Archives March, 2017 (page 21/25)

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©  Everton

Premier League: Everton partner with the British golf tournament "The Open" for the 2017 edition

Everton FC (Premier League) has partnered with the British golf tournament "The Open", to be held from 16 to 23/07/2017 at the Royal Birkdale club, announced Everton on 21/01/2017. For every ticket bought for this golf tournament between 21 and 28/02/2017 with the promotional code "146thOpenEve…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 88269
• Published on
©  LaLiga

Twitter: 51.61 million followers in total for the 20 LaLiga Santander clubs (March 2017)

The 20 clubs in the 2016-17 LaLiga Santander season have a total of 51.61 million followers on the social network Twitter, according to data compiled by News Tank Football on 01/03/2017. This result makes LaLiga Santander the most popular European Top 5 league on Twitter, with an average of 2.58…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 88368
• Published on
©  D.R.

Twitter: 48.77 million followers in total for the 20 Premier League clubs (March 2017)

The 20 clubs in the 2016-17 Premier League season have a cumulative 48.77 million followers on the social network Twitter, according to data compiled by News Tank Football on 01/03/2017. The Premier League is second among the European Top 5 leagues, behind LaLiga Santander, with 2.43 million…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 88370
• Published on

Twitter: 15.22 million total followers for the 20 Serie A TIM clubs (March 2017)

The 20 clubs in the 2016-17 Serie A TIM have a total of 15.22 million followers on the social network Twitter, according to data compiled by News Tank Football on 01/03/2017. The Serie A TIM is third in the European Top 5 leagues, behind LaLiga Santander and the Premier League, with 761,163…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 88371
• Published on
©  LFP

Twitter: 12.39 million followers in total for the 20 Ligue 1 clubs (March 2017)

The 20 clubs in the 2016-17 Ligue 1 season have a cumulative 12.39 million followers on the social network Twitter, according to data compiled by News Tank Football on 01/03/2017. Ligue 1 is ranked fourth and penultimate place in the European Top 5 leagues, behind LaLiga Santander, the Premier…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 88365
• Published on
©  D.R.

Twitter: 9.84 million followers in total for the 18 Bundesliga clubs (March 2017)

The 18 clubs in the 2016-17 Bundesliga season have a cumulative 9.84 million followers on the social network Twitter, according to data compiled by News Tank Football on 01/03/2017. The Bundesliga is the least followed European Top 5 league on Twitter, with 547,068 followers on average per club…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 88372
• Published on
©  DFL / Baidu

DFL: Chinese internet company Baidu begin a "strategic partnership" with the Bundesliga

Baidu, the Chinese internet company, has begun a "strategic partnership" with the DFL, announced on 28/02/2017. As part of this "premium" partnership, the Bundesliga becomes the first European league to have an official presence on the search engine and the communication platforms of Baidu."The…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Merchandising - Licensing, …
• Article # 88486
• Published on
©  D.R.

USA: 2017 MLS season began over the weekend, Atlanta United draw 55,297 to their inaugural match

Portland Timbers - Minnesota United FC (5-1), on Friday, 03/03/2017, opened the 2017 regular season of MLS (Major League Soccer), which will end seven and a half months later, on 22/10/2017 - after which date, the MLS Playoffs will begin. The Seattle Sounders FC are the defending MLS Cup champions…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Agencies, Clubs, Digital, …
• Article # 88391
• Published on
©  Head & Shoulders

Head & Shoulders (shampoo): Antoine Griezmann (FRA, Atletico Madrid) new brand ambassador

The French international Antoine Griezmann has become a brand ambassador of the US shampoo brand Head & Shoulders, on 01/03/2017. As part of this partnership, the Club Atlético de Madrid (LaLiga Santander) player will participate in advertising campaigns around the launch of the new range of Head…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing
• Article # 88447
• Published on
©  D.R.

eSports: Telefonica creates, with ESL, Movistar eSports, the first 100% eSports channel in Spain

Telefonica has created, in collaboration with the organiser of eSports tournaments ESL, "Movistar eSports", the first channel exclusively dedicated to eSports in Spain, announced the Spanish telecommunications operator on 16/01/2017. The agreement will also provide the broadcast content of eSports…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 85091
• Published on