Archives July, 2014 (page 21/23)

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Brazil 2014: 4m Belgians watched Belgium-USA; highest TV ratings since 1997

The Belgium - USA (2-1 aet) match in the round of 16 of the 2014 World Cup (Brazil, from 12/06 to 13/07/2014) was watched by 4,034,293 Belgians (on average from 22:00 CET 01/07/2014 to 00:30 the next day), the Belgian press reported on 02/07/2014. This constitutes a new TV ratings record for…

Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 21890
• Published on 03/07/14 at 19:15

Bundesliga: Lloyd Shoes extends partnerships with Leverkusen and Werder Bremen, adds Hertha Berlin

The German shoe manufacturer Lloyd Shoes has extended its partnership with Bayer Leverkusen (4^th in Bundesliga 2013-14) and Werder Bremen (12^th in Bundesliga 2013-14) for two years (until 2015-16). It also announced a new two-year partnership with Hertha Berlin (11^th in Bundesliga 2013-14) on…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 21941
• Published on 03/07/14 at 18:59

Serie A: Sky and Mediaset to share 2015-2018 TV rights for €954m annually

Sky Italia and Mediaset have acquired the domestic TV rights for Serie A for 2015 through 2018 for a total of €945m per year, announced Lega Serie A, the professional football league that manages the first Italian division, on 26/06/2014.This sum is €133m less than the €1.078bn expected, yet…

Domain(s): Media
• Category(ies): Social Responsibility, Clubs, Agencies, …
• Article # 21859
• Published on 03/07/14 at 18:42

Serie A: Zdenek Zeman named manager of Cagliari Calcio for 2014-15 season

Zdenek Zeman (ITA) has been named manager of Cagliari Calcio (Serie A) for the 2014-15 season, the club announced on 02/07/2014. He will take over from Ivor Pulga (ITA), who had held the post since 06/04/2014, and who was in turn replaced by Diego Lopez, who was dismissed for poor results.Zdenek…

Domain(s): Clubs
• Article # 21935
• Published on 03/07/14 at 18:26

Facebook top social network for those following World Cup in Brazil, USA & UK

Amongst Brazilian, American and British internet users following the 2014 World Cup (Brazil, from 12/06 to 13/07/2014), 93% use Facebook and 59% use Twitter, according to the study "World Cup Behaviours" published on 27/06/2014 by GlobalWebIndex, an English firm specialised in research on consumer…

Domain(s): Media
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication
• Article # 21904
• Published on 03/07/14 at 16:17

German broadcaster ZDF nabs 11.62m viewers for Argentina-Switzerland, 10.35m for Belgium-USA

The round of 16 Argentina - Switzerland match (1-0, aet) of the 2014 World Cup (Brazil, from 12/06 to 13/07/2014) was watched on average by 11.62m viewers in Germany on the public channel ZDF. The game went from 18:00 to 20:30 CET on 01/07/2014.ZDF had an audience share of 50% for this game among…

Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 21891
• Published on 03/07/14 at 14:44

Brazil 2014: Online bets in France up 19% to €79.9m, compared to 2010 World Cup (ARJEL)

€79.9m worth of online bets have been recorded in France since the beginning of the 2014 World Cup in Brazil (12/06 to 13/07/2014), said the ARJEL (French Regulatory Authority of Online Games) on 02/07/2014.The online bets in France for the group stages and the round of 16 (56 games) are 19…

Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Betting
• Article # 21889
• Published on 03/07/14 at 12:41

Brazil 2014: beIN Sports achieves ratings records in France with Argentina-Switzerland match

Pay-TV channel beIN Sports broke two of its ratings records in France with the round of 16 Argentina-Switzerland match of the World Cup (1-0 aet, Sao Paulo): an average viewership of 1.273m from 18:00 to 20:30, and a peak audience of 1.682m late in the game, according to the media measurement firm…

Domain(s): Media
• Category(ies): Agencies, Digital, Authorities, …
• Article # 21937
• Published on 03/07/14 at 12:26

England: Anthony Fry steps down as Premier League chairman

Anthony Fry stepped down as Premier League chairman for medical reasons on 30/06/2014. He had held this position since 01/06/2013."On the advice of my doctors (...), I realise that I need to scale back my activities. (...) It would not be fair to the Premier League, nor its member clubs, not to be…

Domain(s): Public Authorities & Regulations
• Category(ies): Clubs
• Article # 21802
• Published on 03/07/14 at 10:56

Serie A: Recently retired Argentine defender Javier Zanetti named vice-president of Inter Milan

Javier Zanetti (Argentina) has been named vice-president of Inter Milan (Serie A) for two years, said Erick Thohir, the Indonesian majority shareholder and president of the club, on 01/07/2014.Zanetti will work with Angelomario Moratti, who is also vice-president of the club.Javier Zanetti, 40…

Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication
• Article # 21847
• Published on 02/07/14 at 18:59