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©  D.R.
Premier League: Maxxis (tyres) extends partnership with Liverpool FC until 2016-17

Maxxis, the Taiwan-based tyre manufacturer, has extended its partnership with Liverpool FC (Premier League) until the end of the 2016-17 season, the club announced on 26/08/2015. Maxxis has been a partner of the English club since 2009. The company will benefit from visibility on the LED…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 50017
• Published on 28/08/15 at 15:51
©  UEFA
2015-16 Europa League: UEFA unveils visual identity for final in Basel on 18/05/2016, groups drawn

UEFA unveiled the visual identity for the final of the 2015-16 Europa League at the draw for the 2015-16 edition of the group stage (see below) of the competition in Monaco on 28/08/2015. The next final of the Europa League will be held at St. Jakob-Park (36,000 seats) in Basel (SUI) on Wednesday…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Marketing - Communication
• Article # 50024
• Published on 28/08/15 at 15:30
©  n/a
UK and Ireland: betting operators Betfair and Paddy Power to merge into single group

The British company Betfair and the Irish company Paddy Power, two of the leading betting operators in the UK and Ireland, are set to merge in a consolidation that would create a company worth £5.8 billion (€7.9bn), according to an announcement on 26/08/2015.The proposed merger follows the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Finance, Merchandising - Licensing, …
• Article # 50016
• Published on 28/08/15 at 15:10
©  D.R.
Liga BBVA: Sevilla FC to renovate the external façade of the Estadio Ramón Sánchez Pizjuán

Sevilla FC (Liga BBVA) will continue the renovation of the Estadio Ramón Sánchez Pizjuán (42,500 seats) with the transformation of the exterior façade, announced José Castro, the president of the club, on 25/08/2015. The work aims to make the stadium, opened in 1958, more welcoming and modernised…
Domain(s): Clubs
• Category(ies): Stadiums, Marketing - Communication
• Article # 50009
• Published on 28/08/15 at 14:40
©  Davor Suker
FIFA: Davor Šuker, president of the Croatian federation, supports the candidacy of Michel Platini

"In any case, Michel Platini will receive the full support of the Croatian federation and myself. We believe in his ability to lead. Whether he is at UEFA or FIFA, his presence and vision are positives for the world of football," stated Davor Šuker, the president of the HNS (Hrvatski Nogometni…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 49966
• Published on 28/08/15 at 14:09
©  UEFA
Champions League: UEFA unveils visual identity for 2015 16 final in Milan (ITA) on 28/05/2016

UEFA unveiled the visual identity for the final of the 2015-16 Champions League at the draw for the group stage of the 2015-16 edition of the competition in Monaco on 27/08/2015. The next final of the Champions League will be held at the Stadio Giuseppe Meazza (80,000 seats) in Milan (ITA) on…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Marketing - Communication
• Article # 49988
• Published on 28/08/15 at 13:40
©  Adidas
2015-16 Champions League: the 32 clubs in the group stage will share €1.207bn

€1.257bn will be distributed to the clubs involved in the 2015-16 Champions League 2015-16, including teams eliminated in the qualifying play-off round. This annual amount is valid for the 2015-2018 cycle, and is 25.4% higher than in the 2012-2015 cycle (€1bn per season), under the terms of the…
Domain(s): Clubs
• Category(ies): Authorities, Finance, Essentials Clubs
• Article # 49933
• Published on 28/08/15 at 12:54
©  D.R.
Premier League: Manchester City install a 360° camera in the stadium tunnel

Manchester City FC (Premier League) has given its fans to the chance to control a 360° camera, via the club's YouTube account, to view images of the players in the tunnel connecting the pitch to the locker room, on 17/08/2015. The device was tested for the first time in the club's win against…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 49976
• Published on 28/08/15 at 11:45
©  D.R.
Serie A: Haier (electronics) becomes a partner of Bologna FC for the 2015-16 season

Haier, the Chinese manufacturer of electronics and appliances, has become a partner of Bologna FC 1909 (Serie A TIM) for the 2015-16 season, the club announced on 24/08/2015. Haier is entitled to visibility on the advertising boards and other pitch-side advertising at the Stadio Renato Dall'Ara…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 49969
• Published on 28/08/15 at 11:01
©  D.R.
Bundesliga: MVV Energie extends its partnership with TSG 1899 Hoffenheim until 2017-18

MVV Energie, the energy producer and distributor, has extended its partnership with TSG 1899 Hoffenheim (Bundesliga) until the end of the 2017-18 season, the club announced on 25/08/2015.The agreement is worth an estimated €400,000 per year according to the German media. MVV Energie remains the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 49955
• Published on 28/08/15 at 10:30