Sponsors & Partners: archives December, 2019

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Premier League: iPRO (isotonic drinks) official partner of Burnley FC from 2019-20

iPRO Sport, a British isotonic drinks company (without fructose, without artificial flavors, colors or sweeteners), has become the "hydration partner" of Burnley FC (Premier League) from 2019-20, the club announced on 17/12/2019. iPRO becomes an official partner, the third level in the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 171310
• Published on 27/12/19 at 11:00

News Tank Football wishes you a very happy end to 2019, and see you in the new year 2020

The entire News Tank Football team wishes each subscriber-partner and each reader an excellent end to the year 2019. After the publication in 12 months of more than 5,000 business intelligence news items, the newsletter of 24/12/2019 is the last one of this year. However, News Tank Football will…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 171280
• Published on 24/12/19 at 16:30

LaLiga Santander: Renfe (railway company), official transporter of Real Betis Balompié for 2019-20

Renfe, Spain's national railway network, has become the official transporter of Real Betis Balompié (LaLiga Santander) for the 2019-20 season, announced the Spanish club on 18/12/2019. The Spanish company has the status of official partner, the second level in the sponsorship hierarchy of Real…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 171244
• Published on 24/12/19 at 12:29

LaLiga Santander: Estrella Damm extends as the official beer of RCD Mallorca for 2019-2023

Damm, a Catalan beer brand, has extended as a partner and official beer of RCD Mallorca (LaLiga Santander) for four additional seasons (2019-2023), announced the club on 17/12/2019. Within the partnership, the brands Estrella Damm (beer), Laccao (chocolate milk) and Font Major (water) are official…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 171210
• Published on 23/12/19 at 16:10

Ligue 1 Conforama: Sorare (blockchain) signs licensing agreements with Lyon, Lille and Nantes

Sorare, a French Blockchain startup, is collaborating with three Ligue 1 Conforama clubs - Olympique Lyonnais, LOSC Lille and FC Nantes - from 2020 to include their players on its "fantasy leagues" platform, announced the clubs on 18 and 19/12/2019. Sorare offers a platform that allows…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 171063
• Published on 23/12/19 at 13:34

China: Mesut Özil (Arsenal) removed from PES 2020 video game (Konami) after his political comments

The German player Mesut Özil (Arsenal FC, Premier League) has been removed from the Chinese version of the efootball video game Pro Evolution Soccer 2020 of Konami, the Japanese publisher of the game announced on 18/12/2019, following comments by the player (see below) published on his Twitter and…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication
• Article # 171064
• Published on 20/12/19 at 17:00

Premier League: Acronis (cyber protection), official partner of Liverpool FC from 2019-20

Acronis, a Swiss company specialised in computer storage and data protection, has become a "global cyber backup and storage partner" of Liverpool FC (Premier League) as part of a multi-year agreement from 2019-20, announced the English club on 29/12/2019. Acronis has the status of official…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 171058
• Published on 20/12/19 at 15:00

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 171055
• Published on 20/12/19 at 14:35

Brazil: Umbro, equipment supplier of Santos FC and Fluminense for 2020 (6 clubs in 2019)

Umbro, a brand of English origin licensed by the Royer Group based in New York (USA), has extended its partnership with Santos FC (Brasileirão Serie A) as a partner (first level) and equipment supplier for an additional season (2020), according to the Brazilian club's on 13/12/2019. Umbro has been…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 170915
• Published on 20/12/19 at 12:49

News Tank Football: the Top 20 most read sponsorship / marketing articles of 2019

Real Madrid extending with adidas for €110m per year, Liverpool FC switching from New Balance to Nike in the future, Budweiser associating with both the Premier League and LaLiga, and IMG becoming the exclusive partner of Bundesliga International... These are some of the key events of 2019 covered…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 170882
• Published on 18/12/19 at 17:19