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China: Baofeng Sports acquires the TV rights to the Chinese Super League for 2016 and 2017

Beijing Baofeng Technology Co Ltd, a Chinese entertainment company which is launching its sports branch, Baofeng Sports, has acquired the TV rights for one game per matchday of the CSL for the 2016 and 2017 seasons, announced its CEO, Larry Feng, on 07/06/2016. The agreement could be worth around…
Domain(s): Media
• Category(ies): Rights Acquisitions
• Article # 70896
• Published on 09/06/16 at 13:05
©  VCF
Liga BBVA: Valencia CF create an eSports team and want them to be a "leader in electronic sports"

Valencia CF (Liga BBVA) presented a 4 member eSports team at the Estadio de Mestalla, on 07/06/2016. The club is the first in Spain to have an eSports team. The four members of the Valencia CF eSports team will represent the club on the online game "Hearthstone: Heroes of Warcraft". The club also…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 70880
• Published on 09/06/16 at 11:50
©  FIGC
Italy: FIGC to invest €3m in modernising the Coverciano national training centre near Florence

The FIGC has announced plans to invest €3m in upgrades to modernise the Coverciano national training centre, which is near Florence (ITA), the Italian Federation announced on 01/06/2016.This money has been made available "for the conversion and refurbishment of Coverciano. This includes re-laying…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Social Responsibility, Stadiums
• Article # 70877
• Published on 09/06/16 at 11:09
©  DC
Euro 2016: "Unfortunately we have no control over social movements" (Jacques Lambert)

"Unfortunately, we have no control over social movements. Of course it worries us and it's not going in the direction which we would like. We would like the mobility of people to be as smooth as possible," said Jacques Lambert, president of EURO 2016 SAS, on 08/06/2016, regarding the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Stadiums, Legal, …
• Article # 70870
• Published on 09/06/16 at 10:20
©  sponsors Copa America Centenario
Copa America Centenario: Total, Ford, MasterCard, P&G, Remy Martin and Comex are the last partners

Total, a French oil group, became an official partner of the Copa America Centenario, on 25/05/2016, thus completing the sponsorship programme of the competition, which takes place in the USA from 03 to 26/06/2016. Total will primarily put forward its brand for engine lubricants, Total Quartz."Our…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Authorities, Marketing - Communication, …
• Article # 70768
• Published on 09/06/16 at 09:30
©  Foto: Ford/Stark Ford-Werke GmbH
Bundesliga: Ford (automobiles) extends its partnership with 1. FC Köln until 2018-19

The German subsidiary of US automobile manufacturer Ford has extended its deal as an exclusive partner (second level) of 1. FC Köln (Bundesliga) for three seasons, until the end of the 2018-19 fiscal year, announced the club on 06/06/2016. The partnership between the two parties began in 1994, and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 70840
• Published on 08/06/16 at 17:59
©  FCB
Spain: FC Barcelona initiative, two teams made up of selected fans to play at Camp Nou on 07/07/2016

Give two teams of 11 fans the opportunity to compete in a friendly match at the Camp Nou (99,354 capacity) on Thursday, 07/07/2016, this is the goal of the "Juega en el Camp Nou" (Play at the Camp Nou) initiative, launched by FC Barcelona (Liga BBVA) on 07/06/2016. To enter the contest, fans must…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 70833
• Published on 08/06/16 at 16:24
©  gouv
Euro 2016: "180 police officers from participating countries have arrived" (B. Cazeneuve, Interior)

"180 police officers from participating countries have arrived, yesterday (06/06/2016), therefore increasing the staffing of the public security. I want to welcome them, and thank them very warmly for the important help which they will provide," said Bernard Cazeneuve, the French Minister of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Legal
• Article # 70810
• Published on 08/06/16 at 15:34
Spain - Georgia: friendly match draws 4.5 millions viewers on Telecinco in Spain

The Spain - Georgia (0-1) friendly match, played at the Coliseum Alfonso Pérez in Madrid (ESP), drew an average of 4,507,000 viewers on the private, free-tv channel Telecinco, which is operated by the Mediaset España group, on 07/06/2016 (kick-off at 20:45 CET).This figure represented an audience…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 70797
• Published on 08/06/16 at 13:44
©  CONMEBOL
Copa America Centenario: USA-Colombia draws 5.4 millions viewers, Mexico-Uruguay 5.1 million in USA

The first group stage match for the host country USA of the Copa America Centenario, USA - Colombia (0-2), drew a total of over 5.4 viewers on average across three TV channels in the United States - two in Spanish and one in English - on 03/06/2016. The USA - Colombia match drew 3.9 million…
Domain(s): Media
• Category(ies): Agencies, Rights Acquisitions, Marketing - Communication
• Article # 70832
• Published on 08/06/16 at 13:29