with…
Domain(s): Clubs
• Category(ies): Finance, Stadiums, Legal, …
• Article # 22988
• Published on 23/07/14 at 19:02
©  FC Shakhtar
Ukraine: Players must abide by contracts, says Rinat Akhmetov of Shakhtar Donetsk

"The players have contracts that they have to abide by," said Rinat Akhmetov, the president of Shakhtar Donetsk (Ukraine), on 21/07/2014; following the departure of six of the club's players after the Lyon - Shakhtar Donetsk friendly match (4-1) in Annecy (FRA) on 19/07/2014. These six players are…
Domain(s): Clubs
• Category(ies): Authorities, Legal, Social Responsibility
• Article # 22865
• Published on 22/07/14 at 16:46
Premier League: West Ham United adopt new crest to be used from 2016-17

After polling supporters, West Ham United (Premier League) have adopted a new crest that will be used starting in 2016-17, the club announced on 17/07/2014. The 2016-17 season will see the east London team leave Upton Park to play in the Olympic Stadium.77% of the fans were in favour of changing…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 22695
• Published on 22/07/14 at 12:21
Serie A: Michael Bolingbroke named CEO of Inter Milan; previously at Manchester United

Michael Bolingbroke (British) was named CEO of Inter Milan (Serie A), the club said on 18/07/2014. He will be tasked with "increasing the reach and depth of penetration of the Inter brand globally, and improving engagement with fans," Inter Milan added.Michael Bolingbroke, 48, had been the chief…
Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication
• Article # 22804
• Published on 21/07/14 at 18:25
©  Harris Interactive
Websites of Paris SG and AS Monaco get Harris Interactive seal of excellence

The websites of Paris Saint-Germain and AS Monaco (both in Ligue 1) were awarded Harris Interactive's seal of excellence ("label d'excellence") for their users' satisfaction with and engagement on their sites, Harris Interactive France, a marketing and polling outfit, announced on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 22798
• Published on 21/07/14 at 16:17