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©  AFP
Euro 2016: SNCF should become national sponsor, Credit Agricole bank in negotiations

The SNCF (the French national railway company) should become a national sponsor of Euro 2016 (France, from 10/06 to 10/07/2016), and the French bank Credit Agricole is currently negotiating with UEFA to get the same position, according to News Tank sources on 19/11/2014.The two companies could…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 28611
• Published on 20/11/14 at 15:10
©  ETG FC
Ligue 1: No Publik (underwear) back of the shorts sponsor of Evian TG until June 2017

No Publik, an underwear brand from the Dutexdor company, became a partner Evian Thonon Gaillard FC (Ligue 1) until June 2017, the club announced on 17/11/2014. The No Publik logo will be present on the back of the players' shorts, and the brand will be on the advertsing boards at the Parc des…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands
• Article # 28606
• Published on 20/11/14 at 14:25
ARD and ZDF extend their broadcasting rights for German national team friendlies until 2017-18

SportA, the media rights subsidiary of the German public free-TV broadcasters ARD and ZDF, will extend its partnership with the DFB (Deutscher Fußball-Bund, the German federation), the parties announced on 18/11/2014.The agreement will continue to cover friendlies played by the German men’s and…
Domain(s): Media
• Category(ies): Agencies
• Article # 28590
• Published on 20/11/14 at 13:14
©  D.R.
ICAS: eight new members elected the governing body of CAS

Eight new members were elected to the ICAS (International Council of Arbitration for Sport, the governing body of the CAS (Court of Arbitration for Sport), for four year terms from 01/01/2015 (until 01/01/2019), announced the ICAS on 18/11/2014.The ICAS, based in Lausanne (SUI), is composed of 20…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Social Responsibility
• Article # 28592
• Published on 20/11/14 at 12:22
©  D.R.
UK: Ofcom will investigate the conditions of the sale of the Premier League's TV rights

Ofcom, UK independent regulator of telecom and audiovisual competition, will take up to the complaint filed in September 2014 by the British telecom group Virgin Media, and will investigate the conditions of the sale of domestic TV rights to the Premier League, stated the regulatory body on…
Domain(s): Media
• Category(ies): Agencies, Finance, Authorities, …
• Article # 28573
• Published on 20/11/14 at 10:40
©  D.R.
La Liga: American Microsoft group partners with the Real Madrid until 2017-18

Microsoft, the American computer software brand, became a partner of Real Madrid CF (Liga BBVA) until the end of the 2017-18 season, the club announced on 18/11/2014.The amount of the agreement is estimated at $30m (€24m) for four seasons, for an annual value of $7.5m (€6m), according to Forbes…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 28571
• Published on 20/11/14 at 09:59
©  Sony
Sony launched PlayStation TV in Western Europe, Asia, Africa and Oceania on 14/11/2014

PlayStation TV, which allows users to stream and broadcast PS4 games on another HDTV in their homes, was launched in the PAL region (phase alternating line technology, available in most parts of Asia, Africa, Western Europe and Oceania), announced Sony on 14/11/2014. The PlayStation TV device is…
Domain(s): Media
• Category(ies): Agencies, Digital
• Article # 28506
• Published on 19/11/14 at 12:12
©  D.R.
Athletics: Doha (Qatar) will host the 2019 World Championships

Doha, the capital of Qatar, has been awarded the 2019 World Championships in Athletics on 18/11/2014, following a vote of the executive committee of the IAAF (International Association of Athletics Federations). Doha beat the city of Eugene (Oregon, USA) in the second ballot 15 votes to 12. This…
Domain(s): Public Authorities & Regulations
• Category(ies): Authorities
• Article # 28497
• Published on 19/11/14 at 11:54
USA: Guinness remains title sponsor of the International Champions Cup until 2019

The Irish beer brand Guinness extended its contract as the title sponsor of the International Champions Cup, the preseason international club friendly tournament whose 2014 edition was organised in the United States and Canada, announced the brand on 17/11/2014. Guinness has been the title sponsor…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 28485
• Published on 19/11/14 at 10:29
©  D.R.
Euro 2016 mascot, a young boy, revealed via a Vine video

The official mascot for Euro 2016, a young boy, was revealed via a Vine video, on Twitter, on 18/11/2014. The official account of the Euro 2016 (@EURO2016) posted a message at 11:00 CET that revealed the mascot.The mascot, which bears the number 16 (in reference to the year 2016), will be named…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 28482
• Published on 19/11/14 at 09:49