Archives July, 2020 (page 15/25)

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©  D.R.

Ligue 1 Uber Eats: Macron succeeds New Balance as equipment supplier of FC Nantes for 2020-2025

Macron has become the official equipment supplier of FC Nantes (Ligue 1 Uber Eats) from 2020-21 for five seasons (2020-2025), announced the French club on 10/07/2020. This agreement also includes FC Nantes's women's and academy teams. Macron is club's 13th official equipment supplier, and the 7th…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 188395
• Published on
©  D.R.

2019-20 LaLiga Santander: a cumulative audience of 3 million viewers in Spain for Matchday 35

Eight of the 10 games on Matchday 35 of the 2019-20 LaLiga Santander season, played behind closed doors from 07 to 10/07/2020, drew a cumulative average audience of 3.053 million viewers in Spain (2.708 million on the Movistar LaLiga pay-TV channels and 345,000 on the free-TV channel Gol…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 188394
• Published on
©  MCFC

CAS: Manchester City's exclusion from the European Cups lifted and fine reduced to €10m

The exclusion of Manchester City FC (Premier League) from the European Cups "should be set aside and Manchester City shall pay a fine of €10m to UEFA," announced the Court of Arbitration for Sport in its ruling on the dispute between the English club and UEFA on 13/07/2020 (document available to…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Legal, …
• Article # 188405
• Published on
©  AC Milan

Serie A TIM: Roc Nation (sports and entertainment) partners with AC Milan from 2020-21

Roc Nation, an American sports and entertainment agency founded in 2008 by American rapper and businessman Jay-Z, is launching an "industry-first" partnership with AC Milan (Serie A TIM) focused on "innovation, community, integrity and inclusiveness" from 2020-21, announced the club on…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Marketing - Communication
• Article # 188365
• Published on
©  D.R.

Bundesliga: Jab Anstoetz (textiles) extends as sleeve sponsor of DSC Arminia Bielefeld for 2020-21

Jab Anstoetz, a company based in Bielefeld (GER) that specialises in decorative textiles, has extended as partner and sleeve sponsor of DSC Arminia Bielefeld for the 2020-21 season, announced the club promoted to the Bundesliga for 2020-21, on 10/07/2020. Jab Anstoetz continues to benefit from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 188366
• Published on
©  Southampton FC

Southampton FC: 2020-21 shirts presented via an arcade video game that retraces the club's history

Southampton FC (Premier League) has presented its 2020-21 home shirt made by Under Armour, via an arcade video game that retraces the club's history, on 08/07/2020. Entitled "Defying the Odds since 1885", the game features iconic moments in Southampton FC's history since it was founded in 1885…
Domain(s): Clubs
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication, …
• Article # 188364
• Published on
©  Genoa

Genoa CFC: shirts worn by the players available to purchase via reservation on WhatsApp

Genoa Cricket and Football Club (Serie A TIM) launched a new initiative for the sale of shirts worn by players, where fans could reserve them via a message on the WhatsApp instant messaging service after having paid in advance, on the occasion of the club's match versus Udinese Calcio (2-2…
Domain(s): Clubs
• Category(ies): Digital, Merchandising - Licensing, Social Responsibility
• Article # 188325
• Published on
©  D.R.

Exclusive Paris Saint-Germain: "Our aim is to triple e-commerce revenues to over €30m by 2023" (F. Allègre)

"PSG has managed to build a real place for itself in e-commerce, generating €12m in turnover (compared to €20m in revenue for the Megastore and the PSG store on the Champs Elysées). With Fanatics' 45 million customers and the ability of the PSG brand to unite its customers well beyond football…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Essentials Clubs, Essentials Sponsors & Partners, Clubs, …
• Article # 188228
• Published on
©  UEFA

Europa League: Round of 16 clubs know their potential opponents until the final

Even before the results of the Round of 16 of the 2019-20 Europa League (see table below), rescheduled on 05 and 06/08/2020 due to the Coronavirus (Covid-19) pandemic, the 16 clubs still in the competition knew their potential opponents until the final, scheduled to take place in Cologne (GER) on…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Legal, …
• Article # 188349
• Published on
©  Seville FC

Sevilla FC: creation of a university chair at the Universidad Pablo de Olavide

Sevilla FC (LaLiga Santander) and the Universidad Pablo de Olavide (UPO) have signed a collaboration agreement that provides for the creation of a university chair - named "Sevilla FC Chair: University, Business and Sport" - within the public university located in Seville (Andalusia, ESP), on…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication, Merchandising - Licensing
• Article # 188264
• Published on