Archives January, 2020 (page 9/27)

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©  D.R.

2019-20 LaLiga Santander: a cumulative audience of 4.56 million viewers in Spain for Matchday 20

The ten games on Matchday 20 of the 2019-20 LaLiga Santander season, played from 17 to 19/01/2020, posted a cumulative average audience of 4.559 million TV viewers in Spain (3.946 million on the Movistar LaLiga pay-TV channels and 613,000 on the free-TV channel Gol) according to data from the…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 172994
• Published on
©  Olympique de Marseille

Ligue 1 Conforama: Olympique de Marseille partners with StadiumGO (carpool application)

Olympique de Marseille (Ligue 1 Conforama) has partnered with StadiumGO, a carpooling application dedicated to sports events, announced the club on 21/01/2020. "Thanks to the platform, supporters will be able to go to the Orange Vélodrome (66,226 capacity) or any other stadium in France where…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Stadiums
• Article # 173194
• Published on
©  D.R.

Italy: "The transformation of Lega Serie A into a media company" (P. Dal Pino, president)

"There is a wonderful challenge to accelerate the transformation of Lega Serie A into an internationally competitive 'media company', where 'media company' does not mean making a channel, but working as a content producer that distributes on platforms that have nothing to do with normal…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Agencies, …
• Article # 173243
• Published on
©  Real Madrid CF

Real Madrid CF: launch of "Real Madrid Next" to group the club's innovation activities

Real Madrid CF (LaLiga Santander) will launch, in March 2020, "Real Madrid Next", a brand that will bring together all the activities carried out by the club in the field of innovation, "with the aim of remaining sports industry leaders as well as social and economic leaders," announced the club…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 173228
• Published on
©  SSC Napoli

2019-20 Coppa Italia: 5.67 million viewers for SSC Napoli - SS Lazio on Rai 1 (21/01/2020)

Societa Sportiva Calcio Napoli (Serie A TIM) - Societa Sportiva Lazio (Serie A TIM), quarterfinal of the 2019-20 Coppa Italia (1-0), at the Stadio San Paolo (55,000 capacity), drew an average of 5.67 million viewers on the Italian public TV channel Rai 1, on Tuesday 21/01/2020 (kick-off at 20:45…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 173214
• Published on
©  Damien LG

2019-20 Coupe de la Ligue BKT: 2.2 million viewers for Olympique Lyonnais - LOSC Lille on France 2

Olympique Lyonnais (Ligue 1 Conforama) - LOSC Lille (2-2, 5-4 on penalties), semi-final of the 2019-20 Coupe de la Ligue BKT, drew an average of 2.2 million viewers, on the public TV channel France 2, ob Tuesday 21/01/2020 (kick-off at 21:10 CET). This figure represented an audience share of…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 173188
• Published on
©  Dallas Mavericks

NBA: Chime (finance) becomes a jersey sponsor of the Dallas Mavericks for three seasons (2019-2022)

Chime, a US financial services company, has become a partner and jersey sponsor of the Dallas Mavericks (NBA) for three seasons (2019-2022), announced the Western Conference franchise on 17/01/2020. The agreement will include a clause for an optional two additional seasons (2022-2024), according…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 173080
• Published on
©  Amazon

FAANG Deal Tracker: list of acquisitions and partnerships and activities in sports

The term FAANG directly refers to refers to the American groups in new technologies and the internet: Facebook (social network), Amazon (e-commerce and content), Apple (computing technology), Netflix (video on-demand and content), and Google (Alphabet group, internet). By extension, the term…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 173217
• Published on

Red Card 2020: Cristiano Ronaldo, the most popular player online in China, ahead of Neymar and Messi

Portuguese international forward Cristiano Ronaldo (Juventus FC, Serie A TIM) is the most popular football player on social media in China, according to the "Red Card 2020" report from Mailman Group, a Chinese agency that analyses and manages the digital presence of brands on the internet…
Domain(s): Clubs, Media
• Category(ies): Marketing - Communication, Digital, Essentials Clubs, …
• Article # 173187
• Published on