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Belgium: telco Proximus offers an "interactive video player" from On Rewind (football matches)

The Belgian telecommunications operator Proximus has entered into a partnership with On Rewind, "in order to offer its All Sports customers (sport TV package) a new and innovative experience on its Proximus Pickx application", announced the latter, a French company specializing in the development…
Domain(s): Media
• Category(ies): Agencies
• Article # 198219
• Published on 03/11/20 at 13:19
©  LFP
LFP: "Football is good for BKT" Indian brand makes first assessment of its sponsorship agreements

"Football is good for BKT. Surveys show that brand awareness has increased significantly," said the Indian group Balkrishna Industries Ltd. (BKT) on 02/11/2020. The (B2B) manufacturer of off-road tyres has made an initial assessment of its investments in French football, after becoming title…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 198186
• Published on 03/11/20 at 12:20
©  FC Bayern Munich
Bundesliga: Facebook, Twitter and Instagram accounts of the 18 clubs (November 2020)

The 18 clubs competing in the 2020-21 Bundesliga season have nearly 137 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/11/2020. The Bundesliga is the fourth most popular Top 5 league on these three social networks combined, behind the…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Authorities, Digital, …
• Article # 198172
• Published on 03/11/20 at 11:20
©  NTF
Sep/Oct 2020: Interviews by News Tank Football (Mediapro, Uber Eats, Neo/Eleven, OneFootball)

Please find below a selection of recent News Tank Football interviews, including extended conversations with: • Arnaud Simon, managing director of the sports media consultancy In&Out Stories and former director of Eurosport France • Jean-Michel Roussier, editorial director of Mediapro Sport…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Authorities, Stadiums
• Article # 198181
• Published on 03/11/20 at 10:49
©  OM
Ligue 1 Uber Eats: Olympique de Marseille and Twitch strengthen partnership with "new content"

Olympique de Marseille (Ligue 1 Uber Eats) and Twitch, a streaming platform specialised in video games, are strengthening their partnership by offering new and original content as part of a distribution agreement, announced the French club on 30/10/2020. "Twitch and OM are strengthening their…
Domain(s): Clubs, Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 198166
• Published on 03/11/20 at 10:15
©  Manchester United FC
Premier League: Manchester United launches an official account on the social network TikTok

Manchester United FC (Premier League) has launched an official account on the video sharing platform TikTok "with a mission to inspire and entertain millions of fans worldwide with exclusive behind-the-scenes content, engaging hashtag challenges and thrilling action moments," announced the club on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 198119
• Published on 03/11/20 at 09:35
©  S. Guiochon / OL
TV/LFP rights: "We are hanging by a thread for the economy of the clubs and FFF" (J-M Aulas, OL)

"I am more than worried (to see Mediapro not paying what it owes to the LFP for the TV rights to Ligue 1 and Ligue 2). We are hanging by a thread for the economy of the clubs and of the FFF because part of the TV rights finance amateur football. There is great concern, it will be necessary to show…
Domain(s): Clubs
• Category(ies): Agencies, Ticketing, Finance, …
• Article # 197945
• Published on 02/11/20 at 17:14
©  PSG
Paris Saint-Germain: Supercell (mobile games, FIN) extends as premium partner from 2020-21

Supercell, a Finnish publisher of video games for mobiles and tablets, has extended as an official partner of Paris Saint-Germain (Ligue 1 Uber Eats) from 2020-21, announced the club on 02/11/2020. A partner since 2019-20, the publisher of the game Clash Royale, continues to benefit from the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 198096
• Published on 02/11/20 at 16:25
©  beIN Media Group
Swiss Court: "The verdict is a total vindication" (Nasser Al-Khelaïfi, beIN Media Group)

"After a relentless four-year campaign against me that ignored the basic facts and the law at every turn - I have finally, fully and completely cleared my name. Today's verdict is a total vindication," said Nasser Al-Khelaïfi (QAT), president of beIN Media Group, absent ("due to the quarantine…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 198078
• Published on 02/11/20 at 15:44
Brazil: Ligue 1 to be broadcast for free via the OneFootball platform until the end of the season

OneFootball has become the exclusive broadcasting partner of the LFP in Brazil and will broadcast at least six Ligue 1 Uber Eats games (out of ten) per matchday as well as highlights of all matches live on its application free of charge from the weekend of 31/10/2020 until the end of the 2020-21…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 198029
• Published on 02/11/20 at 14:29