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Karim Benzema (Real Madrid) launches mobile application and official Twitter account

Karim Benzema (FRA, Real Madrid) announced on the social network Twitter the launch of his official Twitter account and his mobile application "BenzemApp" on the day of the Champions League final between Real Madrid and Atletico Madrid in Luz Stadium, Lisbon (4-1, after extra time) on 24/05/2014…
Domain(s): Media
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 19752
• Published on 26/05/14 at 16:49
Sky Deutschland: Bundesliga advertising revenue up 20% for 2013-14

Sky Media Network, the advertising manager for German pay TV group Sky Deutschland, announced on 22/05/2014 that its Bundesliga advertising revenue grew 20% in 2013-14 compared to the previous season, and by 74.2% for 2.Bundesliga, the German second division. The company, which does not disclose…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 19695
• Published on 26/05/14 at 14:58
©  D.R.
United States: Telecommunications company AT&T to buy DirecTV (pay-TV broadcaster) for €49bn

Telecommunications company AT&T will acquire pay-TV company DirecTV, the two U.S. companies announced on 18/05/2014. The transaction, consisting of shares and cash, will total $48.5bn (€35.4bn), or $67.1bn (€49bn) with DirecTV's debt included.AT&T provides fixed and mobile telephone services as…
Domain(s): Media
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 19496
• Published on 21/05/14 at 18:23
35% of English fans feel closer to clubs and players thanks to Twitter

35% of English fans said they felt closer to clubs and players since they began following them on Twitter, according to the study "IMG Consulting Fan Commitment" released on 14/05/2014 and produced by IMG Consulting, an American sports marketing consultant, and the sports marketing research…
Domain(s): Media
• Category(ies): Digital
• Article # 19472
• Published on 21/05/14 at 17:30
©  D.R.
Argentina: Businessman wants to broadcast championships abroad through paid streaming

The Argentine businessman Cristobal Lopez is negotiating with the AFA (Argentine Football Association) for the acquisition of internet broadcasting rights, outside of Argentina, for Argentine professional competitions, the Argentine press reported on 10/05/2014. If he manages to acquire these…
Domain(s): Media
• Category(ies): Agencies, Digital, Authorities, …
• Article # 19423
• Published on 21/05/14 at 15:45
©  D.R.
Serie A: League and Infront launch tender for 2015-2018 rights; offers due 05/06/2014

Lega Serie A, the professional league that manages the Italian first division, and its media advisor Infront Italy, launched the tender for domestic broadcasting rights of the 2015-2018 Serie A on 19/05/2014. Broadcasters will have until 05/06/2014 at noon to submit their tenders to the…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 19438
• Published on 21/05/14 at 14:59
©  D.R.
German Cup: Best pre-World Cup football ratings for 2013-114 on ARD were for final match

The German public broadcaster ARD had 14.27m viewers on average during the final match of the German Cup in 2014, played by Bayern Munich and Borussia Dortmund (2-0) on 17/05/2014. This represents a market share of 48%. These are the best football ratings in Germany since the beginning of the…
Domain(s): Media
• Category(ies): Agencies, Clubs, Marketing - Communication
• Article # 19410
• Published on 20/05/14 at 19:18
©  Samsung
Brazil 2014: Samsung announces "football mode" for its smart TVs

South Korean electronics group Samsung announced on 08/05/2014 an initiative related to the World Cup in Brazil (12/06 to 13/07/2014): a "football mode", which automatically adjusts the settings for picture and sound on smart TVs.Activated through a button on the remote, the football mode gives…
Domain(s): Media
• Category(ies): Digital, Marketing - Communication
• Article # 19290
• Published on 19/05/14 at 17:45
©  D.R.
Spain: RTVE acquires rights to qualifiers for Roja to Euro 2016 and 2018 World Cup

RTVE acquired the TV, radio, internet and mobile rights to the qualifying matches of the Spanish team to Euro 2016 (France, 10/06 to 10/07/2016) and the 2018 World Cup (Russia), the Spanish public broadcasting group announced on 14/05/2014. The rights guarantee RTVE 10 matches at each qualifying…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 19186
• Published on 16/05/14 at 15:30
Brazil 2014 La Gazzetta Dello Sport launches a website and a hashtag to support the Azzurri

The Italian sport daily La Gazzetta dello Sport launched a Twitter campaign on 12/05/2014 entitled "Let's conquer Brazil" with a hashtag meaning "let's be azzuri" ("Conquistiamo il Brasile, # facciamoliazzurri") and created the website www.iotifoazzurro.it (meaning, "I'm rooting for Azzurri"). The…
Domain(s): Media
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 19158
• Published on 16/05/14 at 14:29