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©  FIFA
2018 World Cup: FIFA satisfied with how VARs "contributed to the resounding success of refereeing"

"FIFA looks back extremely satisfied with how the referees performed at the 2018 FIFA World Cup Russia and how the historic implementation of Video Assistant Referees (VARs) contributed to the resounding success of refereeing at the tournament," said the international federation on 18/07/2018…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 125362
• Published on 20/07/18 at 10:59
UK/ Ireland: Eleven Sports acquires Chinese Super League and Eredivisie TV rights

The British audiovisual group Eleven Sports has acquired the exclusive broadcasting rights to the Eredivisie for the 2018-2021 cycle, the Chinese Super League (CSL) for the 2019-2021 (calendar years) cycle, and the Swedish first division for the 2018-2020 (calendar years) cycle, for the United…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 125349
• Published on 20/07/18 at 10:29
©  FCB
FC Barcelona: 1.3 billion interactions on social networks in 2017-18, a record for a football club

FC Barcelona (LaLiga Santander) was the club that generated the most "engagement with fans on social media" during the 2017-18 season, announced the Catalan club on 14/07/2018. With 1.3 billion interactions, FC Barcelona is ahead of Real Madrid CF (LaLiga Santander, 1.02 billion) and…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 125348
• Published on 20/07/18 at 09:39
©  D.R.
China: Shanghai city to create an international industrial park dedicated to eSports by 2020

"Minhang District (Shanghai City, CHN) is planning to build an international electronic sports industrial park in its southern Hongqiao area in cooperation with Guangdong-based Super Generation Investment Chinese investment fund) and Tencent Interactive Entertainment (Chinese internet and mobile…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Sponsors - Partners, Stadiums
• Article # 125360
• Published on 19/07/18 at 18:19
©  Juventus
Exclusive "The challenge is to engage with C. Ronaldo's followers, to also become Juventus fans" (S. Vigato)

"Cristiano Ronaldo's arrival will complement the original rebranding strategy we put into place. The challenge now is to engage with all of these new followers so that, hopefully, many of Ronaldo's fans could also become Juventus fans," stated Silvio Vigato, the co-chief revenue officer in charge…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Transfer Market, …
• Article # 125314
• Published on 19/07/18 at 17:39
Russia 2018: 9 million TV viewers on average in the UK (BBC and ITV) for the 25 best TV audiences

At least 309 million cumulative viewers in the UK watched the 2018 World Cup in Russia on the the channels of the public broadcasting group the BBC and the private broacaster ITV. Only the audiences of 49 of the 64 matches of the competition were communicated. The 25 matches that posted the…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125336
• Published on 19/07/18 at 16:39
©  D.R.
Russia 2018: 8.79 million viewers on average in Germany (ARD and ZDF), -27% vs 2014

The 64 matches of the 2018 World Cup drew a cumulative audience of 526 million TV viewers in Germany, an average of 8.79 million per game, on the channels of the public television groups ARD and ZDF. As with the 2014 World Cup, the two channels equally shared the broadcast of the matches. The…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125217
• Published on 19/07/18 at 15:54
Russia 2018: 8.7 million TV viewers on average in France (TF1) for 28 of the 64 matches

28 of the 64 matches of the 2018 World Cup in Russia broadcast by the French free and private TV channel TF1, drew an average of 8.7 million viewers per game, according to data from the audience measurement institute Médiamétrie. The average audience share of these 28 matches was 44.8%. At…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125163
• Published on 19/07/18 at 15:00
Russia 2018: 4.6 million TV viewers on average in Italy (Mediaset) for the 64 matches

The 64 matches of the 2018 World Cup in Russia posted a cumulative average audience of 297 million viewers, or 4.6 million per game, on the channels of the Italian free and pay TV group Mediaset. This is the first time that the 64 matches of a World Cup have been broadcast for free (Canale 5…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125215
• Published on 19/07/18 at 13:59
Russia 2018: 3.6 million TV viewers on average in Spain (Mediaset) for the 64 matches

The 64 matches of the 2018 World Cup in Russia posted a cumulative average audience of 232 million viewers, or 3.6 million per game, on the generalist (Telecinco and Cuatro) and thematic (BeMad) channels of the free-TV group Mediaset España. The four matches of the Spanish team drew an…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125265
• Published on 19/07/18 at 13:00