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©  WME Sports
USA: Kylian Mbappé launches his production company "Zebra Valley" in partnership with WME (Endeavor)

Kylian Mbappé, French international and Paris Saint-Germain (Ligue 1 Uber Eats) player, is launching Zebra Valley, his own production company, in partnership with WME Sports, a subsidiary of the American sports and entertainment company Endeavor, announced the company on 15/06/2022. Based in…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication, Media
• Article # 255467
• Published on 17/06/22 at 14:40
©  DFL
2022-23 Bundesliga: Eintracht Frankfurt - Bayern Munich, opening match on Friday 05/08/2022

Eintracht Frankfurt - FC Bayern Munich: the 2021-22 Europa League winners versus the German champions will be the opening match of the 60th Bundesliga season at the Deutsche Bank Park in Frankfurt (GER) on Friday, 05/08/2022 at 20:30 CET, announced the DFL, which published the 2022-23 Bundesliga…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Legal, …
• Article # 255479
• Published on 17/06/22 at 14:00
©  MLS
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 255459
• Published on 17/06/22 at 12:30
©  Stade Rennais FC
Stade Rennais FC: 2022-23 season ticket prices up slightly at between €189 and €890

Stade Rennais FC (Ligue 1 Uber Eats) have launched their 2022-23 season ticket campaign for fans to attend all 19 French league matches at Roazhon Park (29,778 capacity), at slightly higher rates than for the 2021-22 season, ranging from €189 to €890 (excluding discounts and hospitality), on…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Marketing - Communication, …
• Article # 255454
• Published on 17/06/22 at 11:40
©  Sportfive
Ligue 2 BKT: Hummel succeeds Le Coq Sportif as equipment supplier of AS Saint-Étienne (2022-2027)

The Danish brand Hummel has become the official equipment supplier of AS Saint-Étienne (relegated to Ligue 2 BKT for the 2022-23 season) for five seasons (2022-2027), announced the club on 16/06/2022. The agreement was negotiated by the marketing agency Sportfive. Hummel will supply the match…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 255412
• Published on 17/06/22 at 11:00
©  FIFA
2026 World Cup: 11 cities in the USA, 3 from Mexico and 2 from Canada will host the tournament

⚽️ United States (11): Atlanta, Boston, Dallas, Houston, Kansas City, Los Angeles, Miami, New York / New Jersey, Philadelphia, San Francisco Bay Area and Seattle ⚽️ Mexico (3): Guadalajara, Mexico City and Monterrey ⚽️ Canada (2): Toronto and Vancouver These are the 16 cities in North America…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Stadiums
• Article # 255411
• Published on 17/06/22 at 10:20
©  D.R.
MLS/Apple agreement: "I'm a big believer in this type of bet on emerging leagues" (Arnaud Simon)

"We knew Apple was interested in sports media rights, as they had hired Amazon's former head of sports (James DeLorenzo, in June 2020) and made an initial deal with MLB (in March 2022). The Major League Soccer deal is a safe bet for Apple. It's a deal that ticks a lot of interesting boxes for…
Domain(s): Media
• Category(ies): Marketing - Communication, Rights Acquisitions, Digital, …
• Article # 255404
• Published on 17/06/22 at 09:40
©  FC Porto
Liga Portugal Bwin: Betano (sports betting), main shirt sponsor of FC Porto (2022-2026)

Betano, a sports betting operator belonging to the Greek group Kaizen Gaming, has extended its partnership with FC Porto (Liga Portugal Bwin) and become its main shirt sponsor for "at least" four seasons (2022-2026), announced the club on 15/06/2022. Betano had initially become the official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 255378
• Published on 16/06/22 at 17:35
©  LaLiga
Spain: LaLiga to launch an academy in the United States in September 2022, its 11th abroad

LaLiga North America, the Spanish professional league's subsidiary dedicated to promoting football across the Atlantic, has partnered with Vermont Academy (Saxtons River, USA) and will launch "Vermont Academy LaLiga" in September 2022, which will cater for high school students aged 14 to 19…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Marketing - Communication, Stadiums
• Article # 255368
• Published on 16/06/22 at 17:00
©  Olympique de Marseille
Olympique de Marseille: 3rd edition of the OV School (educational courses) at the Orange Vélodrome

Olympique de Marseille (Ligue 1 Uber Eats), via its Foundation and in collaboration with its premium partner Orange (telecommunications) and Synergie Family (a social start-up), has launched the third edition of the OV School, a programme of educational internships that will be held at the Orange…
Domain(s): Clubs
• Category(ies): Social Responsibility
• Article # 255264
• Published on 16/06/22 at 16:20