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©  D.R.
Chelsea FC: subsidiary Chelsea Digital Venture launches "Blue Fuel" (sports nutrition service)

Chelsea Digital Ventures, a subsidiary of Chelsea FC (Premier League) specialised in innovation, has launched "Blue Fuel", a sports nutrition service available for the general public, announced the London (ENG) club on 03/07/2020. "Blue Fuel is a personalised expert sports nutrition service…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing
• Article # 187841
• Published on 07/07/20 at 13:30
©  Real Madrid CF
Real Madrid CF: shirts worn by players up for auction for the benefit of the club's Foundation

Real Madrid CF (LaLiga Santander) are holding a series of auctions for shirts worn by their players in the six matches played as part of the resumption of the Spanish championship, in partnership with the specialist website MatchWornShirt, announced the club on 01/07/2020. "The proceeds from…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing, Social Responsibility
• Article # 187816
• Published on 07/07/20 at 12:30
©  D.R.
Serie A TIM: a tribute to Ennio Morricone on Matchday 31

"In loving memory of Ennio Morricone, the Oscar winning Italian composer, who died today (06/07/2020) at the age of 91, Lega Serie A announces that players and referees will enter the pitch to the tune of 'Deborah's Theme' (from the film 'Once upon a time in America' by Sergio Leone, released in…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Marketing - Communication, Social Responsibility, …
• Article # 187815
• Published on 07/07/20 at 11:40
©  D.R.
Tennis: Roger Federer launches his own trainers "The Roger Centre Court" with the Swiss brand On

On, a brand of running shoes, and tennis player Roger Federer, a shareholder of the Swiss company, have launched a pair of trainers named "The Roger Centre Court", announced the company on 06/07/2020, the 17th anniversary of the Swiss player's first victory at the Grand Slam tournament…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing
• Article # 187720
• Published on 07/07/20 at 11:00
©  FIFA / FFF
Women's World Cup 2019: environmental and socio-economic impact study (FIFA/FFF)

"The FIFA Women's World Cup 2019 made a direct, indirect and induced contribution of €284m to France's GDP, with a net capital gain of €108m to French GDP generated by the competition," according to a report on the socio-economic and environmental legacy left by the tournament published by the FFF…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Social Responsibility, Marketing - Communication, …
• Article # 187756
• Published on 07/07/20 at 10:20
©  D.R.
Serie A TIM: Bose (audio equipment), official partner of Juventus FC from 2020-21

Bose Professional, the premium brand of the American audio equipment manufacturer, has become a partner of Juventus FC (Serie A TIM) from 2020-21, announced the club 06/07/2020. Bose has partner status, the third level in Juventus FC's sponsorship hierarchy. "Bose will improve the Allianz…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 187722
• Published on 07/07/20 at 09:40
2019-20 DFB-Pokal Final: 7 million viewers for Bayer 04 Leverkusen - FC Bayern Munich on ARD

Bayer 04 Leverkusen (Bundesliga) - FC Bayern Munich (Bundesliga), the 2019-20 DFB-Pokal final (2-4) played behind closed doors at the Olympiastadion in Berlin (GER), drew an average of 7.01 million viewers on public television channel ARD on Saturday 04/07/2020 (kick-off at 20:00 CET). This figure…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Clubs, …
• Article # 187753
• Published on 06/07/20 at 17:40
©  FC Inter Milan
Facebook: Top 100 European football clubs with the most likes (July 2020)

Real Madrid CF (LaLiga Santander) is the most followed European club on Facebook (111 million likes), ahead of FC Barcelona (LaLiga Santander, 103 million) and Manchester United FC (Premier League, 73 million), according to data collected by News Tank Football, which establishes the Top 100 most…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Authorities, Digital, …
• Article # 187755
• Published on 06/07/20 at 17:00
©  Liverpool FC
Premier League: Facebook, Twitter and Instagram accounts of the 20 clubs (July 2020)

The 20 clubs involved in the 2019-20 Premier League season have over 516 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/07/2019. This total has enabled the Premier League to maintain its position as the most popular Top 5 European league…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 187497
• Published on 06/07/20 at 16:20
©  Real Madrid CF
LaLiga Santander: Facebook, Twitter and Instagram accounts of the 20 clubs (July 2020)

The 20 clubs competing in the 2019-20 LaLiga Santander season have more than 512 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/07/2019. This total makes LaLiga Santander the second most popular European Top 5 league on all three social…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 187569
• Published on 06/07/20 at 15:40