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©  adidas
The sports equipment brand adidas launches the marketing campaign "There Will Be Haters"

The German sports equipment supplier adidas launched its new marketing campaign with a clip called "There Will Be Haters" on 19/01/2015. The campaign, which features Luis Suarez (FC Barcelona) and three Real Madrid CF players, Gareth Bale, James Rodriguez and Karim Benzema, illustrates "the way…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 31715
• Published on 19/01/15 at 18:45
©  D.R.
MLS: Quaker Oats breakfast food brand will remain the Chicago Fire shirt sponsor in 2015

The Quaker Oats breakfast food brand has extended as the shirt sponsor of the Chicago Fire (MLS, USA-CAN) for the 2015 season, revealed the US newspaper Chicago Sun Times on 17/01/2015. The duration of the contract extension is likely to be three seasons. The Chicago-based company has been a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 31689
• Published on 19/01/15 at 17:18
©  D.R.
AFCON 2015: Puma is the most represented supplier, with five federations of 16 under contract

The German brand Puma is the leading equipment supplier of AFCON 2015 (African Nations Cup) with five federations under contract (Cameroon, Ivory Coast, Gabon, Ghana and Senegal). The competition, which is organised in Equatorial Guinea, starts on 17/01/2015 and ends on 08/02/2015. Nike, adidas…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Authorities, …
• Article # 31678
• Published on 19/01/15 at 16:31
©  D.R.
Liga BBVA: "Not sure stopping Barça, like stopping Bosman, interests FIFA..." (Josep Bartomeu)

"Joseph Blatter (FIFA president) wants to talk with Barça, and we are willing to sit down around a table to solve the problem. (I am) tot sure that stopping Barça, like stopping (the) Bosman (ruling), interests FIFA (Fédération Internationale de Football Association)..." stated Josep Bartomeu…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Legal, …
• Article # 31677
• Published on 19/01/15 at 15:58
©  D.R.
"David Ginola uses FIFA instead of serving it" (Jerome Champagne, presidential candidate)

"Another candidate without a programme! David Ginola uses of FIFA (Fédération Internationale de Football Association) instead of serving it," stated Jerome Champagne, candidate for president of the international federation, to News Tank, after the announcement of the candidacy of David Ginola on…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 31670
• Published on 19/01/15 at 15:15
©  Paris SG
Ligue 1: Super 02 becomes the official water of Paris Saint Germain in Indonesia

Super 02 has become the official water of Paris Saint Germain (Ligue 1) in Indonesia, announced the club on 18/01/2015. The brand, which belongs to the Garuda Food group, is the first regional partner of the Parisian club in the country. A television advertising campaign with the players of Paris…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 31667
• Published on 19/01/15 at 14:44
©  D.R.
AFCON 2015: Kappa replaces Puma as kit supplier of Burkina Faso

The Italian brand Kappa has replaced Puma as the kit supplier of Burkina Faso, which formalised the agreement by wearing the new Kappa kit during the national team's first round match of the AFCON (African Nations Cup) 2015 against Gabon (0-2), on 17/01/2015.Burkina Faso is the only nation…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities
• Article # 31655
• Published on 19/01/15 at 12:45
©  TF1
Spain: Telecinco has best TV audience of 2014 with Spain - Chile (13.2 million viewers)

The 20 best TV audiences in 2014 in Spain were all football matches, according to the annual report of Barlovento Comunicación, the Spanish consulting firm specialising in broadcasting, published on 02/01/2015, in collaboration with Kantar Media. The largest audience of the year was achieved…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 31581
• Published on 16/01/15 at 16:42
©  PP
FIFA: David Ginola announces his candidacy for president live on a sports betting site

David Ginola, a former French international, and currently a presenter and consultant on Canal+, announced his intention to run for the presidency of FIFA (Fédération Internationale de Football Association), at a press conference in London (ENG) and broadcast on the website of the Irish betting…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 31583
• Published on 16/01/15 at 14:45
©  D.R.
France: Leonardo, former sporting director of Paris SG, claiming €8.5m in damages from the FFF

The Brazilian Leonardo, the former sporting director of Paris Saint-Germain (Ligue 1), is claiming €8,514,952 in damages for "moral damage to his image and reputation" from the FFF (French Football Federation), according to the paper Le Parisien on 16/01/2015.The former PSG leader had been…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 31582
• Published on 16/01/15 at 14:30