Archives 2016 (page 189/254)

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©  UEFA

Champions League: UEFA may consider a group phase of 16 clubs, instead of 32, in 2018-19

UEFA may consider changing the format for the Champions League from the 2018-19 season, including a group stage with 16 clubs instead of 32, according to the British daily The Guardian, on 23/03/2016. "The move is being driven by continental clubs’ concern that they are being left behind by huge…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Agencies, …
• Article # 65556
• Published on

Liga BBVA: Powerpixxel installs a 176 m² screen outside the stadium of RCD Espanyol

RCD Espanyol (Liga BBVA) and their partner Powerpixxel, a German company based in Stuttgart specialising in digital displays, have installed a giant screen on the facade of the RCDE Stadium on 17/03/2016. This screen, with an area of 176m² (8m x 22m) will function 24 hours per day, every day of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 65575
• Published on
©  D.R.

Canal+: €300m per year over five years for the exclusive distribution of beIN Sports France channels

The French pay-TV group Canal+ will pay €300m per year, or €1.5bn over the next five years (2016-2021) for the exclusive distribution of the beIN Sports France pay-TV channels, according to "industry sources", announced the French BFM Business channel on 24/03/2016. The supervisory board of…
Domain(s): Media
• Category(ies): Agencies, Digital, Finance, …
• Article # 65563
• Published on
©  Liverpool FC

Premier League: Danish beer brand Carlsberg extends its partnership with Liverpool until 2019

The Danish beer brand Carlsberg has extended its partnership with Liverpool FC (Premier League), until the end of the 2018-19 season, on 23/03/2016. The current partnership, through which Carlsberg became the official beer of the club, was signed on 12/07/2013 and expires at the end of the 2015-16…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Stadiums, …
• Article # 65554
• Published on

Sportem 2016: "Licensing allows a brand to become better known" (C. Rousseau, Troisième Ligne)

"Licensing allows a brand to be present on multiple networks at the same time, apart from the sale of products in store, and certainly to perfect its marketing strategy and to become better known as a brand. Licensing is a powerful tool for development," said Christophe Rousseau, founder of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Finance, …
• Article # 65528
• Published on
©  West Ham FC

West Ham: Olympic Stadium capacity set to be 60,000 from the 2016-17 season (initial plan of 54,000)

The capacity of the Olympic Stadium in London will be 60,000 seats for West Ham United FC (Premier League) home matches, announced the club on 23/03/2016. The capacity of the stadium had initially been planned to decrease from 80,000 to 54,000 seats for West Ham's move to the stadium in August…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Stadiums, …
• Article # 65502
• Published on
©  ASF

Switzerland: Volkswagen extends its partnership with the Swiss Federation until 2020

The German automaker Volkswagen has extended its partnership with the ASF, announced the Swiss Federation on 21/03/2016. The agreement, which began ahead of the 2014 World Cup and was due to expire at the end of Euro 2016, was extended until the summer of 2020.As part of this partnership…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 65501
• Published on

2016 SportAccord Convention in Lausanne (Switzerland) from 17 to 22/04/2016

The 2016 edition of the SportAccord Convention will take place at the Swiss Tech Convention Center in Lausanne (SUI) from 17 to 22/04/2016. This event brings together, each year since 2003, the heads of international sports federations, rights holders, sports event organising committees, host…
Domain(s): Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Ticketing, Digital, …
• Article # 65476
• Published on
©  FC Barcelona

FC Barcelona: the fifth edition of the tournament with 1,200 young FCB football school students

FC Barcelona (Liga BBVA) organised the fifth edition of the international tournament FCBEscola, involving 1,200 children aged from 6 to 11 years old, on the training pitches of the Mini Estadi, the home of the club's B team, from 21 to 24/03/2016. The young participants were members of schools…
Domain(s): Clubs
• Category(ies): Social Responsibility, Marketing - Communication
• Article # 65474
• Published on