Archives July, 2013 (page 11/19)

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Volkswagen to agree three-season shirt sponsorship with 1860 Munich

German car manufacturer Volkswagen has been named as 1860 Munich's (6th in the 2.Bundesliga, the German second division in 2012/13) shirt sponsor, the club announced on the 15/07/2013. This three-year contract runs until the end of the 2015/16 season. Volkswagen will be 1860 Munich's sole shirt…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 7934
• Published on
©  D.R.

Media: cable operator Inea to launch Poland’s first TV channel dedicated to a football club

Polish regional cable operator Inea plans to launch a Lech TV channel, featuring Lech Poznan FC (2nd in Poland's 1st division in 2012/13), by November 2013, the Polish press announced on the 11/07/2013. Lech TV will become Poland's first TV channel dedicated to a football club.On air for at least…
Domain(s): Media
• Category(ies): Agencies, Clubs, Marketing - Communication
• Article # 7884
• Published on

Premier League: Cardiff City FC agree sponsorship deal with Welsh tourist board for 2013/14

Cardiff City FC (Championship winners in 2012/13 and promoted to the Premier League for 2013/14) have agreed a one-year sponsorship deal with the Welsh Government's tourist board, worth £110k (€127k).The deal, which will see 'Visit Wales' branding inside and outside the Cardiff City Stadium…
Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication, Sponsors - Partners
• Article # 7900
• Published on
©  D.R.

Media: Al Jazeera acquires Premier League TV rights in Middle East and North Africa from MP & Silva

Qatar-based network Al Jazeera Sport has bought the exclusive media rights to the Premier League in the Middle East and North Africa for three years starting from August 2013, the company announced on the 15/07/2013.Al Jazeera reached an agreement with TV sports rights agency MP & Silva for access…
Domain(s): Media
• Category(ies): Agencies, Digital
• Article # 7897
• Published on
©  Impact

MLS: Marco Di Vaio selected thanks to goals scored by fans on FIFA 13

On the 11/07/2013, Italian striker Marco Di Vaio (MLS Montreal Impact, CAN), was voted by FIFA 13 players, to participate in a match between players from the MLS and Italian team AS Roma. The match was organised by the video game developer Electronic Arts.The "AT&T MLS All-Star Challenge", held…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 7888
• Published on
©  MILAN AC

Chronotech agrees partnership with AC Milan for the 2013/14 season

AC Milan (3rd in Serie A in 2012/13) have announced a partnership with watch maker Chronotech (Binda Group) for the 2013/14 season, on the 12/07/2013. The agreement was negotiated by the Italian subsidiary of Infront, the Swiss marketing rights agency. The partnership allows Chronotech to display…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 7895
• Published on
©  FCB

FC Barcelona Museum opens a space dedicated to Lionel Messi

FC Barcelona's Museum has opened a 70-m2 gallery dedicated exclusively to Lionel Messi, on the 12/07/2013. Located in the Camp Nou stadium, the 'Espai Leo Messi' is situated on the first floor. Visitors can see the Messi's four Ballons D’Or (2009, 2010, 2011 and 2012) and two of his Golden Boots*…
Domain(s): Clubs
• Category(ies): Digital, Stadiums, Marketing - Communication
• Article # 7870
• Published on
©  D.R.

Media: US sports network GolTV acquires 2013 Chelsea’s Asia Tour, TIM Trophy and Uli Hoeness Cup

US dual-language (English and Spanish) sports network GolTV has acquired the exclusive broadcast rights to several pre-season football matches taking place in the summer of 2013, the company announced on the 11/07/2013.The football-dedicated network will cover Chelsea’s (3rd in the Premier League…
Domain(s): Media
• Category(ies): Agencies, Clubs
• Article # 7857
• Published on