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©  Lega Serie A
Lega Serie A: Socios.com, partner of the Supercoppa Italiana and Coppa Italia finals in 2022

Socios.com, a cryptocurrency blockchain platform owned by the Maltese companies ChiliZ and Mediarex Sports & Entertainment, has become an official partner of the Lega Serie A and main sponsor of the Supercoppa Italiana Frecciarossa and the Coppa Italia Frecciarossa finals in 2022, announced the…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities
• Article # 239103
• Published on 12/01/22 at 11:40
©  CAF
Cameroon 2021: first Africa Cup of Nations for Patrice Motsepe (RSA), president of CAF

10 months after his election in Rabat (Morocco) on 12/03/2021, Patrice Motsepe (South Africa) who will be 60 years old on 28/01/2022, is experiencing his first Africa Cup of Nations as president of the Confederation of African Football, in Cameroon, which began on 09/01/2022. Sole candidate…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Legal, Marketing - Communication
• Article # 239092
• Published on 12/01/22 at 11:00
©  RFEF
Spain/Primera Iberdrola: the 16 clubs agree on the statutes for a new professional women's league

The 16 clubs of the Primera Iberdrola (see list below) have reached an agreement on the statutes for a new Spanish women's professional football league, according to the sports daily Mundo Deportivo and confirmed by other Spanish media on 09/01/2022. The first Spanish professional women's football…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Game - pitch, …
• Article # 239091
• Published on 12/01/22 at 10:20
©  EHF
FAANG Deal Tracker: list of acquisitions, partnerships and activities in sports

The term FAANG directly refers to refers to the American groups in new technologies and the internet: Facebook/Meta (social network), Amazon (e-commerce and content), Apple (computing technology), Netflix (video on-demand and content), and Google (Alphabet group, internet). By extension, the…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 239093
• Published on 12/01/22 at 09:40
©  AO
Tennis: Australian Open, the 1st Grand Slam in the metaverse creates NFTs linked to live match data

The Australian Open, which will be the first Grand Slam tournament to enter the metaverse via the virtual reality platform Decentraland, will also release 6,776 "AO Art Ball NFTs" (tennis balls) "linked to live match data," according to the organisers of the tournament on 11/01/2022. "Each AO…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Stadiums
• Article # 239068
• Published on 11/01/22 at 17:40
©  RMCF
2021-22 LaLiga Santander: attendance for Matchday 20 (19,192 spectators on average per game)

Matchday 20 of the 2021-22 LaLiga Santander season drew an average of 19,192 spectators per game, from Saturday 08 to Monday 10/01/2022. The average fill rate was 58.4%. Real Madrid CF - Valencia CF (4-1), on 08/01/2022 (kick-off at 21:00 CET), was the game that posted the best attendance of…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 239056
• Published on 11/01/22 at 17:00
©   D.R.
Formula 1: Max Verstappen (Red Bull Racing) to create exclusive content with Viaplay (Nent group)

Dutchman Max Verstappen (Red Bull Racing), the 2021 Formula 1 world champion, has become the ambassador of Viaplay, a pay streaming platform belonging to the Swedish audiovisual group Nent (Nordic entertainment group), for which he will participate in the production of exclusive content as part of…
Domain(s): Media
• Category(ies): Marketing - Communication, Media
• Article # 239047
• Published on 11/01/22 at 16:20
©  Binance
Cameroon 2021: Binance (crypto-assets), official sponsor of the TotalEnergies AFCON

Binance, a Hong Kong-based cryptocurrency exchange platform, has become a partner of the Confederation of African Football and an official sponsor of the TotalEnergies AFCON Cameroon 2021 (held from 09/01 to 06/02/2022), announced the cryto-asset operator on 10/01/2022. As part of the…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 239048
• Published on 11/01/22 at 15:30
©  Lega Serie A
Lega Serie A: collaboration with the "beIT" campaign for the promotion of Italian companies abroad

Lega Serie A has entered a collaboration with Maeci, the Italian Ministry of Foreign Affairs and International Cooperation and ICE Agenzia, the Italian Trade Agency for the promotion and internationalisation of Italian companies abroad, which will become the "international main partner" of the…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Clubs, Employment - training, …
• Article # 239039
• Published on 11/01/22 at 15:00
©  D.R.
Exclusive Covid-19/France: "A 50% stadium capacity limit with a cap of 25,000 spectators" (Karl Olive, LFP)

"I said to myself: let's divide the capacity of the stadium by two, let's set the capacity at 50%. With 50%, we're more or less within the two-metre distance. And why a cap of 25,000 spectators? To better manage the flow of spectators in and out of the stadium and to avoid too many calculations,…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Marketing - Communication, Clubs, …
• Article # 239002
• Published on 11/01/22 at 14:00