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Pokémon Go: actor and former wrestler Dwayne "The Rock" Johnson creates "Pokerock"

Seven Bucks Productions, a US digital production company co-owned by actor and former wrestler Dwayne Johnson (aka "The Rock"), has created an avatar "Pokémon" for "The Rock", named "Pokérock", on 25/07/2016. The production company launched this new character in a video posted on their YouTube…

Domain(s): Media
• Category(ies): Digital, Marketing - Communication
• Article # 74029
• Published on 27/07/16 at 17:35

Vivendi propose "a new agreement" to acquire 20% of Mediaset Premium

Vivendi has arrived at "significant differences" with the executives of Mediaset in the analysis of the results of its pay television subsidiary Mediaset Premium, on which the two entities are in negotiations, said the French group on 26/07/2016. Vivendi has made a proposal to Mediaset to "find a…

Domain(s): Media
• Category(ies): Agencies, Finance, Legal, …
• Article # 74025
• Published on 27/07/16 at 15:55

Euro 2016: 90 broadcasters and rightsholders in over 170 countries

In Europe, 58 different companies broadcast at least one game of Euro 2016, including three channels in France (beIN Sports, pay-TV; TF1 and M6, both free-TV), two in Spain (Mediaset Espana, free-TV) and the UEFA.com website (due to lack of agreement with pay-TV broadcaster), two in Italy (Rai…

Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 74044
• Published on 27/07/16 at 08:21

UK: Sky acquires TV rights to the Chinese Super League for three seasons (2016-2018)

The British pay-TV group Sky plc has acquired the broadcasting rights, tin he United Kingdom, to the Ping An CSL (Chinese Super League), on 26/07/2016. The contract covers the 2016-2018 period, the current season and the next two season of the Chinese first division, which will be broadcast on…

Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 73986
• Published on 26/07/16 at 17:24

US sports: Twitter will broadcast, for free, MLB (baseball) and NHL (hockey) games

Twitter has acquired the rights to broadcast one game per week of the MLB and the NHL which are considered "out-of-market" for TV - or outside the local TV area of the respective teams in each game - announced the social network on 25/07/2016. The duration and amount of the contract, which should…

Domain(s): Media
• Category(ies): Agencies, Digital, Rights Acquisitions, …
• Article # 73983
• Published on 26/07/16 at 16:44

Altice: new organisation of its international content, SFR Media, around Alain Weill

Altice has set up a new organisation for its international content, a division headed by SFR Media and led by Alain Weill, who continues as the CEO, the telecommunications and media group announced on 21/07/2016.• Damien Bernet, the deputy CEO of NextRadioTV since July 2009, becomes the deputy CEO…

Domain(s): Media
• Category(ies): Agencies
• Article # 73862
• Published on 25/07/16 at 11:19

Japan: Perform Group acquires domestic TV rights to the J-League (2017-2026, €179m per year)

Perform Group, who specialise in the production and distribution of sports content on digital platforms, acquired the domestic broadcasting rights to the first three Japanese divisions (Meiji Yasuda J1 League, Meiji Yasuda J2 League, and Meiji Yasuda J3 League) and the play-offs between the…

Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 73733
• Published on 21/07/16 at 15:58

Euro 2016: consumer products are the biggest advertisers (23%) during the final on ITV in the UK

The FMCG (Fast-moving Consumer Goods) sector was the biggest advertiser during the final of Euro 2016, Portugal - France (1-0 a.e.t.) on ITV in the United Kingdom, on 10/07/2016, announced the American marketing agency TVTY, on 16/07/2016. Of the 93 ads on the British ITV channel, lasting 38…

Domain(s): Media
• Category(ies): Agencies, Media Audiences, Marketing - Communication
• Article # 73729
• Published on 21/07/16 at 15:24

Russia: Match TV acquires TV rights to the English Premier League for the 2016-2019 period

The Russian private sports TV group Match TV has acquired the audiovisual rights to the English Premier League for the 2016-2019 cycle, on 18/07/2016. Most matches could be reserved for its sports themed channels. Match TV, which belongs to Gazprom-Media, takes over from NTV-Plus, a satellite…

Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions
• Article # 73714
• Published on 21/07/16 at 12:05

Bundesliga: MP & Silva acquires TV rights for 34 European countries (2017-2021 period)

The British marketing and media rights agency MP & Silva acquired the broadcasting rights for 34 European countries (see list below) to the Bundesliga and 2.Bundesliga, the promotion/relegation play-offs, and the German Supercup for the 2017-2021 cycle, announced the agency on 18/07/2016. These…

Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 73664
• Published on 20/07/16 at 17:21