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©  FC Bayern
FC Bayern Munich: agreement with the Korean Football Association to train players and coaches

"FC Bayern Munich (Bundesliga) has today agreed a partnership with the Korean Football Association (KFA) in Munich as part of its internationalisation strategy," announced the club on 11/02/2019. "This strategically significant partnership is the record German champions' second with an Asian…
Domain(s): Clubs
• Category(ies): Authorities
• Article # 140008
• Published on 14/02/19 at 15:59
©  DFL
Bundesliga/2.Bundesliga: record of 9.4 million tickets sold in the first half of the 2018-19 season

"In the first half of the current 2018-19 season, the number of 9,418,148 tickets sold by the 36 professional clubs marked a record" and "represented an increase of around 220,000 tickets or 2.4% compared with the first half of the 2017-18 season (9,198,684)," announced the DFL, on 07/02/2019…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 140088
• Published on 14/02/19 at 15:15
©  DC
ECA: 22nd General Assembly to be held in Amsterdam (NED), on Monday 25/03 and Tuesday 26/03/2019

"ECA is hosting its 22nd General Assembly on 25-26/03/2019 at the Okura Hotel in Amsterdam, Netherlands," announced the European Club Association on 12/02/2019. "The General Assembly will be followed by a media conference with the ECA chairman Andrea Agnelli (ITA) at approximately 13:30 CET on…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 140007
• Published on 14/02/19 at 14:54
©  OGC Nice
Ligue 1 Conforama: Nice - Lyon draws 819,000 TV viewers on Canal+ (audience share 3.5%)

OGC Nice - Olympique Lyonnais (1-0), Matchday 24 of the 2018-19 Ligue 1 Conforama season, drew an average of 819,000 viewers, on the pay-TV channel Canal+, on Sunday 10/02/2019 (kick-off at 21:00 CET), according to data from the audience measurement institute Médiamétrie. This figure…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs
• Article # 139813
• Published on 14/02/19 at 12:10
©  UEFA
UEFA: a new Champions League account on the Chinese instant messaging platform WeChat

UEFA has launched a new Champions League account on WeChat (China's instant messaging platform), "building on the recent relaunch of its Weibo account (in November 2018) to bring the competition closer to Chinese fans," said the European body, on 13/02/2019. "The WeChat and Weibo platforms…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital
• Article # 140010
• Published on 14/02/19 at 11:56
Bundesliga: best cumulative audience of the season on Sky (4.9 M viewers) for Matchday 21 of 2018-19

Eight of the nine games on Matchday 21 of the 2018-19 Bundesliga, played from 08 to 10/02/2019, posted a cumulative average audience of 4.92 million viewers on the channels of pay-TV group Sky Deutschland, according to data from the German audience measurement institutes AGF and GfK. This is the…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 139889
• Published on 14/02/19 at 10:15
©  D.R.
Premier League: Intel 360° technology installed in 3 club stadiums (Arsenal, Liverpool and Man City)

Intel Corporation, an American company specialised in computers and electronics, has become a partner of three Premier League clubs, Arsenal FC, Liverpool FC and Manchester City FC, and is installing Intel's 'True View' technology in their stadiums in order to enrich its fan experience with…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 139890
• Published on 14/02/19 at 09:40
©  Coca-Cola
Premier League: partner Coca-Cola (beverages) launches the "Where Everyone Plays" campaign

Coca-Cola GB, the UK subsidiary of the US beverage company The Coca-Cola Company, has activated its partnership with the Premier League with the launch of the "Where Everyone Plays" campaign, on 07/02/2019. The campaign features hundreds of loyal supporters from the 20 Premier League clubs," said…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 139894
• Published on 13/02/19 at 18:55
©  Julien Guichard
Think Football 2019: "Since 2005 we started to build the DFL as a real media company" (C. Seifert)

"Every weekend, more than 15 million people are watching (the Bundesliga) via screens. And remember, we have the second best attendance per match worldwide, behind the NFL. So, if you break down the numbers, every weekend 97% of our audience is watching on a screen, and 3% in the stadium. This is…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Marketing - Communication, Clubs, …
• Article # 139557
• Published on 13/02/19 at 18:25
©  Real Madrid
2018-19 Champions League: head-to-head AFC Ajax - Real Madrid (Round of 16, first leg, 13/02/2019)

With nearly 229 million fans on social media (Facebook, Twitter and Instagram), Real Madrid CF (LaLiga Santander) has 52 times more than AFC Ajax (Eredivisie), which totals just over 4.4 million, as the two teams prepare to face each other in the first-leg of the Round of 16 of the 2018-19 UEFA…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Sporting Goods & Brands, …
• Article # 139984
• Published on 13/02/19 at 17:45