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©  D.R.
Olympique de Marseille: a poster campaign to activate the club's partnership with Uber Eats

Uber Eats, a meal delivery application, and subsidiary of the Uber taxi application, is launching a poster campaign to celebrate Olympique de Marseille's (Ligue 1 Conforama) new shirt, on 29/07/2019. This first activation campaign of the partnership between OM and its major partner has been…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 153323
• Published on 29/07/19 at 12:30
©  Ineos_OGC Nice
Ligue 1 Conforama: Ineos (chemicals) becomes the main shirt sponsor of OGC Nice from 2019-20

Ineos, a company specialised in the chemical sector, has become the main shirt sponsor of OGC Nice (Ligue 1 Conforama) from the 2019-20 season, according to club on 27/07/2019. Ineos, which has the status of main partner, the first level in the club's sponsorship hierarchy, "will also benefit…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 153316
• Published on 29/07/19 at 11:40
©  FIFA
Club World Cup: the 2019 edition will take place in Qatar from 11/12 to 21/12/2019

The Club World Cup in Qatar 2019 will take place from Wednesday 11/12 to Saturday 21/12/2019, according to FIFA, which stated that these dates had been confirmed by the Bureau of the FIFA Council on 25/07/2019. "The FIFA Council decided to award Qatar the right to host the next two editions of…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 153268
• Published on 29/07/19 at 11:00
©  D.R.
Ligue 1 Conforama: Maisons Pierre (housing) extends as a shorts sponsor of FC Nantes for 2019-20

Maisons Pierre, a French company specialised in the construction of detached houses, has extended its partnership with FC Nantes (Ligue 1 Conforama) for 2019-20 as an official partner and front shorts sponsor, according to the club on 26/07/2019. Maisons Pierre will continue to benefit from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 153269
• Published on 29/07/19 at 10:25
©  D.R.
Premier League: StormGain (cryptocurrency) becomes a sleeve sponsor of Newcastle United for 2019-20

StormGain, a cryptocurrency platform, has become a partner and sleeve sponsor of Newcastle United FC (Premier League) for 2019-20, according to the club during the presentation of its away shirt on 26/07/2019. The agreement was negotiated by WH Sports Group. StormGain has the status of a main…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 153301
• Published on 29/07/19 at 09:40
©  Everton FC
Premier League: Everton FC unveils plans for its future stadium (52,000 capacity, cost: €558m)

Everton FC (Premier League) has unveiled detailed plans for its future stadium, which will have a capacity of 52,000, with the possibility of increasing this capacity to 62,000 in the future, and which will be located at Bramley-Moore Dock in Liverpool (ENG) on 25/07/2019. "The concepts show a…
Domain(s): Clubs
• Category(ies): Ticketing, Authorities, Stadiums
• Article # 153261
• Published on 26/07/19 at 18:00
Spain: Orange signs distribution agreement with Telefonica for LaLiga and European Cup matches

The Spanish subsidiary of the telecommunications group Orange has signed a distribution agreement with its competitor Telefonica to distribute its football channels on 25/07/2019. The value of the agreement would exceed €300m per year according to the Spanish press. The duration of the agreement…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Marketing - Communication
• Article # 153258
• Published on 26/07/19 at 17:20
GAFA Deal Tracker: list of acquisitions, partnerships, and activities in sports

The term GAFA originally referred to four American groups in new technologies and the internet: Google (Alphabet group, internet), Amazon (e-commerce), Facebook (social network) and Apple (computing technology). By extension, the term GAFA now includes other new internet and technology groups…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 153228
• Published on 26/07/19 at 16:45
2019-20 Bundesliga: 14 of the 18 clubs have a stadium naming contract (average amount of €3m/year)

Of the 18 clubs competing in the 2019-20 Bundesliga season, 14 (77%) play in a stadium under a naming rights contract. Borussia Mönchengladbach (Borussia Park), Hertha BSC (Olympiastadion), SC Freiburg (Schwarzwald-Stadion) and 1. FC Union Berlin (Stadion An der Alten Försterei) are the only…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums, Essentials Sponsors & Partners
• Article # 153253
• Published on 26/07/19 at 16:00
©  NO
Nîmes Olympique: presentation of the future 15,100 capacity "Stade Nemausus" scheduled for 2023

Nîmes Olympique (Ligue 1 Conforama) has presented its project for the "Stade Nemausus" (from the ancient name of the city of Nîmes, France), on 25/07/2019. The stadium will be able to accommodate 15,100 spectators from 2023 onwards and cost €55m (excluding taxes). For the project to be carried…
Domain(s): Clubs
• Category(ies): Finance, Stadiums
• Article # 153202
• Published on 26/07/19 at 15:20