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©  D.R.
Sportel 2022: "It is not true that young people are not following sports" (Javier Tebas, LaLiga)

"A few weeks ago, leaders of the European Super League project stated that young people are no longer watching football, and they are now saying that they meant live football. It is not true and there is a need to debunk this myth. It is not true that young people are not following sports and…
Domain(s): Media
• Category(ies): Digital, Media, Social Networks, …
• Article # 268732
• Published on 27/10/22 at 14:00
©  Sportel
Sportel 2022: "We are reaching 90% of 13-24 year olds in over 20 countries" (Anmol Malhotra, Snap)

"Snapchat is a visual communication platform. Our goal is to empower users to express themselves live in the moment and have fun. We have over 360 million daily active users and we are now reaching 90% of the 13-24 year olds in over 20 countries. Our goal is to work with leagues, broadcasters…
Domain(s): Media
• Category(ies): Digital, Media, Social Networks, …
• Article # 268622
• Published on 26/10/22 at 15:00
©  Juventus FC
2022-23 Champions League: 4.424 million viewers in Italy for SL Benfica- Juventus FC on Canale 5

SL Benfica (Liga Portugal Bwin) - Juventus FC (Serie A TIM) (4-3), on Matchday 5 of the 2022-23 Champions League group stage (Group E), drew an average of 4.424 million viewers, in Italy, on the private free-TV channel Canale 5 (Mediaset group) on Tuesday 25/10/2022 (kick-off at 21:00 CET)…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 268791
• Published on 26/10/22 at 14:00
©  D.R.
Sportel Awards 2022: NBC, the NBA, Mediapro, the Buzzman agency and L'Équipe among the winners

David Goldfield and Steven Michauda of the NBA for their report "Remembering Bill Russell", Eric Hamilton and Sam Tydings of NBC Sports & Olympics for a slow-motion shot during the 2022 Winter Olympics, the Buzzman agency for the "Burger King, unofficial partner of the VAR" campaign, or Ignacio…
Domain(s): Media
• Category(ies): Agencies, Digital, Marketing - Communication, …
• Article # 268720
• Published on 26/10/22 at 12:00
©  Mediapro
Spain: Mediapro to create an OTT channel dedicated to the 2022 World Cup (€19.99; one-time payment)

Mediapro will create "Gol Mundial", an OTT channel in Spain dedicated to the 2022 World Cup which will be available for €19.99 (one-time payment), announced the Spanish audiovisual group on 25/10/2022. Mediapro had acquired the broadcasting rights to the 2022 World Cup from FIFA on…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 268654
• Published on 25/10/22 at 17:00
©  Sportel
Sportel: "If you want future profitability, you must invest in Africa" (K. Semmelink, NBA Africa)

"The NBA is looking forward to embrace diversity. We invested a lot in NBA Africa and its grassroots programs. We are looking for all commercial aspects on this territory. At a global scale, Africa is significantly behind the rest of the world in terms of sports. But if you are looking for future…
Domain(s): Media
• Category(ies): Social Responsibility, Authorities, Media, …
• Article # 268495
• Published on 25/10/22 at 14:00
©  FC Barcelona
2022-23 LaLiga Santander: 1.074 million viewers for FC Barcelona - Athletic Club Bilbao on Movistar

FC Barcelona - Athletic Club Bilbao (4-0), on Matchday 11 of the 2022-23 LaLiga Santander season, drew an average of 1.074 million viewers on the two Movistar LaLiga (Telefonica group) pay-TV channels that broadcast the match (995,000 and 79,000 viewers) on Sunday 23/10/2022 (kick-off at 21:00…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 268619
• Published on 25/10/22 at 13:00
©  Formula One Group
Formula 1: Disney (ESPN) extends broadcasting rights in the US until 2025 ($75m to $90m per year)

The Walt Disney Company, parent company of the American sports channel ESPN, has extended its full and exclusive rights to broadcast Formula 1 in the US until 2025, announced Formula One Group on the occasion of the 2022 United States Grand Prix in Austin (Texas), on 22/10/2022. ESPN has held the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 268456
• Published on 25/10/22 at 10:00
©  FIFA
Women's World Cup 2023: free-to-air media rights for 28 European territories awarded to the EBU

"FIFA has awarded the free-to-air Women’s World Cup 2023 media rights in 28 European territories (none of which are among the European Top 5 countries) to the European Broadcasting Union (EBU)," announced the International Federation on 24/10/2022. The competition will be held in Australia (six…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Authorities, …
• Article # 268559
• Published on 24/10/22 at 17:44
©  CIO
Olympic Winter Games Beijing 2022: 2.01 billion unique viewers worldwide (+5% vs 2018)

The Olympic Winter Games Beijing 2022 posted a total of 2.01 billion unique viewers across the various channels that broadcast the event worldwide, a 5% increase over the PyeongChang 2018 Olympic Winter Games, announced the International Olympic Committee on 20/10/2022. Among the figures…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 268400
• Published on 24/10/22 at 13:00