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©  DFB
DFB-Pokal: Bayern Munich - Augsburg draws 6.33 million viewers on ARD (audience share: 20.9%)

FC Bayern Munich - FC Augsburg (3-1), the second round of the 2016-17 DFB-Pokal, drew 6.33 million viewers on average in Germany on the free-TV channel ARD, on Wednesday, 26/10/2016 (kick-off 20:45 CET). This figure represented an audience share of 20.9%, and enabled ARD to achieve the highest…
Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities, …
• Article # 79437
• Published on 27/10/16 at 17:49
©  Inter Milan
Inter Milan: "Suning clearly represents our bridge to China" (Michael Bolingbroke, CEO)

"Suning is the leader in China in the distribution of white goods (appliances). They are very well connected with Chinese customers, which is to say also our fans in China. Suning clearly represents our bridge to China, our access to a 1.3 billion person market of customers and fans. They…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Digital, Finance, …
• Article # 79274
• Published on 27/10/16 at 17:10
©  LFP
Coupe de la Ligue: multiplex of final portion of Round of 32 draws 1.7 million viewers (France 3)

The "a chaque région son match" ("in each region, its match") programming on the public broadcaster France 3, which had the multiplex broadcast of the final portion of the Round of 32 for the 2016-17 Coupe de la Ligue (also partly on Canal+), drew 1.729 million viewers on average, on Wednesday…
Domain(s): Media
• Category(ies): Clubs, Media Audiences, Authorities, …
• Article # 79436
• Published on 27/10/16 at 16:29
©  Mediapro
Copa del Rey: 1.68 million viewers for Leonesa - Real Madrid on Gol in Spain (audience share: 9.5%)

Cultural y Deportiva Leonesa (Spanish third division) - Real Madrid CF (LaLiga Santander), 1-7), in the Round of 32 of the 2016-17 Copa del Rey, broadcast live and exclusively in Spain by Gol, allowed the free-TV channel to draw 1.68 million viewers on average during the match, on Wednesday…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 79435
• Published on 27/10/16 at 15:34
Italy: StreamAMG group acquires the 2016-2018 TV rights - via OTT - to the Serie B in Europe

The British digital media group StreamAMG has acquired the TV rights - on OTT platforms - in Europe (excluding Italy, Germany, and the Netherlands) to the Serie B ConTe.it, on 24/10/2016. The agreement, negotiated with the Anglo-Luxembourg agency B4 Media Rights Capital, covers both the 2016-17…
Domain(s): Media
• Category(ies): Agencies, Digital, Rights Acquisitions, …
• Article # 79270
• Published on 27/10/16 at 13:54
©  Sportel
Sportel Monaco: Canal+, NBC Sports, and BBC Sport win Sportel Monaco Awards for 2016

The audiovisual groups Canal+, BBC, and NBC Sports were among the winners of the Sportel Awards 2016, during a ceremony which took place on Tuesday, 25/10/2016 at the Grimaldi Forum in Monaco. "Neymar in slow motion", won the Best Slow Motion award, for the final of the 2016 Olympic Games (Brazil…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 79350
• Published on 27/10/16 at 13:05
©  D.R.
LaLiga: presentation of "LaLiga Club", a fan club to promote Spanish football in China

LaLiga presented their project "LaLiga Club", the first fan club of the Spanish League in China, during an event held in the port of Shanghai (China), on 22/10/2016. This project aims to propose new activities and experiences to Chinese fans of Spanish football, and has been launched in…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Digital, …
• Article # 79348
• Published on 27/10/16 at 12:15
©  The FA
England: 2018-2024 international TV rights of the FA Cup to the Pitch and IMG agencies for $1bn

The agencies Pitch International and IMG have acquire the international audiovisual rights to the Emirates FA Cup from the FA for six years, starting from the 2018-19 season, and for an amount of nearly nearly one billion dollars (€918m), announced the three parties on 24/10/2016. The agreement…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Essentials Media
• Article # 79365
• Published on 27/10/16 at 11:10
©  n/a
Bologna Fc: from 201,000 to 459,000 Facebook fans in 4 months, via "strategic timing schedule"

"The most important boost (on the club's social media accounts) has been around the season ticket campaign, which targeted not only the most loyal fans, but also potential new supporters and sympathisers of the brand," stated Gloria Gardini, a press officer of Bologna Fc 1909 (Serie A TIM), to…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 78781
• Published on 27/10/16 at 10:17
©  OGC Nice
France: OGC Nice raise €121,500 for families of the victims of the Nice attack on 14/07/2016

€121,500 was raised during chairty auctions organised by OGC Nice (Ligue 1) for the association "Promenade des Anges", at the Hôtel des Ventes de Nice (FRA), on 25/10/2016. This association helps families of the victims of the terrorist attack in Nice on 14/07/2016, in which a lorry ploughed into…
Domain(s): Clubs
• Category(ies): Social Responsibility, Marketing - Communication
• Article # 79349
• Published on 27/10/16 at 09:30